Team Pumpkin is a digital marketing agency that specialises in providing innovative solutions for brand growth through various online platforms. Their ultimate mission is to help businesses enhance their digital presence and achieve their marketing goals by leveraging data-driven strategies and creative campaigns. The company's purpose is to drive impactful and measurable results for their clients by employing a comprehensive approach to digital marketing, including SEO, social media management, content creation, and analytics. Team Pumpkin aims to be a catalyst for their clients' success, fostering growth and visibility in the competitive digital landscape.

Marketing & Advertising

Team pumpkin

We are the artists using science to help grow your business.

You need a Bachelor’s in Marketing/Communications, 1-2 years in influencer/digital marketing, strong social media knowledge, excellent communication skills, and data analysis proficiency.

You will manage influencer databases, conduct outreach, coordinate campaigns, prepare performance reports, research market trends, maintain relationships, and analyze competitors' offers.

Customer Relations

Marketing

Overview<br><br>We are looking for a motivated and detail-oriented Executive Influencer Marketing to join our dynamic team. This role involves supporting the influencer marketing process by managing influencer outreach, coordination, and reporting.<br><br>Key Responsibilities<br><br><br> * Influencer Database Management:<br> * Compile and maintain an up-to-date list of influencers, categorizing them by type (Mega, Micro, Macro) for effective outreach.<br> * Influencer Outreach:<br> * Reach out to identified influencers for potential collaboration on brand campaigns.<br> * Campaign Coordination:<br> * Assist in coordinating with influencers throughout the execution of campaigns, ensuring clear communication and adherence to timelines.<br> * Campaign Reporting:<br> * Prepare reports on campaign performance, capturing key metrics and insights for analysis.<br> * Market Research:<br> * Conduct research on influencers and social media platforms to identify trends and opportunities for collaboration.<br> * Relationship Management:<br> * Build and maintain positive relationships with influencers and vendors to facilitate smooth campaign execution.<br> * Competitive Analysis:<br> * Gather and analyze competitive commercial offers from influencers to inform negotiation strategies.<br>   <br>   <br><br>Qualifications<br><br><br> * Bachelor’s degree in Marketing, Communications, or a related field.<br> * 1-2 years of experience in influencer marketing or digital marketing.<br> * Strong understanding of social media platforms and influencer dynamics.<br> * Excellent communication and interpersonal skills.<br> * Proficiency in data analysis and report generation.<br> * Ability to manage multiple tasks and work in a fast-paced environment.

OverviewWe are looking for a motivated and detail-oriented Executive Influencer Marketing to join our dynamic team. This role involves supporting the influencer marketing process by managing influencer outreach, coordination, and reporting.Key Responsibilities * Influencer Database Management: * Compile and maintain an up-to-date list of influencers, categorizing them by type (Mega, Micro, Macro) for effective outreach. * Influencer Outreach: * Reach out to identified influencers for potential collaboration on brand campaigns. * Campaign Coordination: * Assist in coordinating with influencers throughout the execution of campaigns, ensuring clear communication and adherence to timelines. * Campaign Reporting: * Prepare reports on campaign performance, capturing key metrics and insights for analysis. * Market Research: * Conduct research on influencers and social media platforms to identify trends and opportunities for collaboration. * Relationship Management: * Build and maintain positive relationships with influencers and vendors to facilitate smooth campaign execution. * Competitive Analysis: * Gather and analyze competitive commercial offers from influencers to inform negotiation strategies.      Qualifications * Bachelor’s degree in Marketing, Communications, or a related field. * 1-2 years of experience in influencer marketing or digital marketing. * Strong understanding of social media platforms and influencer dynamics. * Excellent communication and interpersonal skills. * Proficiency in data analysis and report generation. * Ability to manage multiple tasks and work in a fast-paced environment.

