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Red Bull Student Marketeer - George Brown College

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Red Bull

19d ago

  • Internship
    Full-time
    Off-cycle Internship
  • Sales & Business Development
    Marketing
  • Toronto

AI generated summary

  • You must be passionate about Red Bull, charismatic, social, and connected on campus, with a valid driver's license, fluent in English, and able to balance studies and part-time work.
  • You will represent the brand, engage consumers on campus, drive social media content, build sales relationships, ensure product visibility, and report activities accurately.

Requirements

  • * Passionate about the Red Bull brand and product
  • * Excellent communication skills
  • * Charismatic, energetic, positive, and outgoing personality
  • * Immersed in student life with thorough understanding of the collegiate landscape, city & region, including behind-the-scenes activities & hot-spots
  • * Highly approachable and social with the ability to relate to different people on many occasions
  • * Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
  • * Ability to manage part-time work & studies and ideally available to work some evenings and weekends
  • * An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales
  • * Connected with a diverse range of influential groups and individuals on campus
  • * Full, valid Canadian driver’s license with a clear abstract
  • * Available to work evenings & weekends
  • * University enrollment
  • * Fluency in English

Responsibilities

  • BE A BRAND & PRODUCT AMBASSADOR
  • Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - competently answering any questions from consumers. Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university. Create a strong network, establishing and maintaining relationships with key local individuals. Drive the brand engagement on your Social Media handles via authentic content. Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
  • BE A SALES EXPERT
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet. Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts. Ensure perfect execution of defined store standards.
  • EXECUTIONAL EXCELLENCE
  • Deliver executional excellence and show love for the details in all areas of your role. Share ideas and collaborate with the team through regular face-to-face and online interaction. Plan & report your activities via the dedicated online platform in a timely manner and with accuracy. Contribute to develop the Red Bull media business by providing local insights, trends and overall opportunities.

FAQs

What is the main role of a Red Bull Student Marketeer?

The main role of a Red Bull Student Marketeer is to drive brand image and product understanding on their campus and in their region, while also reaching new consumers, exciting university students, increasing sales, and managing the Red Bull brand through direct consumer interactions and participation in events.

Are there specific qualifications required for this position?

Yes, candidates should be passionate about the Red Bull brand, possess excellent communication skills, be charismatic and outgoing, and have a thorough understanding of the collegiate landscape. They should also be enrolled in university, have a full valid Canadian driver's license, and be available to work evenings and weekends.

What kind of work schedule can I expect?

The schedule offers flexibility, allowing for part-time work alongside studies. Student Marketeers may be required to work some evenings and weekends.

Is there an opportunity for growth and skill development in this role?

Yes, there is a strong emphasis on learning and applying new skills, especially in marketing, negotiation, and sales, allowing for personal and professional development.

Will I be working independently or as part of a team?

You will be working both independently and as part of a team, sharing ideas and collaborating through regular interactions, both face-to-face and online.

Do I need to have previous marketing or sales experience?

Previous marketing or sales experience is not strictly required, but an affinity and desire to learn and apply these skills is essential for success in this role.

How does Red Bull Canada support diversity and inclusion?

Red Bull Canada is committed to treating all people with dignity and independence, believing in integration and equal opportunity. Accommodations are available throughout the recruitment process for applicants with disabilities.

Will I need to conduct product sampling?

Yes, a key responsibility of the role is to engage consumers through product sampling, inviting trial and raising brand awareness at suitable locations and events.

How important is social media in this role?

Social media is very important in this role, as Student Marketeers are expected to drive brand engagement through authentic content on their social media handles.

Is travel required for this position?

While travel may not be extensive, having a full valid Canadian driver's license allows for the potential to collaborate with local sales account managers and visit various locations on campus and beyond.

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.