FAQs
What is the role of the SAP iXp Intern in North America Field Marketing?
The SAP iXp Intern will assist with the overall project management and execution of various field marketing events, support field marketing campaigns, learn to use SAP's internal tools for campaign execution, manage communications to sales stakeholders, and conduct research projects like competitor and market analysis.
Where is the internship located?
The internship is available for candidates based in or around Seattle, WA; Atlanta, GA; Newtown Square, PA; and Vancouver, BC, Canada.
What skills and qualifications are required for this internship?
Candidates should possess project management and organizational skills, proficiency in Microsoft Office Suite, excellent communication skills, attention to detail, problem-solving skills, and a strong interest in marketing, particularly in B2B marketing within the technology industry. A recently earned business degree with a focus on Marketing or Communications is also required.
What kind of experience is preferred for applicants?
Preference will be given to individuals with experience in marketing, sales, and/or event management, whether through employment or volunteer work.
What tools and processes will the intern learn to use during this internship?
The intern will learn to use SAP's internal tools for creating event invitations, building registration pages, managing purchase orders, utilizing SAP analytics tools for reporting, and executing campaign steps.
What type of marketing campaigns will the intern be involved in?
The intern will assist with various field marketing campaigns, including telemarketing, paid media lead-generation tactics, and customer community-building programs.
How important is communication in this internship?
Communication is crucial, as the intern will need to develop written communications for both internal and external audiences and will interact with subject matter experts related to SAP offerings.
What personal qualities are the hiring team looking for in a candidate?
The ideal candidate should take initiative, demonstrate perseverance, exhibit curiosity, operate autonomously within a team environment, and enjoy working on meaningful and innovative projects.
What will the intern be expected to do with the results of marketing plans and tactics?
The intern will be expected to use SAP analytics tools to access, analyze, and report on the results of marketing plans and tactics to measure effectiveness and inform future strategies.