Logo of Huzzle

Home

Matches

Explore

Manage

Assistant Marketing Manager

image

PepsiCo

11d ago

  • Job
    Full-time
    Mid Level
  • Marketing
    Product
  • Mississauga

AI generated summary

  • You need a Bachelor's in Business, a passion for consumer marketing, strong relationship-building skills, leadership experience with agencies, and a proactive, results-oriented mindset.
  • You will support marketing plans, execute campaigns, manage social media, lead innovation initiatives, collaborate with teams, communicate brand goals, and analyze performance to drive growth.

Requirements

  • Minimum of Bachelor’s Degree (Business degree preferred)
  • Passion for Consumer Centric marketing communication
  • Demonstrated ability to build strong relationships with key stakeholders and influence at all levels
  • Proven ability to foster collaborative working relationships and lead agency teams to achieve gold standard results
  • Business savvy and strong bias for action

Responsibilities

  • Support Marketing Manager in delivering the growth agenda on the brand, including supporting the execution of the annual business plan
  • Support Manager in planning and executing breakthrough consumer communication campaigns and media strategies across multiples mediums
  • Lead the development and execution of key Marketing Programs, including owning the brand’s social media strategy
  • Lead in year innovation execution and customer-specific growth initiatives
  • Foster collaborative working environment for a comprehensive agency team (Advertising, PR, Media, Promotions and In-Store) to deliver quality execution of programs on time and on budget
  • Partner with Sales Strategy, Field Marketing, Food Service and Shopper Marketing teams to ensure strong customer pull-thru and executional excellence for all programs
  • Lead communication with Field Sales organization on brand initiatives during key meetings
  • Effectively lead and deliver strong execution against brand plans to meet key business targets (volume, gross sales, profitability, equity spend)
  • Work proactively with key business partners to identify key variances affecting brand and business performance and recommend/execute actionable solutions

FAQs

What is the primary role of the Assistant Marketing Manager at PepsiCo Canada?

The primary role of the Assistant Marketing Manager is to support the marketing communication activities for Rockstar Energy and Guru, focusing on building consumer-centric marketing programs to drive brand equity and share growth.

What qualifications are required for this position?

A minimum of a Bachelor’s Degree is required, preferably in Business, along with a passion for consumer-centric marketing communication and demonstrated relationship-building skills.

What type of work environment can I expect at PepsiCo Canada?

You can expect a dynamic and inclusive culture that promotes bringing your whole self to work, alongside a flexible working environment that supports a healthy work-life balance.

Is there a focus on professional development in this role?

Yes, the position offers a supportive team environment that encourages professional growth and development.

What are the key responsibilities of the Assistant Marketing Manager?

Key responsibilities include supporting the execution of the annual business plan, planning and executing consumer communication campaigns, leading social media strategies, and collaborating with various teams to ensure executional excellence.

How does PepsiCo Canada emphasize sustainability in its business practices?

PepsiCo Canada aims to use its scale, reach, and expertise to build a more sustainable world as part of its broader vision known as Winning with Purpose.

What type of campaigns will the Assistant Marketing Manager be involved in?

The Assistant Marketing Manager will be involved in breakthrough consumer communication campaigns and media strategies across multiple mediums.

Will I have the opportunity to work with cross-functional teams?

Yes, the role requires partnering with Sales Strategy, Field Marketing, Food Service, and Shopper Marketing teams to ensure strong customer engagement and executional excellence for all programs.

What kind of compensation can I expect?

You can expect competitive compensation as part of your employment with PepsiCo Canada.

How does PepsiCo Canada promote diversity and inclusivity?

PepsiCo Canada fosters a diverse and inclusive work environment, which is a key element of its purpose efforts and overall business vision.

image

PepsiCo

What makes you unique, makes us better.

Retail & Consumer Goods
Industry
10,001+
Employees
1965
Founded Year

Mission & Purpose

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet.

Benefits

  • Well-being

    We offer programs for you and your family to help you reach your personal physical, emotional and financial well-being goals.

  • Retirement Benefits

    Our savings and retirement benefits are designed to help you reach your future retirement goals.

  • Health and Insurance Benefits

    We’re committed to helping you and your family live a healthy lifestyle. Our medical options provide access to quality, affordable health care.