Large

Pioneer of a dialogue with contemporary society across diverse cultural spheres and an influential leader in luxury fashion, Prada Group founds its identity on essential values such creative independence, transformation, and sustainable development, offering its brands a shared vision to interpret and express their spirit. 

The Group owns some of the world’s most prestigious luxury brands, Prada, Miu Miu, Church’s, Car Shoe, the historic Pasticceria Marchesi and Luna Rossa, and works constantly to enhance their value by increasing their visibility and appeal. 

The Group designs, manufactures and distributes ready-to-wear collections, leather goods and footwear in more than 70 countries through a network of 612 stores as well as e-commerce channels, selected e-tailers, and department stores around the world. The Group, which also operates in the eyewear and fragrances sector through licensing agreements, has 24 owned factories and approximately thirteen thousand employees. 

The company is listed on the Hong Kong Stock Exchange as 1913.HK.

Retail & Consumer Goods

Prada Group

You should have luxury retail experience, a strong digital mindset, be fluent in English and another language, and possess client-centric skills like problem-solving, empathy, and flexibility.

You will manage client portfolios, execute segmentation strategies, analyze data, drive CRM campaigns, collaborate across teams, train staff, monitor KPIs, and align strategies with sales goals.

Customer Relations

Marketing

London

Job description: JOB PURPOSE   The In-Store CRM will be responsible for managing the client portfolio as a strategic business asset. The role focuses on strengthening and developing CRM & clienteling initiatives in store and supporting the sales staff with a strong focus on driving business through CRM campaigns, client outreach initiatives (client interactions) and private appointments. The CRM Manager must be comfortable with data analysis, Excel, and campaign management to make data-driven decisions and manage the client portfolio strategically.   RESPONSIBILITIES   * Manage the client portfolio strategically, focusing on segmentation, forecasting, and growth of client relationships. * Design and execute advanced client segmentation strategies, ensuring targeted outreach for high-value clients, prioritising engagement strategies that drive long-term loyalty. * Analyse client data and manage the client portfolio using tools like Excel and the business CRM platform (C-Sphere) to extract insights, build reports to assess key KPIs, forecast client engagement opportunities, and drive targeted campaigns. * Drive innovation by benchmarking CRM strategies within the market, staying updated on trends, and introducing new client engagement techniques. * Ensure the development, implementation and execution of store CRM campaigns, including the local outreach activities, client target list extraction, and performance monitoring. * Tie CRM efforts directly to sales and revenue goals, ensuring measurable impacts on store and individual client advisor performance through effective CRM strategy management. * Manage client gifting and customer experiences budget to strategically enhance client relationships. * Collaborate across departments to align CRM outreach and engagement strategies with store events, product launches and communications campaigns. * Conduct training sessions to ensure team members understand the importance of CRM and feel confident in using related tools and strategies. * Train and support sales staff in using digital tools (e.g. C-Sphere) to perform clienteling initiatives. * Provide individual feedback on specific CRM initiatives and share best practices with the store team. * Ensure adoption, consistent execution and follow-up of the Group clienteling strategy, resources and culture across all store team members. * Monitor and track CRM based KPIs for client outreach, private appointments, prospects, productivity and outreach initiative performance. * Develop CRM strategies that align with business objectives with key business objectives and contribute directly to sales growth.   KNOWLEDGE AND SKILLS Luxury retail experience is preferred Strong technical attitude and digital mindset Languages: English, other language is mandatory Client centric attitude, problem solving, flexibility, empathy, energy

Job description:JOB PURPOSE The In-Store CRM will be responsible for managing the client portfolio as a strategic business asset. The role focuses on strengthening and developing CRM & clienteling initiatives in store and supporting the sales staff with a strong focus on driving business through CRM campaigns, client outreach initiatives (client interactions) and private appointments. The CRM Manager must be comfortable with data analysis, Excel, and campaign management to make data-driven decisions and manage the client portfolio strategically. RESPONSIBILITIES  * Manage the client portfolio strategically, focusing on segmentation, forecasting, and growth of client relationships. * Design and execute advanced client segmentation strategies, ensuring targeted outreach for high-value clients, prioritising engagement strategies that drive long-term loyalty. * Analyse client data and manage the client portfolio using tools like Excel and the business CRM platform (C-Sphere) to extract insights, build reports to assess key KPIs, forecast client engagement opportunities, and drive targeted campaigns. * Drive innovation by benchmarking CRM strategies within the market, staying updated on trends, and introducing new client engagement techniques. * Ensure the development, implementation and execution of store CRM campaigns, including the local outreach activities, client target list extraction, and performance monitoring. * Tie CRM efforts directly to sales and revenue goals, ensuring measurable impacts on store and individual client advisor performance through effective CRM strategy management. * Manage client gifting and customer experiences budget to strategically enhance client relationships. * Collaborate across departments to align CRM outreach and engagement strategies with store events, product launches and communications campaigns. * Conduct training sessions to ensure team members understand the importance of CRM and feel confident in using related tools and strategies. * Train and support sales staff in using digital tools (e.g. C-Sphere) to perform clienteling initiatives. * Provide individual feedback on specific CRM initiatives and share best practices with the store team. * Ensure adoption, consistent execution and follow-up of the Group clienteling strategy, resources and culture across all store team members. * Monitor and track CRM based KPIs for client outreach, private appointments, prospects, productivity and outreach initiative performance. * Develop CRM strategies that align with business objectives with key business objectives and contribute directly to sales growth. KNOWLEDGE AND SKILLSLuxury retail experience is preferredStrong technical attitude and digital mindsetLanguages: English, other language is mandatoryClient centric attitude, problem solving, flexibility, empathy, energy

