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Werkstudent/in im Bereich Market Insights / Datenanalyse / Marktforschung (all gender)

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Havas

11d ago

  • Internship
    Full-time
    Placement Program
  • Data
    Marketing
  • Frankfurt

AI generated summary

  • You must be studying a relevant field for at least another year, have strong German and good English skills, be detail-oriented and data-savvy, and proficient in MS Office.
  • You will research media trends, create newsletters, coordinate ad placements, analyze data, evaluate market research, conduct TV analyses, and assist in preparing client meetings.

Requirements

  • Du absolvierst aktuell ein Studium im Bereich Wirtschaft, Marktforschung, Sozialwissenschaften, Medienwissenschaften, o.ä.
  • Du studierst noch mindestens ein Jahr lang
  • Du interessierst dich für klassische und digitale Medien
  • Du hast Spaß an redaktioneller Arbeit, und du kannst gut lesbar in klarem Deutsch formulieren
  • Du bist sehr zahlenaffin, hast dabei aber auch ein Auge für die ästhetische Aufbereitung von Daten
  • Du arbeitest gewissenhaft und zuverlässig und hast auch unter Zeitdruck einen Blick für die Details
  • Du verfügst über muttersprachliche Deutschkenntnisse und gute Englischkenntnisse in Wort und Schrift
  • Du bringst sehr gute MS-Office-Kenntnisse (PowerPoint, Word, Excel) mit

Responsibilities

  • Du recherchierst eigenständig zu Mediatrends und Mediathemen
  • Du hilfst bei der redaktionellen Erstellung der hausinternen Kundennewsletter
  • Du koordinierst mit den Kunden die Anzeigenschaltung im Newsletter
  • Du bereitest Daten vor, führst sie zusammen und analysierst diese deskriptiv (z.B. in Häufigkeitsauszählungen)
  • Du arbeitest bei der Auswertung & Illustration von Marktforschungsergebnissen aktiv mit
  • Du übernimmst die Analyse & Beschreibung von Zielgruppen auf Basis von Markt-Media Studien
  • Du machst selbständig kleinere Tool basierte TV-Analysen
  • Du unterstützt das Team bei der Vorbereitung von Kundenterminen

FAQs

What is the role of a Werkstudent/in im Bereich Market Insights / Datenanalyse / Marktforschung?

As a Werkstudent/in, you will research media trends, assist in creating internal newsletters, coordinate ad placements with clients, prepare and analyze data, contribute to market research evaluations, describe target groups based on market-media studies, conduct smaller TV analyses, and support the team in preparing client meetings.

What qualifications do I need to apply for this position?

You should be currently studying in a field related to business, market research, social sciences, media studies, or similar, and you must have at least one year left in your studies.

What type of media do I need to be familiar with?

You should have an interest in both classical and digital media.

Are there language requirements for this role?

Yes, you need to have native-level German proficiency and good English skills in both spoken and written forms.

What skills should I possess for this position?

You should be numerically inclined, detail-oriented, able to communicate clearly in German, work diligently under pressure, and have excellent MS Office skills (especially in PowerPoint, Word, and Excel).

What is the maximum working hours for this position per week?

The position allows for a maximum of 20 hours of work per week.

What benefits does Havas Media offer to Werkstudenten?

Benefits include a hybrid work model for better work-life balance, a discounted gym membership, team events for morale, tailored development plans with feedback and training opportunities, and access to Havas University with over 200 training sessions.

Is this a permanent or temporary position?

This position is temporary.

Do we support remote work?

Yes, we do support remote work but in a hybrid format, allowing you to work up to 50% of your hours from home.

What is the company culture like at Havas Media?

Havas Media prides itself on a fun and supportive work environment, with various team-building activities and a commitment to employee development.

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Havas

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

Havas is a company that operates in the advertising and communications industry, offering a range of services such as advertising, marketing, media planning, and digital solutions. Their ultimate goal is to provide innovative and effective strategies to help businesses build strong brands, connect with their target audiences, and drive growth. Havas's purpose revolves around delivering creative and impactful marketing approaches, utilising data and technology to enhance engagement, and ultimately supporting their clients in achieving their communication and business objectives. Through their expertise, Havas aims to create compelling narratives and meaningful connections between brands and consumers.

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