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Associate Manager, Product Development (Licensing & Merchandise)

  • Job
    Mid Level
  • Engineering
  • London
  • Quick Apply

AI generated summary

  • You need a Bachelor's degree, project management experience, strong communication skills, creative design portfolio, and proficiency in Adobe Suite and approval systems. Be detail-oriented, results-driven, and thrive in a fast-paced environment.
  • You will manage product development processes, collaborate with stakeholders, conduct market research, streamline workflows, and support product launches and trade events.


  • Bachelor’s degree in Design, Engineering, Business Administration, or related field.
  • Proven experience in product development, project management, or a related role.
  • Strong understanding of product lifecycle management principles and best practices.
  • Proven track record of successfully delivering projects on time and within budget.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
  • Present portfolio of design examples.
  • Strategic thinker with a customer-centric mindset and a passion for driving results.
  • Experience in Photoshop, Flowhaven (or similar approval systems), PowerPoint, Adobe Illustrator etc.
  • Highly detail-oriented, multi-tasker, who enjoys working in a fast-paced environment.


  • Manage the end-to-end product development process, including planning, scheduling, and resource allocation.
  • Work closely with product managers, engineers, designers, and other stakeholders to define product requirements and specifications.
  • Facilitate approvals process from start to finish for all product and packaging from licensees and retailers.
  • Own creation of pitch decks and materials for team (strong creative background and outstanding PowerPoint skills).
  • Conduct market research and competitive analysis to identify trends and opportunities for product improvement.
  • Develop and maintain project documentation, including timelines, budgets, and risk assessments.
  • Track project progress and communicate updates to stakeholders on a regular basis.
  • Drive continuous improvement initiatives to optimize the product development process and enhance team efficiency. Improve our portal (Flowhaven) to streamline workflows.
  • Collaborate with licensing, marketing, and sales teams to develop go-to-market strategies and support product launches.
  • Onboard submission process with licensees, retailers, and brand collaboration partners to include NDAs, credit checks, due diligence process etc.
  • Liaise with PS Studios on asset development and keep systems updated.
  • Responsible for overall management of global royalty reporting process, including: Managing quarterly statement collection from licensees, review/approve transactions, working with finance team and billing through the Flowhaven system.
  • Support DTC site (GearStore) through planning, sampling, approvals, product naming, product description, product legal lines, imagery, and pricing strategy.
  • Work closely with marketing, PR, etc. teams to amplify marketing strategies from our licensees.
  • Assist with the organization of trade events as required.
  • Catalogue, manage and distribute final product samples including the coordination of sample archive.


What are the main responsibilities of an Associate Manager, Product Development in Licensing & Merchandise?

The main responsibilities of an Associate Manager in this role include collaborating with cross-functional teams to drive product development, managing the product lifecycle from concept to launch, and ensuring that products meet customer needs.

What skills and qualifications are essential for a successful Associate Manager in Product Development?

Essential skills and qualifications for this role include strong project management skills, experience in product development, a detail-oriented mindset, the ability to collaborate effectively with cross-functional teams, and a passion for delivering exceptional products.

What are some key challenges that an Associate Manager may face in the Licensing & Merchandise field?

Some key challenges that an Associate Manager may face in this field include managing multiple projects simultaneously, navigating the complexities of licensing agreements, and ensuring that products meet both brand and licensing guidelines.

How does an Associate Manager work with Licensing partners in product development?

An Associate Manager works closely with Licensing partners to ensure that products adhere to brand guidelines, meet licensing requirements, and align with the partner's strategic objectives. Collaboration and effective communication are key to successful partnerships in product development.

Pushing the Boundaries of Play

Entertainment & Media
Founded Year

Mission & Purpose

PlayStation has been at the forefront of interactive and digital entertainment since the debut of our first console in 1994. Our products delight millions across the world through incredible games, cutting edge experiences and access to many types of media. This commitment to amazing our fans is at the core of who we are and one we share with Sony Corporation, internationally known as a leader in music, movies and consumer electronics. We can only achieve this goal by welcoming talented people and empowering them to do their best work. From game developers to data scientists, software engineers to cybersecurity experts, marketing to accounting and finance professionals, we’re always looking for talented people who share a passion for creating and our commitment to delivering amazement. We’re headquartered in San Mateo, California, and our global workforce includes teams in offices across North America, Europe and Asia.