FAQs
What is the main role of a Product Genius at Douglas Park BMW?
The main role of a Product Genius is to provide exceptional customer service and enhance the customer experience by being an in-branch expert on BMW products, assisting customers in making informed choices about their new car both in person and digitally.
What are the day-to-day duties of a Product Genius?
Day-to-day duties include preparing the showroom, assisting with showroom presentation, keeping dealership staff informed about products, supporting the sales department, delivering test drive experiences, enhancing the customer journey, supporting marketing activities, and assisting with customer handovers.
What qualifications or skills are required for the Product Genius position?
Candidates should possess confident communication skills, a passion for automotive technology, a full UK driving licence, competent IT skills, and a willingness to learn and progress within the role.
Is training provided for the Product Genius role?
Yes, in addition to in-branch training, Product Geniuses will become certified by the BMW Academy, ensuring they develop the necessary knowledge and skills.
What kind of customer service expectations are there for a Product Genius?
A Product Genius is expected to deliver outstanding customer service by being engaging, putting customers at ease, and going the extra mile throughout the customer journey from initial inquiry to aftersales support.
Are there opportunities for career progression within this role?
Yes, one of the company values is progression, so candidates should be eager to develop their skills and potentially progress to car sales in the future.
What benefits are offered to employees in this position?
Benefits include access to a company pension scheme, industry-leading discounts on purchases, death in service benefit, discounted servicing, a subsidized car purchase scheme, employee assistance programs, unlimited mental health support, and various wellbeing initiatives.
Do we support remote work?
Yes, we do support remote work but in a hybrid format.