Executive - Influencer Marketing - Team pumpkin

&lt;strong&gt;Overview&lt;br&gt;&lt;br&gt;&lt;/strong&gt;We are looking for a motivated and detail-oriented Executive Influencer Marketing to join our dynamic team. This role involves supporting the influencer marketing process by managing influencer outreach, coordination, and reporting.&lt;br&gt;&lt;br&gt;&lt;strong&gt;Key Responsibilities&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Influencer Database Management:&lt;/li&gt;&lt;li&gt;Compile and maintain an up-to-date list of influencers, categorizing them by type (Mega, Micro, Macro) for effective outreach.&lt;/li&gt;&lt;li&gt;Influencer Outreach:&lt;/li&gt;&lt;li&gt;Reach out to identified influencers for potential collaboration on brand campaigns.&lt;/li&gt;&lt;li&gt;Campaign Coordination:&lt;/li&gt;&lt;li&gt;Assist in coordinating with influencers throughout the execution of campaigns, ensuring clear communication and adherence to timelines.&lt;/li&gt;&lt;li&gt;Campaign Reporting:&lt;/li&gt;&lt;li&gt;Prepare reports on campaign performance, capturing key metrics and insights for analysis.&lt;/li&gt;&lt;li&gt;Market Research:&lt;/li&gt;&lt;li&gt;Conduct research on influencers and social media platforms to identify trends and opportunities for collaboration.&lt;/li&gt;&lt;li&gt;Relationship Management:&lt;/li&gt;&lt;li&gt;Build and maintain positive relationships with influencers and vendors to facilitate smooth campaign execution.&lt;/li&gt;&lt;li&gt;Competitive Analysis:&lt;/li&gt;&lt;li&gt;Gather and analyze competitive commercial offers from influencers to inform negotiation strategies.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;Qualifications&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Bachelor’s degree in Marketing, Communications, or a related field.&lt;/li&gt;&lt;li&gt;1-2 years of experience in influencer marketing or digital marketing.&lt;/li&gt;&lt;li&gt;Strong understanding of social media platforms and influencer dynamics.&lt;/li&gt;&lt;li&gt;Excellent communication and interpersonal skills.&lt;/li&gt;&lt;li&gt;Proficiency in data analysis and report generation.&lt;/li&gt;&lt;li&gt;Ability to manage multiple tasks and work in a fast-paced environment.&lt;/li&gt;&lt;/ul&gt;

Team Pumpkin

Executive - Influencer Marketing

You need 2-3 years' copywriting experience, strong organizational and presentation skills, proficiency in English and other languages, and a relevant degree. Showcase your advertising portfolio.

You will craft high-quality narratives, collaborate with teams, ensure brand consistency, supervise writers, address issues, and integrate content with design across various media.

Media & Journalism

<div>
 <div>
  <b>Position Description:</b>
 </div>
 <div>
  As a dynamic Copywriter at Team Pumpkin, you hold a key role in shaping and delivering compelling narratives that resonate across diverse media platforms. Your expertise encompasses both digital and mainline. Serving as the Lead Copywriter, you contribute creative direction for various assets, ensuring alignment with strategic objectives and maintaining the highest standard of written excellence. Your autonomy extends to independently developing impactful concepts, gaining project approvals, and addressing revisions with Project Managers, all while keeping the Creative Lead informed of project progress. With a sharp eye to spot copy errors, a keen interest in picking up the latest trends, and an individual style of writing, you contribute best practices to uphold Team Pumpkin’s creative quality, collaborating seamlessly with a multidisciplinary team, including designers and production artists.
 </div>
 <div></div>
 <div>
  <b><br> Detailed Responsibilities:</b>
 </div>
 <ul>
  <li>Independently craft compelling narratives with top-tier quality across all media platforms.</li>
  <li>Apply creative direction across various mediums, digital and mainline, for a diverse clientele.</li>
  <li>Proactively generate written content, ensuring adherence to brand standards, and incorporating the latest trends and industry best practices.</li>
  <li>Foster constant and accurate communication within the team, collaborating with designers, writers, production artists, and managers.</li>
  <li>Provide supervision for other writers when needed, sharing knowledge and expertise.</li>
  <li>Report timelines, issues, and concerns, maintaining open communication with the Creative Lead.</li>
  <li>Collaborate on developing and maintaining brand voice and messaging consistency.</li>
  <li>Seamlessly integrate written content with design elements for cohesive solutions.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Supervisory Responsibilities:</b>
 </div>
 <ul>
  <li>Leverage your experience to share knowledge with the Copywriting team and make impactful strategic decisions related to copywriting.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Required Qualifications:</b>
 </div>
 <ul>
  <li>Proficient in conceptualizing ideas and communicating effectively within a creative team.</li>
  <li>Strong organizational skills, including effective time management.</li>
  <li>Independent follow-up ability, with keen attention to detail and monitoring and control capabilities.</li>
  <li>Comprehensive knowledge across various communication vehicles: Digital, Print, Packaging, Corporate ID, style guides, advertising, and catalogs.</li>
  <li>Ability to thrive under pressure.</li>
  <li>Proficient in presentation development and delivery to senior executives.</li>
  <li>The ability to write impromptu topicals for brands is a plus.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Languages:</b>
 </div>
 <div>
  Proficiency in English.
 </div>
 <div>
  Proficiency in other regional languages is a plus.
 </div>
 <div></div>
 <div>
  <b><br> Experience:</b>
 </div>
 <ul>
  <li>2-3 years of hands-on copywriting experience.</li>
  <li>Proven experience in Advertising agencies &amp; brands.</li>
  <li>Essential experience in utilizing various writing tools and platforms.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Education:</b>
 </div>
 <ul>
  <li>Degree from an accredited undergraduate program in English, Journalism, Media, Communication, or a related field.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Preferred Qualifications:</b>
 </div>
 <ul>
  <li>Proficiency in content creation/ writing tools.</li>
  <li>Showcase your exceptional portfolio demonstrating industry expertise in the advertising world</li>
 </ul>
</div>
<div></div>


