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Brand & Creative Designer - Avayler

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Halfords

Oct 8

Applications are closed

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Design
  • Worcester

Requirements

  • Solid graphic design background and experience using PowerPoint, Adobe design suite and video editing and production tools.
  • An understanding of trends and an ability to respond to customer requirements.
  • Experience and an understanding of market research.
  • Ability to think strategically and come up with brand campaigns.
  • Proven ability with strong project management skills.
  • Ability to work well under pressure in a high growth environment that is constantly changing.

Responsibilities

  • Building the brand and image of an organisation, its products, or services.
  • Developing and implementing brand strategies and marketing campaigns.
  • Analysing market trends and competitors to position the brand effectively.
  • Ensuring brand consistency across various marketing initiatives and channels.
  • Organising key events such as product launches, exhibitions and photo shoots to ensure that the brand receives the most exposure for brand awareness.
  • Work collaboratively with SVP of Marketing & Product, Product managers, UX designers, copywriters and PR agencies to ensure that the brand creative is consistent.
  • Keeping internal stakeholders up to date, listening to and acting on feedback, and explaining the rationale behind graphic design decisions.
  • Keeping up to date with design and software trends.

FAQs

What is the primary responsibility of the Brand & Creative Designer at Avayler?

The primary responsibility of the Brand & Creative Designer is to develop custom visual concepts and designs that align with Avayler's brand identity and meet the needs of the business and marketing department.

What skills are required for this role?

Required skills include a solid graphic design background, experience with PowerPoint and Adobe design suite, video editing and production tools, strategic thinking, project management skills, and the ability to respond to customer requirements and market trends.

Is experience in market research necessary for this position?

Yes, an understanding of market research is important for effectively positioning the brand and developing appropriate marketing strategies.

Will I collaborate with other teams in this role?

Yes, you will work collaboratively with the SVP of Marketing & Product, product managers, UX designers, copywriters, and PR agencies to ensure brand consistency and creative alignment.

What kind of work environment can I expect at Avayler?

You can expect a high-growth environment that is constantly changing, where you will be challenged and encouraged to take ownership of initiatives.

Are there opportunities for career advancement within the company?

Yes, Avayler emphasizes creating growth opportunities for employees to develop their careers and skills.

Is experience with event organization part of this role?

Yes, you will be responsible for organizing key events such as product launches, exhibitions, and photo shoots to enhance brand awareness.

Does Avayler promote diversity and inclusivity in the workplace?

Yes, Avayler is committed to creating an inclusive environment for all employees and celebrates diversity.

What markets is Avayler targeting for growth?

Avayler is targeting both the USA and European markets for expansion.

How important is design trend knowledge for this role?

Staying up to date with design and software trends is important to ensure the brand remains relevant and competitive.

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Halfords

Retail & Consumer Goods
Industry
10,001+
Employees
1892
Founded Year

Mission & Purpose

Halfords is a leading provider of automotive and cycling products, services, and expertise, boasting a rich heritage spanning over 125 years. With an extensive range of high-quality motoring and cycling products, combined with unparalleled knowledge and exceptional customer service, Halfords strives to enhance every journey, regardless of its nature or length. With a vast network of 460 conveniently located shops throughout the UK and Republic of Ireland, their team of over 12,000 knowledgeable experts is always ready to offer guidance and assistance. With 2,000 skilled technicians servicing over 1 million vehicles annually, and 300 garages equipped with state-of-the-art facilities providing dealership-quality MOT, repair, and servicing at affordable prices, Halfords ensures a seamless and reliable experience. Recognised as one of the Sunday Times 30 Best Big Companies to Work For, Halfords fosters a culture that empowers employees to thrive and grow.

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