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Mint Velvet
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Mint Velvet

High Wycombe

We believe that fashion should be fun, that luxury should be affordable, and that looking gorgeous needn't be difficult

High Wycombe

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In 2009, co-founders Liz, Lisa and Jane came up with the idea for Mint Velvet over cups of fresh mint tea at Liz’s kitchen table. After years of not finding what they wanted to wear on the high street, the trio had outgrown the fast fashion brands dominating the retail space and wanted the latest trends translated in a relaxed way. The concept of ‘Relaxed Glamour’ was born: easy, effortless clothing that can be slipped on to create a luxe look on even the busiest of days. Known for our easy shapes, beautiful prints and flattering fits, all with thoughtful finishing touches, Mint Velvet’s unique handwriting is synonymous with everyday luxury and quality. The range has also expanded to include accessories, activewear, homeware and gifts – all with our signature Relaxed Glamour aesthetic. After a whirlwind of success in the first couple of years, we now have stores nationwide, a thriving website and partnerships with premium department stores. As we enter the next exciting phase of our journey, we’re on the lookout for exceptional people to join us and help continue the legacy of our ambitious brand growth, with the same energy and passion we’ve had since the beginning. We operate in a professional but non-corporate way and believe that a strong team is greater than a team of strong people (and everyone takes their turn to pitch in and make the tea!).