 
  Position Description:
 
 
  As a dynamic Copywriter at Team Pumpkin, you hold a key role in shaping and delivering compelling narratives that resonate across diverse media platforms. Your expertise encompasses both digital and mainline. Serving as the Lead Copywriter, you contribute creative direction for various assets, ensuring alignment with strategic objectives and maintaining the highest standard of written excellence. Your autonomy extends to independently developing impactful concepts, gaining project approvals, and addressing revisions with Project Managers, all while keeping the Creative Lead informed of project progress. With a sharp eye to spot copy errors, a keen interest in picking up the latest trends, and an individual style of writing, you contribute best practices to uphold Team Pumpkin’s creative quality, collaborating seamlessly with a multidisciplinary team, including designers and production artists.
 
 
 
   Detailed Responsibilities:
 
 
  Independently craft compelling narratives with top-tier quality across all media platforms.
  Apply creative direction across various mediums, digital and mainline, for a diverse clientele.
  Proactively generate written content, ensuring adherence to brand standards, and incorporating the latest trends and industry best practices.
  Foster constant and accurate communication within the team, collaborating with designers, writers, production artists, and managers.
  Provide supervision for other writers when needed, sharing knowledge and expertise.
  Report timelines, issues, and concerns, maintaining open communication with the Creative Lead.
  Collaborate on developing and maintaining brand voice and messaging consistency.
  Seamlessly integrate written content with design elements for cohesive solutions.
 
 
 
   Supervisory Responsibilities:
 
 
  Leverage your experience to share knowledge with the Copywriting team and make impactful strategic decisions related to copywriting.
 
 
 
   Required Qualifications:
 
 
  Proficient in conceptualizing ideas and communicating effectively within a creative team.
  Strong organizational skills, including effective time management.
  Independent follow-up ability, with keen attention to detail and monitoring and control capabilities.
  Comprehensive knowledge across various communication vehicles: Digital, Print, Packaging, Corporate ID, style guides, advertising, and catalogs.
  Ability to thrive under pressure.
  Proficient in presentation development and delivery to senior executives.
  The ability to write impromptu topicals for brands is a plus.
 
 
 
   Languages:
 
 
  Proficiency in English.
 
 
  Proficiency in other regional languages is a plus.
 
 
 
   Experience:
 
 
  2-3 years of hands-on copywriting experience.
  Proven experience in Advertising agencies & brands.
  Essential experience in utilizing various writing tools and platforms.
 
 
 
   Education:
 
 
  Degree from an accredited undergraduate program in English, Journalism, Media, Communication, or a related field.
 
 
 
   Preferred Qualifications:
 
 
  Proficiency in content creation/ writing tools.
  Showcase your exceptional portfolio demonstrating industry expertise in the advertising world
 



Copywriter - Team pumpkin

Copywriter

You should have 2-3 years of copywriting experience, strong organizational skills, a relevant degree, and proficiency in English and other languages. Showcase an exceptional portfolio.

You will craft narratives, generate content, ensure brand consistency, collaborate with the team, supervise others, report issues, and integrate copy with design for cohesive solutions.

