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eCommerce Marketing & Analytics Intern

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Kimberly-Clark

Aug 31

  • Internship
    Full-time
    Off-cycle Internship
  • Data
    Marketing
  • Madrid
    Remote
  • Quick Apply

AI generated summary

  • You need experience in data analysis/reporting, fluency in English (C1), ideally a Master's in Business/Marketing/Data Science, analytical skills, and knowledge of digital marketing.
  • You will analyze eCommerce data, identify growth areas, support marketing plans, develop dashboards, optimize campaigns, conduct A/B testing, and collaborate with cross-functional teams.

Requirements

  • - A first successful experience in reporting and data analysis – using tools like Excel or PowerBI and languages such as SQL, VBA or Python
  • - A Fluent level of English (C1). Any additional European language will be advantageous.
  • - Ideally a Master’s degree (currently enrolled or graduated from-) Business, Marketing, Data Science, or a related field.
  • - An analytical approach and skills to interpret data from a wide range of sources. Provide actionable insights.
  • - A methodical and structured approach to optimization and problem-solving
  • - Knowledge of the digital customer Journey and Paid Search/Display Ads is preferred.
  • - A business orientation: understanding of market dynamics and a commercial mindset.
  • - An interest in the execution of marketing plans, e.g. asset creation for marketing campaigns.

Responsibilities

  • - Partner with the EMEA eCommerce team to help drive KCP’s strategic business plan.
  • - Analyze data related to digital sales, performance marketing campaigns, customer behavior, and website traffic.
  • - Identify growth areas where KCP can improve and develop strategies to enhance visibility and conversion.
  • - Implement actions to support performance marketing objectives.
  • - Collect and analyze key metrics related to brand awareness and share-of-voice.
  • - Support and build marketing and advertising plans to grow traffic on KCP products.
  • - Leverage content, availability, pricing, and promotions to drive purchase conversion.
  • - Utilize a wide range of data and communicate insights and recommendations to stakeholders clearly and concisely.
  • - Develop and maintain reporting dashboards to provide insights to the eCommerce Team and other stakeholders.
  • - Support the development of hypotheses and execution of A/B testing and other experiments to optimize marketing performance.
  • - Assist in the execution, monitoring, and optimization of eCommerce marketing campaigns to ensure maximized visibility and ROI.
  • - Work cross-functionally with key supporting functions, mainly Data & Analytics, Local/Integrated Marketing, Supply Chain, Finance.

FAQs

Do we support remote work?

Yes, this internship is fully remote, but only for candidates located in Spain.

What is the duration of the internship?

The internship is for 12 months.

What is the monthly remuneration for this internship?

The monthly remuneration for this internship is 900 €.

Are there any specific qualifications required for this role?

Yes, candidates should have a successful experience in reporting and data analysis using tools like Excel or PowerBI, knowledge of SQL, VBA, or Python, and a fluent level of English (C1).

Is a Master's degree required?

Ideally, candidates should have a Master's degree in Business, Marketing, Data Science, or a related field, either currently enrolled or graduated from.

Will there be opportunities for career development?

Yes, Kimberly-Clark is dedicated to sustainability, inclusion, wellbeing, and career development, offering opportunities to grow within the company.

What tools will I be using in this internship?

You will utilize data analysis tools such as Excel, PowerBI, and potentially programming languages like SQL, VBA, or Python, as well as digital marketing platforms.

What kind of tasks will I be responsible for?

You will be responsible for analyzing digital sales data, performance marketing campaigns, customer behavior, website traffic, developing strategies to enhance visibility and conversion, and maintaining reporting dashboards.

Is this position open to candidates outside of Spain?

No, this internship is only open to candidates who are currently residing in Spain and authorized to work in the country.

Will the internship involve working with cross-functional teams?

Yes, you will work cross-functionally with key supporting functions such as Data & Analytics, Local/Integrated Marketing, Supply Chain, and Finance.

Are there any specific languages required for this internship?

A fluent level of English (C1) is required, and any additional European language will be advantageous.

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Kimberly-Clark

Creating Better Care for a Better World

Manufacturing & Electronics
Industry
10,001+
Employees

Mission & Purpose

As a Kimberly-Clark employee, you have an opportunity to impact billions of lives through the products we make, the workplaces we create and the communities we serve. The proof is in our purpose – Here, we are creating Better Care for a Better World and it starts with YOU! Learn more about us and see what inspires you, careersatkc.com.  Through collaborative teams that push boundaries and endless opportunities to work with some of the world’s most recognized brands, at Kimberly-Clark you and your purpose are in the driver seat of your career.  Huggies®. Kleenex®. Andrex®. Scott®. Kotex®. Poise®. Depend®. The proof is in our products – For 150 years, our brands have been brought to market by a team of purpose-led innovators dedicated to creating Better Care for a Better World. And it takes the right people—in the right jobs and the right place—to make that happen. Join our 45,000+ employees who are changing the world for the better and generously giving back to communities and causes around the globe.  Better Care for a Better World starts by taking care of you and giving you what you need to succeed. We’re dedicated to breaking down barriers to speed decision making and creating a workplace with relentless focus on our consumers and growing our people, like you. The proof is in our people – we've been rated as one of Forbes 2022 World's Best Employers, and it's because of the caring people and the amazing culture that brings out the best in everyone. Join our employees in our amazing culture that brings out the best in everyone.