Large

Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally-focused media and marketing solutions company committed to empowering communities to thrive. 

Our network includes USA TODAY and 200+ local media brands, LocaliQ digital marketing solutions, Newsquest's 120+ UK media brands, USA TODAY NETWORK Ventures, and more!

Entertainment & Media

Gannett | USA TODAY NETWORK

You need strong writing skills, creativity in consumer marketing, ability to meet deadlines, and experience with various media formats to engage and persuade target audiences effectively.

You will create compelling copy for consumer marketing campaigns, collaborate with teams, adapt messages for various platforms, and analyze performance to optimize engagement and drive results.

|Current Gannett Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through OKTA|

Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.gannett.com

The Consumer Division supports revenue driven by digital subscription growth, optimal print subscription levels, and single copy sales in 200+ local Gannett markets and USA TODAY. This team owns and manages the media expenses and collaborates with key internal departments to manage marketing assets, meter optimization strategy, checkout experiences, platforms, and payment options to drive conversions.

The Marketing Operations department is the growth engine that drives results and sets the rhythm for the marketing organization. Through people, planning, process, and data, Marketing Operations is the backbone of the marketing team enabling the marketing division to operate efficiently while allowing the business units to focus on growth and delivering value to our customers. We’re focused on end-to-end marketing optimization and acceleration – from planning and budgeting to campaign development, enablement, and execution. We are always on and customer-obsessed.

The Copywriter, Consumer Marketing will join the Consumer Revenue Creative Team and partner with a group of art directors, designers, and copywriters on campaign copy development. This individual will have a strong sense of brand voice while evolving growth campaign copy for enterprise, regional, and local marketing needs. The copywriter will have a strong passion for writing and possess the ability to scale communications across channels in a consistent, cohesive way.

Duties And Responsibilities


 * Actively collaborate with the creative team on the development and scaling of copy for acquisition and engagement marketing campaigns across email, onsite, app, and paid social channels
 * Expand on campaign concepts to fit the needs of local marketing messaging, maintaining concept intent across multiple marketing channels
 * Partner with cross-functional marketing and product teams to ensure content is accurate and up-to-date
 * Brainstorm, edit, and compose creative copy that is both exciting and effective
 * Fully understand and consistently reflect the brand voice across all brands
 * Stay informed on the objective of projects to ensure any changes throughout the lifecycle of a campaign stay true to desired outcomes
 * Work with partners to understand channel-specific best practices to help guide promotional language and iterations
 * Keep abreast of trends in content and style reflected on various popular social media channels
 * Manage time and juggle multiple projects while staying self-motivated and well-organized
   
   

Qualifications


 * 3 + years of copywriting experience preferred
 * Proficiency in applying the principles of style guides, such as AP Style, to different types of writing
 * Excellent written and verbal communication skills in the English language
 * Knowledge of marketing best practices
 * Ability to evaluate and implement feedback from partners and offer support for creative responses
 * Ability to remain detailed-oriented and focused when processing large amounts of proofs
 * Willingness to collaborate with a creative team of writers, graphic designers, and others
 * Basic knowledge of legal issues involved in publishing, such as libel and plagiarism
 * Mastery of spelling, grammar, and punctuation errors and ability to make constructive suggestions
 * Should be prepared to share copywriting samples during the interview process
   
   

The annualized base salary for this role will range between $38,700 and $81,000.  Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications, and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.

Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.



Copywriter, Consumer Marketing - Gannett | USA TODAY NETWORK

United States

&lt;strong&gt;|Current Gannett Employees- Please ensure you are using our abbreviated process on the internal Careers site by logging into Dayforce through OKTA| &lt;br&gt;&lt;br&gt;&lt;/strong&gt;Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.gannett.com&lt;br&gt;&lt;br&gt;The Consumer Division supports revenue driven by digital subscription growth, optimal print subscription levels, and single copy sales in 200+ local Gannett markets and USA TODAY. This team owns and manages the media expenses and collaborates with key internal departments to manage marketing assets, meter optimization strategy, checkout experiences, platforms, and payment options to drive conversions.&lt;br&gt;&lt;br&gt;The Marketing Operations department is the growth engine that drives results and sets the rhythm for the marketing organization. Through people, planning, process, and data, Marketing Operations is the backbone of the marketing team enabling the marketing division to operate efficiently while allowing the business units to focus on growth and delivering value to our customers. We’re focused on end-to-end marketing optimization and acceleration – from planning and budgeting to campaign development, enablement, and execution. We are always on and customer-obsessed.&lt;br&gt;&lt;br&gt;The Copywriter, Consumer Marketing will join the Consumer Revenue Creative Team and partner with a group of art directors, designers, and copywriters on campaign copy development. This individual will have a strong sense of brand voice while evolving growth campaign copy for enterprise, regional, and local marketing needs. The copywriter will have a strong passion for writing and possess the ability to scale communications across channels in a consistent, cohesive way.&lt;br&gt;&lt;br&gt;&lt;strong&gt;Duties And Responsibilities&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Actively collaborate with the creative team on the development and scaling of copy for acquisition and engagement marketing campaigns across email, onsite, app, and paid social channels&lt;/li&gt;&lt;li&gt;Expand on campaign concepts to fit the needs of local marketing messaging, maintaining concept intent across multiple marketing channels &lt;/li&gt;&lt;li&gt;Partner with cross-functional marketing and product teams to ensure content is accurate and up-to-date&lt;/li&gt;&lt;li&gt;Brainstorm, edit, and compose creative copy that is both exciting and effective&lt;/li&gt;&lt;li&gt;Fully understand and consistently reflect the brand voice across all brands &lt;/li&gt;&lt;li&gt;Stay informed on the objective of projects to ensure any changes throughout the lifecycle of a campaign stay true to desired outcomes&lt;/li&gt;&lt;li&gt;Work with partners to understand channel-specific best practices to help guide promotional language and iterations&lt;/li&gt;&lt;li&gt;Keep abreast of trends in content and style reflected on various popular social media channels&lt;/li&gt;&lt;li&gt;Manage time and juggle multiple projects while staying self-motivated and well-organized&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;Qualifications&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;3 + years of copywriting experience preferred&lt;/li&gt;&lt;li&gt;Proficiency in applying the principles of style guides, such as AP Style, to different types of writing&lt;/li&gt;&lt;li&gt;Excellent written and verbal communication skills in the English language&lt;/li&gt;&lt;li&gt;Knowledge of marketing best practices&lt;/li&gt;&lt;li&gt;Ability to evaluate and implement feedback from partners and offer support for creative responses&lt;/li&gt;&lt;li&gt;Ability to remain detailed-oriented and focused when processing large amounts of proofs&lt;/li&gt;&lt;li&gt;Willingness to collaborate with a creative team of writers, graphic designers, and others&lt;/li&gt;&lt;li&gt;Basic knowledge of legal issues involved in publishing, such as libel and plagiarism&lt;/li&gt;&lt;li&gt;Mastery of spelling, grammar, and punctuation errors and ability to make constructive suggestions&lt;/li&gt;&lt;li&gt;Should be prepared to share copywriting samples during the interview process&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;The annualized base salary for this role will range between $38,700 and $81,000.  Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications, and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.&lt;br&gt;&lt;br&gt;Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.&lt;br&gt;&lt;br&gt;