Creative Arts & Fashion

<div>
 <div>
  <b>Position Description:</b>
 </div>
 <div></div>
 <div>
  <br> As a dynamic Copywriter at Team Pumpkin, you hold a key role in shaping and delivering compelling narratives that resonate across diverse media platforms. Your expertise encompasses both digital and mainline. Serving as the Lead Copywriter, you contribute creative direction for various assets, ensuring alignment with strategic objectives and maintaining the highest standard of written excellence. Your autonomy extends to independently developing impactful concepts, gaining project approvals, and addressing revisions with Project Managers, all while keeping the Creative Lead informed of project progress. With a sharp eye to spot copy errors, a keen interest in picking up the latest trends, and an individual style of writing, you contribute best practices to uphold Team Pumpkin’s creative quality, collaborating seamlessly with a multidisciplinary team, including designers and production artists.
 </div>
 <div></div>
 <div>
  <b><br> Detailed Responsibilities:</b>
 </div>
 <ul>
  <li>Independently craft compelling narratives with top-tier quality across all media platforms.</li>
  <li>Apply creative direction across various mediums, digital and mainline, for a diverse clientele.</li>
  <li>Proactively generate written content, ensuring adherence to brand standards, and incorporating the latest trends and industry best practices.</li>
  <li>Foster constant and accurate communication within the team, collaborating with designers, writers, production artists, and managers.</li>
  <li>Provide supervision for other writers when needed, sharing knowledge and expertise.</li>
  <li>Report timelines, issues, and concerns, maintaining open communication with the Creative Lead.</li>
  <li>Collaborate on developing and maintaining brand voice and messaging consistency.</li>
  <li>Seamlessly integrate written content with design elements for cohesive solutions.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Supervisory Responsibilities:</b>
 </div>
 <ul>
  <li>Leverage your experience to share knowledge with the Copywriting team and make impactful strategic decisions related to copywriting.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Required Qualifications:</b>
 </div>
 <ul>
  <li>Proficient in conceptualizing ideas and communicating effectively within a creative team.</li>
  <li>Strong organizational skills, including effective time management.</li>
  <li>Independent follow-up ability, with keen attention to detail and monitoring and control capabilities.</li>
  <li>Comprehensive knowledge across various communication vehicles: Digital, Print, Packaging, Corporate ID, style guides, advertising, and catalogs.</li>
  <li>Ability to thrive under pressure.</li>
  <li>Proficient in presentation development and delivery to senior executives.</li>
  <li>The ability to write impromptu topicals for brands is a plus.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Languages:</b>
 </div>
 <div>
  Proficiency in English.
 </div>
 <div>
  Proficiency in other regional languages is a plus.
 </div>
 <div></div>
 <div>
  <b><br> Experience:</b>
 </div>
 <ul>
  <li>2-3 years of hands-on copywriting experience.</li>
  <li>Proven experience in Advertising agencies &amp; brands.</li>
  <li>Essential experience in utilizing various writing tools and platforms.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Education:</b>
 </div>
 <ul>
  <li>Degree from an accredited undergraduate program in English, Journalism, Media, Communication, or a related field.</li>
 </ul>
 <div></div>
 <div>
  <b><br> Preferred Qualifications:</b>
 </div>
 <ul>
  <li>Proficiency in content creation/ writing tools.</li>
  <li>Showcase your exceptional portfolio demonstrating industry expertise in the advertising world</li>
 </ul>
</div>
<div></div>


 
  Position Description:
 
 
 
   As a dynamic Copywriter at Team Pumpkin, you hold a key role in shaping and delivering compelling narratives that resonate across diverse media platforms. Your expertise encompasses both digital and mainline. Serving as the Lead Copywriter, you contribute creative direction for various assets, ensuring alignment with strategic objectives and maintaining the highest standard of written excellence. Your autonomy extends to independently developing impactful concepts, gaining project approvals, and addressing revisions with Project Managers, all while keeping the Creative Lead informed of project progress. With a sharp eye to spot copy errors, a keen interest in picking up the latest trends, and an individual style of writing, you contribute best practices to uphold Team Pumpkin’s creative quality, collaborating seamlessly with a multidisciplinary team, including designers and production artists.
 
