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BMW Product Genius

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BMW Group

6d ago

  • Job
    Full-time
    Entry, Junior, Mid & Senior Level
  • Customer Relations
    Product

AI generated summary

  • You should be a graduate with customer-facing experience, preferably in events; have a passion for BMW, and hold a driving license to offer an excellent 'Genius experience' to customers.
  • You will be a brand ambassador, sharing your passion for cars, providing personalized service, test driving vehicles, and understanding customer needs to enhance their excitement and experience.

Requirements

  • A graduate or equivalent, you’ll ideally have worked in customer-facing roles before.
  • If you have experience at events or motor shows, all the better.
  • Your passion for BMW will definitely shine through from the moment we meet you.
  • You’ll need a driving licence, plus the energy and passion for giving every customer a great ‘Genius experience.’

Responsibilities

  • It’s important to understand that the Genius position is not a ‘sales’ role.
  • Your job is to share your passion for our products in a pressure-free way.
  • In many ways, you will be a ‘brand ambassador.’
  • The aim is to make customers feel excited about the cars – and impressed that they are receiving a personalised service.
  • One of the great things about the job is that you’ll get to test drive every car we sell.
  • That way, you can truly bring the driving experience to life.
  • But it’s not just about highlighting the car's performance or features.
  • It’s about understanding the customer and how different cars and options will suit them.

FAQs

What is the main responsibility of a BMW Product Genius?

The main responsibility of a BMW Product Genius is to share their passion for BMW products in a pressure-free environment while acting as a brand ambassador, aiming to make customers feel excited about the cars and providing personalized service.

Is the BMW Product Genius role a sales position?

No, the BMW Product Genius position is not a sales role. The focus is on educating and engaging customers about the vehicles rather than making a sale.

Do I need prior experience to apply for the BMW Product Genius position?

While prior experience in customer-facing roles is desirable, it is not strictly required. Passion for BMW and a willingness to engage with customers are key.

Will I have the opportunity to test drive BMW vehicles?

Yes, one of the perks of being a BMW Product Genius is that you will get to test drive every car we sell, allowing you to better convey the driving experience to customers.

Do I need a specific educational background to apply?

You should be a graduate or have an equivalent qualification, but the most important aspect is having a passion for BMW and customer engagement.

Is a driving license required for this position?

Yes, a valid driving license is required for the BMW Product Genius position.

What qualities are you looking for in a BMW Product Genius?

We are looking for someone who has energy and passion for delivering an exceptional ‘Genius experience’ to every customer, along with a strong enthusiasm for BMW products.

Do I need to have experience in events or motor shows to apply?

While experience at events or motor shows is beneficial, it is not a requirement to apply for the BMW Product Genius position.

What kind of support and training will I receive if hired?

Upon hiring, you will receive comprehensive training on BMW products and customer engagement techniques to ensure you provide the best possible service to customers.

What does 'Genius experience' refer to?

The 'Genius experience' refers to the personalized and engaging interaction between the BMW Product Genius and the customer, focusing on understanding their needs and excelling in customer service, rather than focusing on sales.

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BMW Group

Automotive
Industry
1-10
Employees

Mission & Purpose

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries. In 2023, the BMW Group sold over 2.55 million passenger vehicles and more than 209,000 motorcycles worldwide. The profit before tax in the financial year 2023 was € 17.1 billion on revenues amounting to € 155.5 billion. As of 31 December 2023, the BMW Group had a workforce of 154,950 employees. The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

Benefits

  • High Work-Life Balance

    Striking a healthy balance between work and personal life is important to us. It keeps us motivated and productive in the long term and thus contributes to our company's success. We support our employees in this aim: through flexible working time models, with care obligations towards dependents, assistance with child care and provision of services and facilities promoting fitness and health.

  • Paid Holiday

    With our paid holiday, we always have enough time to pursue our wanderlust. Whether we feel like visiting countries abroad or just exploring our homeland, there’s no reason to rush. From our balcony or the mountains to exotic beaches, with the amount of free time we can explore, relax, recharge our batteries and simply enjoy life wherever we are.

  • Flexible Working Time Models and Home Office.

    We give special priority to the needs of women and men who wish to devote more time to the family on a temporary basis and also to employees with care obligations towards dependents. Far beyond the legal requirements the BMW Group offers employees the possibility of working flexibly: e.g. the options range from working from home or flexitime days through non-working shifts.

  • Performance-Related and Above Average Pay.

    As performance is highly valued at the BMW Group, we offer our talents performance-related pay that far exceeds legal and collectively agreed requirements. And holiday pay makes every trip even more enjoyable, but that’s not all by far.

  • Employee Vehicle Programme.

    Discovering that unique go-kart feeling – or simply enjoying sheer driving pleasure: all our colleagues have the opportunity to drive their very own BMW or MINI on particularly attractive terms. This way, for many talents enjoying work already starts on the way to the office. With our vehicle configurator, we can create our dream car according to our own wishes and then buy it at an attractive discount – it’s also possible to finance or alternatively lease it. But that’s not all, as we can also benefit from special conditions on a wide range of used cars.

  • Health Management Programmes.

    We want to keep our talents in the best of health. We have our own company healthcare service, which includes preventative measures, stress management, nutritional advice and health training, such as a cardiac sports group. Our medical officers always have time for us: whenever we need medical advice, we can just drop in. We also provide medical screening, vaccinations as well as first-aid kits before business trips abroad and a lot more.