Influencer

Mission

Influencer is a data-led, global influencer marketing business with a unique, end-to-end ‘people power & platform power’ approach. Their data-led ideation studio, brand platform, and creator app join forces to deliver impact at scale. Influencer is championing a movement towards ‘True Human Influence’ - the more tangible, scaled outcomes creators can drive beyond just likes and impressions. From big brand launches to shifting perceptions and from riding fast trends to driving footfall - Influencer’s creative minds let data ‘art-direct’ the journey to the outcome, while powerful technologies for both brands and creators make it easy and speedy to activate at scale. On top of this, Influencer’s technologies are supercharged by official data integrations with the world’s leading social platforms for an extra layer of accuracy. Influencer is recognised as an Official Global Marketing Partner of both TikTok and Meta. Co-founded by entrepreneur Ben Jeffries and OG YouTuber Caspar Lee, Influencer has a global team of 110+ with some of the best talent in the industry across New York, London, Manchester, Dubai, and Warsaw. From Google to Amazon and from Coca-Cola to Visit Dubai, and even TikTok and Meta - brands across every vertical tap into the power of True Human Influence all year round.