Logo of Huzzle

Internship

• Starts Jun 2

Product Marketing Intern

Logo of SpyCloud

SpyCloud

29d ago

🚀 Off-cycle Internship

Austin

AI generated summary

  • You must be a Marketing, Communication, Business, or Computer Science major in Austin, TX with strong communication, research, and tech skills. Bonus points for cybersecurity interest and previous internships. Be ready to work on-site once a week.
  • You will conduct competitive research, collaborate with GTM teams, enhance vendor tracking, optimize internal communication, develop buyer personas, map out content, and improve message targeting for tailored content creation.

Off-cycle Internship

MarketingAustin

Description

  • Join SpyCloud's Product Marketing team for an internship that places you at the heart of our go-to-market (GTM) strategies. We're seeking an ambitious intern who is ready to define our competitive edge and support our outreach to new buyer personas. You'll gain hands-on experience in driving our Competitive Intelligence program and expanding our understanding of buyer personas.

Requirements

  • Marketing, Communication, Business, or Computer Science majors encouraged to apply.
  • Key skills we’re looking for:
  • Communication - written and verbal
  • Research and drawing insights
  • Bonus points - interest or knowledge of cybersecurity, previous internship experience, understanding of the role Product Marketing plays in business
  • Proficiency - Google Workspace, Slack, Salesforce
  • Located in Austin, Texas for the duration of the summer term (June 3rd - August 2nd)
  • On-site attendance once a week

Education requirements

Currently Studying
Undergraduate

Area of Responsibilities

Marketing

Responsibilities

  • Competitive Intelligence:
  • Conduct competitive research utilizing various sources such as competitive tools, vendor websites, online events, and digital media.
  • Collaborate closely with GTM teams to understand marketing objectives and deliver comprehensive findings to stakeholders.
  • Enhance our competitive vendor tracking; taking incoming data and turning it into actionable insights to empower our sales team.
  • Optimize internal communications and feedback loop for sharing market intelligence.
  • Synthesize technical, financial, and product insights into sales enablement materials such as battlecards.
  • Improve our win/loss program with Salesforce and other competitive data.
  • Buyer Persona Development:
  • Help expand our Persona Playbooks to include new persona information to guide sellers and growth marketing strategies.
  • Map out our existing content to the buyer’s journey, identifying opportunities and gaps.
  • Develop skills in persona segmentation to improve message targeting and content creation tailored to specific buyer needs and behaviors.

Details

Work type

Full time

Work mode

office

Start date

Jun 2, 2024

Location

Austin