Copywriter, Consumer Marketing

You must have proficiency in social media, photo/video editing, strong communication skills, multitasking ability, collaboration skills, AP style familiarity, a valid driver's license, reliable transportation, passing background/drug/motor vehicle checks for this internship.

You will create engaging sports stories for specific platforms, connect with the community through various outreach methods, analyze audience feedback, and collaborate with editors to enhance storytelling with photos, videos, and graphics.

Currently Studying

Media & Journalism

Memphis

<ul><li>The&nbsp;<strong>USA TODAY NETWORK</strong>&nbsp;is providing exclusive sports internships to students belonging to the 2024 class of the Sports Journalism Institute as they have proven to be energetic and passionate about reporting and writing impactful sports stories.</li><li>While the biggest games are still important, our readers have demanded meaningful coverage of sports on and off the field and these reporters will hunt down those stories. That includes breaking news, well-sourced enterprise, updates on teams and athletes, and in-depth content on the communities that make up our area.</li></ul>

The USA TODAY NETWORK is providing exclusive sports internships to students belonging to the 2024 class of the Sports Journalism Institute as they have proven to be energetic and passionate about reporting and writing impactful sports stories.While the biggest games are still important, our readers have demanded meaningful coverage of sports on and off the field and these reporters will hunt down those stories. That includes breaking news, well-sourced enterprise, updates on teams and athletes, and in-depth content on the communities that make up our area.

2024 Sports Journalism Institute Internship - Memphis, Tennessee - Gannett | USA TODAY NETWORK

2024 Sports Journalism Institute Internship - Memphis, Tennessee

You should be a junior, senior, or master’s candidate in journalism, with strong writing skills and a passion for reporting. Prior internship experience or university news outlet work is preferred. Must live in Nashville for the internship. Submit resume, cover letter, and samples of work.

You will work full-time with different news teams for 12 weeks, gaining experience in reporting and digital optimization. Weekly tutorials with industry experts and networking opportunities are included.

Nashville

<ul><li>The Tennessean, located in&nbsp;Nashville&nbsp;and the state's largest news organization,&nbsp;is seeking news reporters for its competitive summer internship program.</li></ul>

The Tennessean, located in Nashville and the state's largest news organization, is seeking news reporters for its competitive summer internship program.

Summer News Reporting Intern - Gannett | USA TODAY NETWORK

Summer News Reporting Intern

You must be detail-oriented, enrolled in a journalism program, have college newspaper experience, a driver's license, and pass background and drug screenings for this internship.

You will report on various topics, handle breaking news, conduct research, edit copy, produce multimedia content, and pitch story ideas under tight deadlines for a respected media company.

Oklahoma City

<ul><li><strong>The Oklahoman&nbsp;</strong>is hiring three full-time interns for its 10-week summer program. We seek candidates who are looking for professional-level experience, who are enthused about reporting and writing compelling stories about communities across Oklahoma and who want to work in an often fast-paced newsroom environment. The program includes one-on-one coaching and mentoring, but interns are expected to handle stories independently and effectively in a deadline-driven news environment. Interns also might be required to team up with other reporters on an assignment. This role may include evening and weekend hours, depending on the newsroom’s needs and the intern's schedule.</li></ul>

The Oklahoman is hiring three full-time interns for its 10-week summer program. We seek candidates who are looking for professional-level experience, who are enthused about reporting and writing compelling stories about communities across Oklahoma and who want to work in an often fast-paced newsroom environment. The program includes one-on-one coaching and mentoring, but interns are expected to handle stories independently and effectively in a deadline-driven news environment. Interns also might be required to team up with other reporters on an assignment. This role may include evening and weekend hours, depending on the newsroom’s needs and the intern's schedule.

2024 Summer Internships - Gannett | USA TODAY NETWORK

2024 Summer Internships

You must have social media proficiency, photo/video editing skills, strong communication, ability to work under pressure, collaboration skills, AP style knowledge, reliable transportation, clean background check, drug screen, and valid driver's license.

You will create engaging storytelling for specific audiences, connect with the community through multiple platforms, analyze complex issues, evaluate content performance, and collaborate on story elements like photos and videos.

Gannett | USA TODAY NETWORK

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