 
 
   Detailed Responsibilities:
 
 
  Independently craft compelling narratives with top-tier quality across all media platforms.
  Apply creative direction across various mediums, digital and mainline, for a diverse clientele.
  Proactively generate written content, ensuring adherence to brand standards, and incorporating the latest trends and industry best practices.
  Foster constant and accurate communication within the team, collaborating with designers, writers, production artists, and managers.
  Provide supervision for other writers when needed, sharing knowledge and expertise.
  Report timelines, issues, and concerns, maintaining open communication with the Creative Lead.
  Collaborate on developing and maintaining brand voice and messaging consistency.
  Seamlessly integrate written content with design elements for cohesive solutions.
 
 
 
   Supervisory Responsibilities:
 
 
  Leverage your experience to share knowledge with the Copywriting team and make impactful strategic decisions related to copywriting.
 
 
 
   Required Qualifications:
 
 
  Proficient in conceptualizing ideas and communicating effectively within a creative team.
  Strong organizational skills, including effective time management.
  Independent follow-up ability, with keen attention to detail and monitoring and control capabilities.
  Comprehensive knowledge across various communication vehicles: Digital, Print, Packaging, Corporate ID, style guides, advertising, and catalogs.
  Ability to thrive under pressure.
  Proficient in presentation development and delivery to senior executives.
  The ability to write impromptu topicals for brands is a plus.
 
 
 
   Languages:
 
 
  Proficiency in English.
 
 
  Proficiency in other regional languages is a plus.
 
 
 
   Experience:
 
 
  2-3 years of hands-on copywriting experience.
  Proven experience in Advertising agencies & brands.
  Essential experience in utilizing various writing tools and platforms.
 
 
 
   Education:
 
 
  Degree from an accredited undergraduate program in English, Journalism, Media, Communication, or a related field.
 
 
 
   Preferred Qualifications:
 
 
  Proficiency in content creation/ writing tools.
  Showcase your exceptional portfolio demonstrating industry expertise in the advertising world
 



You should have a bachelor's degree in marketing or business, 2-3 years of BTL experience, strong project management skills, budget proficiency, and excellent communication and leadership abilities.

You will develop BTL strategies, manage activations, liaise with dealers, oversee branding, execute campaigns, monitor budgets, and evaluate campaign effectiveness for optimal impact.

Sales & Business Development

Team Pumpkin is looking for Assistant BTL Manager for one of our Brand APL Apollo based out in Noida. Below is about the brand and the JD.<br><br>About APL Apollo Tubes Limited<br><br>With a capacity to produce 3.6 Million Tonnes per annum, APL Apollo Tubes Limited is the largest producer of Structural Steel Tubes in India. We have an extended distribution network of warehouses and branch offices in 29 cities across the country catering to domestic as well as 20 countries worldwide. Headquartered at Delhi NCR APL Apollo, with its world-class facilities, widely spread 3-tier distribution network, and over 800 dealers, is committed to strengthening India’s infrastructural backbone with its structural tubes and hollow sections.<br><br>Website: https://aplapollo.com/<br><br>Position Overview<br><br>We are seeking a dynamic and strategic individual to join our team as the Below-The-Line (BTL) Manager. The primary responsibility of this role is to oversee and execute all Below-The-Line activities, including trade support, dealer network requirements, BTL activations, and various promotional campaigns. The ideal candidate will possess strong leadership skills, excellent communication abilities, and a proven track record in driving successful BTL initiatives.<br><br>Key Responsibilities<br><br>BTL Strategy Development:<br><br><br> * Develop comprehensive BTL strategies aligned with overall marketing objectives.<br> * Identify target markets and devise effective BTL campaigns to engage with them.<br>   <br>   <br><br>Trade Support And Dealer Network Management<br><br><br> * Liaise with dealers to understand their requirements and provide necessary support.<br> * Develop strategies to strengthen relationships with dealers and expand the dealer network.<br> * Coordinate dealer-centric activities and promotions to drive sales and brand visibility.<br>   <br>   <br><br>BTL Activations<br><br><br> * Conceptualize and execute impactful BTL activations to enhance brand visibility and consumer engagement.<br> * Manage all aspects of BTL activations, including event planning, logistics, and on-ground execution.<br> * Monitor and evaluate the effectiveness of BTL activations, making necessary adjustments for optimization.<br>   <br>   <br><br>In-Shop Branding And POSM Handling<br><br><br> * Oversee the development and implementation of in-shop branding initiatives to enhance brand presence and visibility.<br> * Manage Point of Sale Materials (POSM) inventory and distribution to ensure consistent branding across all touchpoints.<br>   <br>   <br><br>Outdoor Campaigns And Collateral Development<br><br><br> * Plan and execute outdoor advertising campaigns, including billboards, hoardings, and transit ads.<br> * Collaborate with creative teams to develop engaging collaterals, such as catalogues, brochures, and promotional materials.<br>   <br>   <br><br>Budget Management<br><br><br> * Develop and manage the BTL budget, ensuring optimal allocation of resources for maximum impact.<br> * Monitor expenses and provide regular reports on budget utilization and ROI.<br>   <br>   <br><br>Qualifications<br><br><br> * Bachelor's degree in Marketing, Business Administration, or related field. Master’s degree preferred.<br> * Proven experience of 2-3 years in a similar BTL role.<br> * Strong understanding of BTL marketing techniques and strategies.<br> * Excellent project management skills with the ability to multitask and prioritize effectively.<br> * Proficiency in budget management and financial analysis.<br> * Exceptional communication and negotiation skills.<br> * Creative thinking and problem-solving abilities.<br> * Leadership qualities with the ability to motivate and inspire teams.

