PR Internship

Seraphine

2mo ago

Applications are closed

Internship
Full-time
Off-cycle Internship
Marketing
London

Requirements

Keen interest in fashion / VIP / influencer / media landscape
Proactive, organised and a team player
Keen to learn how a press office runs and happy to get stuck in on all different aspects of this
Must be studying a degree in Fashion Marketing or similar
Some office experience preferred but not essential

Responsibilities

To process PR orders & GRIN orders on PRIMA – no prior experience of using this necessary, to be trained when at Seraphine
To compile the press & influencer coverage & send out weekly coverage email to Head Office on a Friday
Keep an up-to-date press database - UK & International - review key titles weekly / monthly and identify any new names to outreach to, along with recording updates from press database subscription
Press review - identifying new trends / story opportunities for Seraphine and reporting in to Press Officer
Keep an up-to-date influencer & VIP agent data base - UK & International. To work with Creative Production Coordinator where there is crossover between model agent databases
Maintain good relationships with fashion assistants & junior press
Manage sending of samples / gifting from office - to work with Creative Production Coordinator to make sure all recorded correctly and kept organised
Track who we are gifting & flag when they might need to receive key milestone product - e.g. baby shower outfit, hospital kit, sleepsuits, CARIPOD, to order once gifting has been signed off by Press Officer
Manage UK & International events calendar - tracking key events in PR landscape to ensure no opportunities for dressing, product placement etc are missed
General influencer & VIP research, identifying new names to potentially outreach to
Support at key events such as press days and the Baby Show
Support at photoshoots with product where necessary

FAQs

What type of market does Seraphine specialize in?

Seraphine specializes in the maternity and nursing wear market.

How many years of experience does Seraphine have in the industry?

Seraphine has 18 years of experience in the maternity and nursing wear industry.

What sets Seraphine apart from other companies in the market?

Seraphine helps women feel confident in their changing bodies and provides product innovations to make motherhood easier, in addition to offering stylish and fashionable clothes specifically designed for maternity and nursing.

What is the main focus of the PR internship at Seraphine?

The main focus of the PR internship at Seraphine is to promote and maintain the company's image and reputation through various communication channels, including media relations, social media, and events.

Seraphine

With Mums for the Journey

Retail & Consumer Goods

Industry

51-200

Employees

2002

Founded Year

Mission & Purpose

An award winning British maternity fashion brand specialising in fashion-forward clothes for style conscious mums-to-be; Seraphine is loved by customers, fashion insiders and A-list celebrities alike. Since its launch in 2002, Seraphine has revolutionised the maternity fashion industry, taking a fashion-forward approach to design, and bringing its signature Parisian chic aesthetic to women around the world, while maintaining a central focus on comfort and wearability for all. In London, the brand operates three maternity boutiques, with six other stores across the globe including; New York, Hong Kong, Dubai, Paris and Leeds. As well as a successful international e-commerce business, the brand distributes its coveted styles via department stores and wholesalers in London, Paris, New York and fashionable locations across the globe. Seraphine has garnered much praise, winning numerous industry awards for its innovative products and business strategies. In 2011 the brand was awarded the Drapers Prize for the Best Specialist Etailer, and in 2014, Seraphine won the prestigious PayPal Etail Award for the Best Multichannel Etailer. The brand are also proud to have won the Queen’s Award for Enterprise in 2015, in recognition of the success of their international brand. At the core of the business is a true understanding of how to flaunt and flatter a woman’s changing curves, and a passion for helping her to achieve a fashionable pregnancy.