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Brand Manager - Enhertu

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AstraZeneca

1mo ago

  • Job
    Full-time
    Junior, Mid & Senior Level
  • Marketing
    Product
  • Dubai
  • Quick Apply

AI generated summary

  • You need a relevant degree, 2+ years in oncology marketing (or 5+ years in pharma for internal), strong strategic thinking, communication skills, and project management experience.
  • You will develop promotional plans, manage budgets and timelines, collaborate with teams, monitor competition, and oversee vendor relationships to implement brand strategies effectively.

Requirements

  • Bachelor’s degree in relevant field (e.g. Pharmaceuticals or science)
  • For Internal Candidates: Minimum 5 years of Experience in pharmaceutical industry, with at least one year in AstraZeneca.
  • For External Candidates: Minimum 2 years of experience in pharmaceutical marketing roles in Oncology/ Specialty care in the Gulf markets.
  • Strategic Thinking: Develop short & long-term brand strategies.
  • Communication Skills: Engage effectively with internal & external stakeholders.
  • Project Management: Organize and manage multiple projects to align with brand objectives.

Responsibilities

  • Develops and/or facilitates the development and creation of the promotional plan and programs and ensure their consistency with the brand strategy.
  • Develops and manages the promotion /communication budget and project timelines.
  • Collaborates with brand team to make a convincing case for appropriate budget and expectations for marketing opportunities.
  • Maintains awareness of competitive activity in consumer marketing.
  • Manages overall relationships with advertising agencies and other vendors.
  • Responsible for the implementation of promotional/communication strategies, plans and programs in support of brand strategies and objectives.
  • Provides input into Communication Planning and Operational Planning.

FAQs

What is the job title for this position?

The job title is Brand Manager - Enhertu.

What company is hiring for this position?

AstraZeneca is hiring for this position.

What are the primary responsibilities of the Brand Manager?

The Brand Manager is responsible for planning, creating, and producing marketing, advertising, and sales promotion materials, as well as implementing marketing strategies and sales objectives.

What qualifications are essential for this role?

Essential qualifications include a Bachelor's degree in a relevant field (e.g., Pharmaceuticals or science), and specific experience requirements based on whether the candidate is internal or external to AstraZeneca.

How much experience is required for internal candidates?

Internal candidates must have a minimum of 5 years of experience in the pharmaceutical industry, with at least one year at AstraZeneca.

What experience is needed for external candidates?

External candidates need a minimum of 2 years of experience in pharmaceutical marketing roles in Oncology/Specialty care within the Gulf markets.

What skills are considered desirable for the Brand Manager role?

Desirable skills include strategic thinking for brand strategies, effective communication with stakeholders, and project management abilities to align multiple projects with brand objectives.

Where is the position based?

The position is based in the UAE.

What is AstraZeneca's culture like?

AstraZeneca offers an inclusive culture that champions diversity and collaboration and is committed to lifelong learning, growth, and development.

How can interested candidates learn more about AstraZeneca?

Interested candidates can follow AstraZeneca on social media platforms such as LinkedIn, Facebook, and Instagram for more information.

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AstraZeneca

What science can do

Science & Healthcare
Industry
10,001+
Employees

Mission & Purpose

We're transforming the future of healthcare by unlocking the power of what science can do for people, society and the planet. AstraZeneca is a global pharmaceutical company dedicated to improving the health and well-being of people worldwide. With a focus on innovative research and development, AstraZeneca develops and manufactures a wide range of prescription medicines, including treatments for cardiovascular, respiratory, oncology, and other therapeutic areas. Their aim is to transform the lives of patients by discovering, developing, and delivering innovative medicines that address unmet medical needs. AstraZeneca's purpose is to push the boundaries of science and collaborate with healthcare professionals, organisations, and communities to improve patient outcomes and contribute to the advancement of healthcare globally.