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Marketing Performance & Data Analytics Intern

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MMGY Global

26d ago

  • Internship
    Full-time
    Summer Internship
  • Marketing
  • Overland Park
  • Quick Apply

AI generated summary

  • You should have basic knowledge of data, business, or marketing, a willingness to learn, creativity, an innovative mindset, and a proactive approach to problem-solving and process improvement.
  • You will assist in website tracking, report on media creative performance, help develop dashboards, and contribute to KPI projections for campaign goals.

Requirements

  • Data Analytics/Business/Marketing Knowledge: A basic understanding or interest in data, business, or marketing. The ability to see how data influences decision-making will be key.
  • Willingness to Learn: Eagerness to adapt and grow, staying open to new tools and industry trends.
  • Creative: Bringing fresh ideas and thinking outside the box, especially when working with data and problem-solving.
  • Innovative: Proactively looking for new ways to improve processes and drive better results.
  • Proactive: Taking initiative and anticipating needs without waiting for direction.

Responsibilities

  • Implement Website Tracking: Assist in setting up website tracking tools to monitor key metrics like traffic, conversions, and user behavior
  • Media Creative Reporting: Help track and report on the performance of media creatives across platforms, analyzing engagement and conversion data
  • Dashboard Development: Support the creation and maintenance of dashboards to visualize campaign performance and key metrics
  • KPI Projections: Contribute to projecting KPIs based on data analysis to help set realistic performance goals

FAQs

What is the duration of the Marketing Performance & Data Analytics Internship?

The internship will run from June 2, 2025, through August 7, 2025.

What are the working hours for this internship?

Interns will work Monday through Thursday in the office, up to 32 hours per week.

Is this internship paid?

Yes, this is a paid internship at $14 per hour.

What level of education is required for this internship?

We are looking for college juniors, seniors, or recent graduates.

What skills or knowledge should a candidate have to apply for this internship?

A basic understanding or interest in data, business, or marketing is required, along with a willingness to learn, creativity, innovation, and a proactive attitude.

What tools and platforms will interns gain experience with during this internship?

Interns will gain experience with tools/platforms like Tableau, Excel, Google Tag Manager, Google Analytics, Google Campaign Manager, and BigQuery.

Will interns work on real client projects?

Yes, interns will work on real client projects and assist with insights and strategies to improve marketing efforts.

Is work authorization required for this internship?

Yes, applicants must possess work authorization which does not require sponsorship by the employer for a visa.

Does MMGY Global promote diversity and inclusion in its workforce?

Yes, MMGY Global is focused on nurturing a diverse workforce and welcomes candidates from various backgrounds, including all ages, genders and gender identities, ethnicities and religions, LGBTQIA+ individuals, working parents, veterans, and those with disabilities.

Who will guide the interns during the internship?

Each intern will be assigned a supervisor to foster professional development and guide them throughout the internship.

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MMGY Global

We are the world's leading travel, tourism and hospitality marketing company. Every day we inspire people to go places.

Marketing & Advertising
Industry
501-1000
Employees
1981
Founded Year

Mission & Purpose

MMGY Global is an integrated marketing firm focused on the needs of the travel, hospitality and entertainment industries. Our mission is simple: help travel companies grow revenue by motivating their customers. We create progressive marketing strategies based on research and apply these insights to measurable brand and channel marketing plans. We inspire the dreamers to become doers and lead the world's travel companies to better outcomes along the way.

Culture & Values

  • Inclusive

    By embracing our differences and learning from each other, we will grow together.

  • Empowering

    We believe that to go places as a company, we must give others the opportunity to shine.

  • Curious

    Our relentless search to understand and seek out new ideas leads to groundbreaking success.

  • Creative

    Being creative is not about design and copy, but the approach we all take to finding solutions every day.

  • Transformative

    To lead the industry, we must continually strive to find new opportunities and embrace change.