Marketing Intern - Commercial Group

Sony Music Entertainment

Jul 25, 2023

Applications are closed

Internship
Full-time
Off-cycle Internship
Marketing
London

Requirements

Have a genuine love of music – nothing is too niche or obscure for us! A broad appreciation of music is key, but a decent knowledge of pre-2000 repertoire would definitely be beneficial.
An individual who is plugged into the world of social media (especially TikTok) and current trends.
A proven self-starter, with drive to learn how the music industry operates, and passion to learn and develop.
A highly organised individual who can multi-task while remaining calm under pressure, and who can prioritise workload, goals, targets and time, and to work independently.
A team player who can be relied upon to participate as needed during busy periods, who can confidently deal with people at all levels, both internally and externally.

Responsibilities

Provide support to the marketing and digital marketing teams across releases and campaigns – from ideation (suggesting concepts, angles, and creative ideas), research, and planning, all the way through to execution and beyond. This also includes important administrative support - booking bikes/couriers and transport, booking artist/management/staff travel where necessary, booking meeting rooms, organising weekly department meetings and agendas, answering general enquiries, etc.
Run your own streaming campaigns for artists/anniversaries/moments identified by the wider marketing team. This includes coming up with ideas and activations, seeking artist/management approval and overseeing campaign execution, overseen by your own manager.
Become a member of our ‘Trending Tracks Committee’ – using weekly data reports to identify key social media/short-form content trends using Sony repertoire, and creating plans (artist-inclusive and artist-non-inclusive) to amplify these moments across social platforms and, in turn, grow streaming consumption of the music used in the trends.
Assist the digital marketing team with the day to day running of artist and label channels (aka Spotlight) as well as administrative support, such as managing linkfires, creating and inputting video descriptions and metadata, working with the video team to set up video releases, etc.
Where/when necessary, be present at video and photo shoots, showcase events, artist appearances, etc.
Act as an ‘ambassador’ for the department. Work closely with marketing teams and other areas of the business to find out about new releases, new signings, remixes etc.

Sony Music Entertainment

We fuel the creative journey.

Entertainment & Media

Industry

5001-10,000

Employees

1929

Founded Year

Mission & Purpose

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.