Team Pumpkin is looking for Assistant BTL Manager for one of our Brand APL Apollo based out in Noida. Below is about the brand and the JD.About APL Apollo Tubes LimitedWith a capacity to produce 3.6 Million Tonnes per annum, APL Apollo Tubes Limited is the largest producer of Structural Steel Tubes in India. We have an extended distribution network of warehouses and branch offices in 29 cities across the country catering to domestic as well as 20 countries worldwide. Headquartered at Delhi NCR APL Apollo, with its world-class facilities, widely spread 3-tier distribution network, and over 800 dealers, is committed to strengthening India’s infrastructural backbone with its structural tubes and hollow sections.Website: https://aplapollo.com/Position OverviewWe are seeking a dynamic and strategic individual to join our team as the Below-The-Line (BTL) Manager. The primary responsibility of this role is to oversee and execute all Below-The-Line activities, including trade support, dealer network requirements, BTL activations, and various promotional campaigns. The ideal candidate will possess strong leadership skills, excellent communication abilities, and a proven track record in driving successful BTL initiatives.Key ResponsibilitiesBTL Strategy Development: * Develop comprehensive BTL strategies aligned with overall marketing objectives. * Identify target markets and devise effective BTL campaigns to engage with them.      Trade Support And Dealer Network Management * Liaise with dealers to understand their requirements and provide necessary support. * Develop strategies to strengthen relationships with dealers and expand the dealer network. * Coordinate dealer-centric activities and promotions to drive sales and brand visibility.      BTL Activations * Conceptualize and execute impactful BTL activations to enhance brand visibility and consumer engagement. * Manage all aspects of BTL activations, including event planning, logistics, and on-ground execution. * Monitor and evaluate the effectiveness of BTL activations, making necessary adjustments for optimization.      In-Shop Branding And POSM Handling * Oversee the development and implementation of in-shop branding initiatives to enhance brand presence and visibility. * Manage Point of Sale Materials (POSM) inventory and distribution to ensure consistent branding across all touchpoints.      Outdoor Campaigns And Collateral Development * Plan and execute outdoor advertising campaigns, including billboards, hoardings, and transit ads. * Collaborate with creative teams to develop engaging collaterals, such as catalogues, brochures, and promotional materials.      Budget Management * Develop and manage the BTL budget, ensuring optimal allocation of resources for maximum impact. * Monitor expenses and provide regular reports on budget utilization and ROI.      Qualifications * Bachelor's degree in Marketing, Business Administration, or related field. Master’s degree preferred. * Proven experience of 2-3 years in a similar BTL role. * Strong understanding of BTL marketing techniques and strategies. * Excellent project management skills with the ability to multitask and prioritize effectively. * Proficiency in budget management and financial analysis. * Exceptional communication and negotiation skills. * Creative thinking and problem-solving abilities. * Leadership qualities with the ability to motivate and inspire teams.

