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Assistant Regional Manager - DSF - Ludhiana

  • Job
    Full-time
    Senior & Expert Level
  • Sales & Business Development
    People, HR & Administration
  • Ludhiana

AI generated summary

  • You must drive business strategy, identify growth opportunities, ensure profitable operations, motivate the team, streamline cross-functional teamwork, and focus on team development.
  • You will execute business strategies, motivate teams, analyze markets, drive profitability, ensure compliance, facilitate training, and enhance brand awareness to achieve targets.

Requirements

  • Ensure effective execution of the business strategy in the Region
  • Identify incremental business opportunities in the region through market intelligence & penetrate in underdeveloped market to enhance distribution reach
  • Ensure profitable and sustainable business by driving sourcing of high quality business sourced, market conduct in line with organizational and legal requirements as well as managing cost effectively
  • Ensure high levels of motivation and productivity in the team by effective implementation of sales promotion & R & R programs and implementation of sales tools and processes
  • Ensure streamlined teamwork with support functions such as Operations, Sales Training, Marketing, Compliance and HR to ensure achievement of regional business goals
  • Team Development

Responsibilities

  • Ensure effective execution of the business strategy in the Region
  • Devise and execute branch-level plans based on market analysis to ensure achievement of targets
  • Ensure effective communication and awareness of targets by each team member
  • Conduct periodic reviews and recommend corrective action where required
  • Drive and motivate team members to achieve business targets
  • Ensure branches allocated are manned adequately with quality manpower
  • Identify incremental business opportunities in the region through market intelligence & penetrate in underdeveloped market to enhance distribution reach
  • Gain market intelligence in allocated geography
  • Devise and execute in place strategies to tap potential market.
  • Ensure recruitment of advisors in the areas having unexploited potential
  • Enhance brand awareness in underdeveloped areas for future business
  • Ensure profitable and sustainable business by driving sourcing of high quality business sourced, market conduct in line with organizational and legal requirements as well as managing cost effectively
  • Ensure that the business activities are carried out as per the compliance & regulatory guidelines laid by the company
  • Put in place checks and balances to control the quality of business
  • Take corrective actions as and when any malpractice or market misconduct is found
  • Drive awareness and adherence to persistency targets
  • Monitor each branch’s actual expenditure against budget
  • Initiate measures to curb the less important expenses & drive profitability at the branches
  • Drive branch profitability by taking new cost optimization initiatives
  • Ensure high levels of motivation and productivity in the team by effective implementation of sales promotion & R & R programs and implementation of sales tools and processes
  • Implementing Sales progression across the levels wherein people are more assured of career enhancement on delivery of the expectations
  • Drive periodic zonal and organizational R&R initiatives and motivate team towards peak achievements
  • Effectively communicate the promotional program to the entire sales team.
  • Ensure branches plan the incremental revenues through these programs.
  • Ensure the delivery of results during the program period
  • Give feedback on the results of the promotional program.
  • Identify opportunities, drive and monitor productivity enhancement initiatives
  • Communicate the effective use of sales process to the entire sales team
  • Plan and review the process at the BM/BH/ReM. FLS and the Advisor level and obtain the feedback for further enhancement.
  • Facilitate the maintenance of proper database on day to day activities to monitor performance
  • Ensure streamlined teamwork with support functions such as Operations, Sales Training, Marketing, Compliance and HR to ensure achievement of regional business goals
  • Giving proper support to the Operations team to improve the login to completion ratios for new business sourced as well as servicing to existing clients.
  • Ensure team members are a part of planned Training initiatives so as to ensure they are adequately equipped in terms of knowledge and skill.
  • Work with the HR team for manpower hiring, engagement and retention across region
  • Work with the Zonal Compliance team to ensure awareness of prevailing guidelines, and taking proactive and corrective measures to ensure proper market conduct as stipulated
  • Provide inputs for improvement of processes across all support functions
  • Team Development
  • Ensure through continuous on the job training, skill enhancement of team members

FAQs

What is the primary purpose of the Assistant Regional Manager position?

The primary purpose of the Assistant Regional Manager position is to ensure the execution of the sales distribution strategy for the allotted region and achieve allocated sales targets by effectively leading the sales force while maintaining quality business sourcing and market conduct.

What are some challenges faced in this role?

Some challenges include unavailability of skilled manpower in small towns, short gestation time to develop talent due to fast business demand, managing attrition at the frontline, inadequate infrastructure in small locations, and maintaining balance amidst aggressive competition.

What key result areas will I be responsible for?

You will be responsible for key result areas such as effective execution of business strategy, identifying incremental business opportunities, ensuring sustainable business practices, motivating and improving team productivity, ensuring streamlined teamwork with support functions, and team development.

How do you measure the effectiveness of business strategy execution?

Effectiveness is measured by devising and executing branch-level plans based on market analysis, ensuring team members are aware of targets, conducting periodic reviews, and recommending corrective actions where necessary.

What strategies are in place for team motivation?

Strategies for team motivation include implementing sales progression programs, conducting periodic recognition and reward initiatives, effective communication of promotional programs, and monitoring productivity enhancement initiatives.

How do you ensure compliance and quality in business activities?

Compliance and quality are ensured by conducting activities per the regulatory guidelines, implementing checks and balances on the quality of business, taking corrective action for any misconduct, and driving adherence to persistency targets.

Will there be support for professional development and training for employees?

Yes, there will be continuous on-the-job training and skill enhancement opportunities for team members, along with planned training initiatives to equip them with necessary knowledge and skills.

What role does collaboration with support functions play in this position?

Collaboration with support functions such as Operations, Sales Training, Marketing, Compliance, and HR is essential to ensure the achievement of regional business goals and improve processes.

How do you recruit from underdeveloped markets?

Recruitment from underdeveloped markets is done by gaining market intelligence, devising targeted strategies to tap into potential areas, and enhancing brand awareness to attract candidates.

What is the significance of maintaining branch profitability?

Maintaining branch profitability is significant as it ensures the sustainability of business operations, drives cost optimization initiatives, and enhances overall financial performance within the region.

Manufacturing & Electronics
Industry
10,001+
Employees

Mission & Purpose

We are Big In Your Life. A journey like no other. Offering innovative products and services, reaching out to millions globally, adding value and adding purpose. As a global industrial powerhouse, we impact millions of lives daily. A global conglomerate, Aditya Birla Group is in the League of Fortune 500, anchored by an extraordinary force of over 187,000 employees belonging to 100 nationalities across 41 countries. We are Big In Your Life through a myriad of offerings, from aluminium beverage cans to construction materials, fashion wear, tyres and plastics, voice and data services, and much more. Our seven decade-long growth journey is underpinned by our philosophy of responsible business practices and stakeholder value creation. Today, Aditya Birla Group businesses are global powerhouses across sectors such as metals, pulp and fibre, chemicals, textiles, carbon black, telecom and cement. Our overseas operations across North America and South America, Europe, Africa and Asia account for 50% of the Group's revenues. We are an employer of choice and were named the 'AON Best Employer in India' for 2018 - the third time in the last seven years.