In-Store CRM Manager, London - Prada Group

Job description:&lt;br&gt;&lt;br&gt;&lt;p&gt;&lt;strong&gt;JOB PURPOSE&lt;/strong&gt;&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;The In-Store CRM will be responsible for managing the client portfolio as a strategic business asset. The role focuses on strengthening and developing CRM &amp;amp; clienteling initiatives in store and supporting the sales staff with a strong focus on driving business through CRM campaigns, client outreach initiatives (client interactions) and private appointments. The CRM Manager must be comfortable with data analysis, Excel, and campaign management to make data-driven decisions and manage the client portfolio strategically.&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;&lt;strong&gt;RESPONSIBILITIES&lt;/strong&gt;&lt;/p&gt;&lt;p&gt; &lt;/p&gt;&lt;ul&gt; &lt;li&gt;Manage the client portfolio strategically, focusing on segmentation, forecasting, and growth of client relationships.&lt;/li&gt; &lt;li&gt;Design and execute advanced client segmentation strategies, ensuring targeted outreach for high-value clients, prioritising engagement strategies that drive long-term loyalty.&lt;/li&gt; &lt;li&gt;Analyse client data and manage the client portfolio using tools like Excel and the business CRM platform (C-Sphere) to extract insights, build reports to assess key KPIs, forecast client engagement opportunities, and drive targeted campaigns.&lt;/li&gt; &lt;li&gt;Drive innovation by benchmarking CRM strategies within the market, staying updated on trends, and introducing new client engagement techniques.&lt;/li&gt; &lt;li&gt;Ensure the development, implementation and execution of store CRM campaigns, including the local outreach activities, client target list extraction, and performance monitoring.&lt;/li&gt; &lt;li&gt;Tie CRM efforts directly to sales and revenue goals, ensuring measurable impacts on store and individual client advisor performance through effective CRM strategy management.&lt;/li&gt; &lt;li&gt;Manage client gifting and customer experiences budget to strategically enhance client relationships.&lt;/li&gt; &lt;li&gt;Collaborate across departments to align CRM outreach and engagement strategies with store events, product launches and communications campaigns.&lt;/li&gt; &lt;li&gt;Conduct training sessions to ensure team members understand the importance of CRM and feel confident in using related tools and strategies.&lt;/li&gt; &lt;li&gt;Train and support sales staff in using digital tools (e.g. C-Sphere) to perform clienteling initiatives.&lt;/li&gt; &lt;li&gt;Provide individual feedback on specific CRM initiatives and share best practices with the store team.&lt;/li&gt; &lt;li&gt;Ensure adoption, consistent execution and follow-up of the Group clienteling strategy, resources and culture across all store team members.&lt;/li&gt; &lt;li&gt;Monitor and track CRM based KPIs for client outreach, private appointments, prospects, productivity and outreach initiative performance.&lt;/li&gt; &lt;li&gt;Develop CRM strategies that align with business objectives with key business objectives and contribute directly to sales growth.&lt;/li&gt; &lt;/ul&gt;&lt;p&gt; &lt;/p&gt;&lt;p&gt;&lt;strong&gt;KNOWLEDGE AND SKILLS&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;Luxury retail experience is preferred&lt;/p&gt;&lt;p&gt;Strong technical attitude and digital mindset&lt;/p&gt;&lt;p&gt;Languages: English, other language is mandatory&lt;/p&gt;&lt;p&gt;Client centric attitude, problem solving, flexibility, empathy, energy&lt;/p&gt;

Prada Group

Mission