Assistant BTL Manager - Team pumpkin

Team Pumpkin is looking for &lt;strong&gt;Assistant BTL Manager&lt;/strong&gt; for one of our Brand APL Apollo based out in Noida. Below is about the brand and the JD.&lt;br&gt;&lt;br&gt;&lt;strong&gt;About APL Apollo Tubes Limited&lt;br&gt;&lt;br&gt;&lt;/strong&gt;With a capacity to produce 3.6 Million Tonnes per annum, APL Apollo Tubes Limited is the largest producer of Structural Steel Tubes in India. We have an extended distribution network of warehouses and branch offices in 29 cities across the country catering to domestic as well as 20 countries worldwide. Headquartered at Delhi NCR APL Apollo, with its world-class facilities, widely spread 3-tier distribution network, and over 800 dealers, is committed to strengthening India’s infrastructural backbone with its structural tubes and hollow sections.&lt;br&gt;&lt;br&gt;&lt;strong&gt;Website:&lt;/strong&gt; https://aplapollo.com/&lt;br&gt;&lt;br&gt;&lt;strong&gt;Position Overview&lt;br&gt;&lt;br&gt;&lt;/strong&gt;We are seeking a dynamic and strategic individual to join our team as the Below-The-Line (BTL) Manager. The primary responsibility of this role is to oversee and execute all Below-The-Line activities, including trade support, dealer network requirements, BTL activations, and various promotional campaigns. The ideal candidate will possess strong leadership skills, excellent communication abilities, and a proven track record in driving successful BTL initiatives.&lt;br&gt;&lt;br&gt;&lt;strong&gt;Key Responsibilities&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;strong&gt;BTL Strategy Development:&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Develop comprehensive BTL strategies aligned with overall marketing objectives.&lt;/li&gt;&lt;li&gt;Identify target markets and devise effective BTL campaigns to engage with them.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;Trade Support And Dealer Network Management&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Liaise with dealers to understand their requirements and provide necessary support.&lt;/li&gt;&lt;li&gt;Develop strategies to strengthen relationships with dealers and expand the dealer network.&lt;/li&gt;&lt;li&gt;Coordinate dealer-centric activities and promotions to drive sales and brand visibility.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;BTL Activations&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Conceptualize and execute impactful BTL activations to enhance brand visibility and consumer engagement.&lt;/li&gt;&lt;li&gt;Manage all aspects of BTL activations, including event planning, logistics, and on-ground execution.&lt;/li&gt;&lt;li&gt;Monitor and evaluate the effectiveness of BTL activations, making necessary adjustments for optimization.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;In-Shop Branding And POSM Handling&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Oversee the development and implementation of in-shop branding initiatives to enhance brand presence and visibility.&lt;/li&gt;&lt;li&gt;Manage Point of Sale Materials (POSM) inventory and distribution to ensure consistent branding across all touchpoints.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;Outdoor Campaigns And Collateral Development&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Plan and execute outdoor advertising campaigns, including billboards, hoardings, and transit ads.&lt;/li&gt;&lt;li&gt;Collaborate with creative teams to develop engaging collaterals, such as catalogues, brochures, and promotional materials.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;Budget Management&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Develop and manage the BTL budget, ensuring optimal allocation of resources for maximum impact.&lt;/li&gt;&lt;li&gt;Monitor expenses and provide regular reports on budget utilization and ROI.&lt;br&gt;&lt;br&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;Qualifications&lt;br&gt;&lt;br&gt;&lt;/strong&gt;&lt;ul&gt;&lt;li&gt;Bachelor's degree in Marketing, Business Administration, or related field. Master’s degree preferred.&lt;/li&gt;&lt;li&gt;Proven experience of 2-3 years in a similar BTL role.&lt;/li&gt;&lt;li&gt;Strong understanding of BTL marketing techniques and strategies.&lt;/li&gt;&lt;li&gt;Excellent project management skills with the ability to multitask and prioritize effectively.&lt;/li&gt;&lt;li&gt;Proficiency in budget management and financial analysis.&lt;/li&gt;&lt;li&gt;Exceptional communication and negotiation skills.&lt;/li&gt;&lt;li&gt;Creative thinking and problem-solving abilities.&lt;/li&gt;&lt;li&gt;Leadership qualities with the ability to motivate and inspire teams.&lt;/li&gt;&lt;/ul&gt;

Team pumpkin

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