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Praktikant im Marketing (m/w/d) Für die Marken Evian, Volvic, Activia, Actimel

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Danone

20d ago

  • Internship
    Full-time
    Off-cycle Internship
  • Customer Relations
    Marketing
  • Zürich
  • 9d left

AI generated summary

  • You should have a relevant degree, marketing experience (preferably in FMCG), proactive work ethic, strong German (French is a plus), MS Office skills, and a passion for creative, strategic thinking.
  • You will handle marketing projects, support social media and content creation, assist in campaign planning, and manage marketing portfolios for Waters/Dairy brands.

Requirements

  • Fortgeschrittenes Bachelor- oder Master-Studium in BWL oder Wirtschaftswissenschaften mit Schwerpunkt Marketing (oder vergleichbar)
  • Erste praktische Erfahrungen im Marketing sind von Vorteil, idealerweise im Bereich FMCG
  • Proaktives Arbeiten, Hands-On Mentalität, sowie eine sehr gute Kommunikationsweise
  • Sehr gute Deutschkenntnisse, Französisch von Vorteil
  • Gute Kenntnisse des MS Office Pakets (Excel, PowerPoint)
  • Marketing ist deine Leidenschaft und zu deinen Stärken zählen Kreativität, strategisches Denken und Pragmatismus

Responsibilities

  • Klassisches Konsumgütermarketing inkl. Mitarbeit bei Launch / Relaunch-Projekten, Analysen und Kommunikationsaktivitäten
  • Selbstständige Bearbeitung von Teilprojekten im Rahmen von 360° Kampagnen für unsere Waters/Dairy Marken (Bspw. Umsetzung von Promotionen und Verpackungsänderungen)
  • Betreuung der Social-Media-Kanäle und der Website inklusive Content Creation
  • Unterstützung bei Konzeption und Planung von offline- und online-Kampagnen, sowie bei Influencer Kampagnen
  • Unterstützung bei der Erstellung und Pflege von Marketingportfolios für verschiedene Produktlinien

FAQs

What is the duration of the internship?

The internship lasts for 6 months.

When does the internship start?

The internship is set to start on December 15, 2024.

What are the main responsibilities of the intern?

The intern will be involved in classic consumer goods marketing, self-manage specific projects for 360° campaigns, handle social media channels and website content creation, and assist with planning offline and online campaigns, among other tasks.

Is previous marketing experience required?

While not mandatory, initial practical experience in marketing, preferably within the FMCG sector, is advantageous.

What level of education is preferred for applicants?

Applicants should have an advanced Bachelor's or Master's degree in Business Administration or Economics with a focus on Marketing (or a comparable field).

Are language skills important for this position?

Yes, very good German skills are required, and French is considered a plus.

What technical skills are expected from applicants?

Applicants should have good knowledge of the MS Office Suite, particularly Excel and PowerPoint.

What attributes are valued in an applicant for this internship?

Proactiveness, a hands-on mentality, very good communication skills, creativity, strategic thinking, and pragmatism are valued traits.

What kind of work environment can interns expect?

Interns will experience a modern office environment with an open space layout, promoting a collaborative culture.

Are there any benefits offered during the internship?

Yes, benefits include flexible working options, exciting training opportunities, family services, and various choices related to transport, health, lunch, and childcare.

Food and Beverage Manufacturing

Manufacturing & Electronics
Industry
10,001+
Employees

Mission & Purpose

Danone is a leading multi-local food and beverage company building on health-focused and fast-growing categories in 3 businesses: Essential Dairy & Plant-Based products, Waters and Specialized Nutrition. With its ‘One Planet. One Health’ frame of action, which considers the health of people and the planet as intimately interconnected, Danone aims to inspire healthier and more sustainable eating and drinking practices. To accelerate this food revolution and create superior, sustainable, profitable value for all its stakeholders, Danone has defined nine 2030 Goals, and paved the way as the first listed company to adopt the “Entreprise à Mission” status in France. With a purpose to bring health through food to as many people as possible, and corresponding social, societal and environmental objectives set out in its articles of association, Danone commits to operating in an efficient, responsible and inclusive manner, in line with the Sustainable Development Goals (SDGs) of the United Nations. By 2025, Danone aims to become one of the first multinational companies to obtain B CorpTM certification. With more than 100,000 employees, and products sold in over 120 markets, Danone generated €25.3 billion in sales in 2019. Danone’s portfolio includes leading international brands (Actimel, Activia, Alpro, Aptamil, Danette, Danio, Danonino, evian, Nutricia, Nutrilon, Volvic, among others) as well as strong local and regional brands (including AQUA, Blédina, Bonafont, Cow & Gate, Horizon Organic, Mizone, Oikos, Prostokvashino, Silk, Vega). Listed on Euronext Paris and present on the OTCQX market via an ADR (American Depositary Receipt) program, Danone is a component stock of leading sustainability indexes including the ones managed by Vigeo Eiris and Sustainalytics, as well as the Ethibel Sustainability Index, the MSCI ESG Indexes, the FTSE4Good Index Series, Bloomberg Gender Equality Index, and the Access to Nutrition Index.

Culture & Values

  • Humanism

    At Danone, people are at the heart of everything we do.

  • Openness

    We welcome new ideas from the world we live in.

  • Proximity

    We believe that building close relationships leads to better understanding and trust.

  • Enthusiasm

    We are passionnate about bringing health through food to as many people as possible.