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Account Strategist – Retail Media

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Criteo

1mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Sales & Business Development
    Marketing
  • London

AI generated summary

  • You must have AdTech experience, strong analytical and communication skills, a track record of revenue growth, and the ability to thrive in a fast-paced environment. eCommerce knowledge is a plus.
  • You will manage client accounts, build partnerships, conduct business reviews, optimize performance, negotiate budgets, and collaborate with support teams while understanding retail trends to drive success.

Requirements

  • Must have relevant experience in AdTech, managing clients with revenue accountability
  • Proven track record of analytical, problem-solving and decision-making skills
  • Excellent communication (written and verbal) and presentation skills
  • Strong track record of growing revenue and upselling to your existing clients. Ability to influence and negotiate
  • Self-driven, highly motivated, and confident to provide outstanding service and optimal performance of campaigns for top clients
  • Ability to work in a fast-moving company
  • Genuine enthusiasm for an interruptive space that is in constant motion and desire to influence through hard work, idea generation and teamwork
  • Experience working in and good knowledge of eCommerce is a plus.
  • Passionate about new media and how Criteo and performance marketing can define new boundaries in the online advertising industry
  • Ability to navigate and collaborate with other internal departments to produce positive results for clients and the company
  • Strong organizational skills, with ability to prioritize in the face of demanding time frames

Responsibilities

  • Provide top level strategic account management to advertisers to ensure retention and client satisfaction
  • Develop and maintain strong partnerships with your clients through effective communication both online and face-to-face
  • Take part in client business reviews and communicate performance optimizations recommended along with the planned roadmap
  • Build Key Account Plans and work closely with Sales Managers to understand your clients and identify true opportunities that support their goals
  • Escalate internally any issues and concerns raised by clients
  • Negotiate additional budgets along with upselling new products
  • Accurately manage opportunity pipeline for existing clients
  • Partner closely with the support teams (Sales, AdOps, Analytics, Finance) to ensure optimal strategy and campaign setup
  • Maintain extensive product knowledge through internal relationships across product and client service teams
  • Identify and understand trends within the Retail industry, what makes a campaign successful and apply learnings to help grow your accounts

FAQs

What is the role of an Account Strategist in the Retail Media team?

The Account Strategist is responsible for managing accounts, driving growth for Retail Media business, building strong client relationships, and ensuring clients meet their goals through strategic account management.

What qualifications are necessary for this role?

Candidates should have relevant experience in AdTech, proven analytical and problem-solving skills, excellent communication and presentation abilities, and a strong track record of revenue growth and upselling.

Is experience in eCommerce beneficial for this position?

Yes, experience working in and having a good knowledge of eCommerce is considered a plus for this role.

How will my success be measured in this position?

Your success will be measured by ambitious revenue goals and your capacity to grow your book of business with existing clients.

What support will I receive while working in this role?

You will partner closely with support teams including Sales, AdOps, Analytics, and Finance to ensure optimal strategy and campaign setup.

What type of training or product knowledge is expected?

You are expected to maintain extensive product knowledge through internal relationships across product and client service teams, and stay updated on trends within the retail industry.

Are there opportunities for professional development at Criteo?

Yes, Criteo is committed to creating a place where employees can grow and learn from each other while making a meaningful impact.

What benefits are offered to employees at Criteo?

Criteo offers valuable benefits that support employees' physical, emotional, and financial well-being, as well as perks that may vary by country and employment nature.

How does Criteo approach diversity and inclusion?

Criteo is dedicated to maintaining an open and inclusive environment, treating all workers equally, and forbidding any form of discrimination or harassment.

Is travel required in this role?

The job involves maintaining strong partnerships with clients, which may require both online and face-to-face communication, possibly including travel depending on client needs.

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Criteo

The future is wide open.

Marketing & Advertising
Industry
1001-5000
Employees

Mission & Purpose

Criteo is a global technology company specialising in digital advertising. They provide personalised advertising solutions to businesses, utilising data analysis and machine learning algorithms to deliver targeted and relevant ads to consumers across various devices and channels. Their ultimate mission is to connect brands with their target audiences, driving engagement, and maximising advertising effectiveness. Criteo's purpose is to empower marketers and advertisers with advanced technology and insights, enabling them to reach the right users at the right time with compelling and personalised advertising messages. By leveraging data-driven advertising solutions, Criteo aims to create meaningful connections between brands and consumers, optimise marketing ROI, and enhance the overall digital advertising ecosystem.

Benefits

  • Flexible Work

    We trust you to choose where you work best, whether it is from home or at the office.

  • Self-Development & Learning Opportunities

    We provide a large panel of learning tools and project opportunities for you to grow personally and professionally during your time with us.

  • Health & Well-being

    We want our employees to be happy and healthy, so we offer plenty of Feel-Good Initiatives to help you unwind and take care of yourself.

  • Supporting Families

    Your personal projects matter to us, and we have developed various initiatives to support parents and family-forming.

  • Belonging & Giving Back

    All our Criteos have embraced our values of Open, Together, and Impactful, so we make it easier for you to give back through social and environmental projects.