Logo of Huzzle

Brand Partnerships Director - EMEA



19d ago

  • Job
    Expert Level
  • Marketing
  • London
  • Quick Apply

AI generated summary

  • You must have strong fashion industry experience, proven ability to close six/seven figure deals, exceptional communication skills, and a proactive, positive attitude to excel in this Brand Partnerships Director role at Lyst in EMEA.
  • You will develop strategic partnerships, lead sales pitches, drive revenue growth, mentor team members, identify market opportunities, and monitor digital trends in EMEA.


  • Possess an in-depth understanding of media partnerships and how they bring incremental value to the partner
  • Market leading experience in the fashion industry including senior brand direct and / or media agency contacts that can instantly benefit from working with Lyst
  • Proven experience of being able to push towards ambitious revenue goals and possess the creative thinking overcome rejection or hurdles
  • Strong content led case studies showing your ability to sell in ideas to top tier stakeholders
  • Utilise voice / video technology to their maximum when communicating opportunity - email seen as last resort
  • Proven experience of pitching and converting six and seven figure brand partnership opportunities
  • High levels of financial acumen including a clear understanding of account / project profitability
  • Experience in dealing with senior stakeholders and the ability to build strong relationships internally and externally with key stakeholders at all levels.
  • Ability to travel across EMEA
  • Highly efficient at closing the deal
  • Self starter that requires minimal supervision
  • European language is advantageous
  • An active problem solver with a positive and proactive attitude


  • Generate a targeted business plan to achieve agreed revenue targets based on a qualified set of partners across EMEA
  • Lead with a consultative sales approach through active listening, highly skilled questioning and on the spot problem solving
  • Lead the pitch process through to sale with ongoing support from various other business units at Lyst such as design and editorial, ensuring key partner KPI’s are met leading to high conversion ratios
  • Execute impactful sales presentations to diverse audiences, adapting strategies based on client needs and effectively conveying product knowledge and passion
  • Be highly diligent by accurately utilising Lysts CRM system for pipeline management, partner feedback and cross team information sharing
  • Work alongside a dedicated account / project manager who will ensure accurate delivery of the campaign
  • Identify new market opportunity and develop strategies to penetrate and expand market share
  • Lead with a consultative approach gathering intel on new digital activation solutions and feeding them back to internal product teams to consider for development
  • Act as a mentor, advisor and natural leader within a early stage of a partnerships operation
  • Identify any challenges faced when selling into partners and reporting back with practical solutions to improve our ability to convert
  • Monitor the digital media landscape always scouting for opportunities to enhance our partner offering
  • Consistently build a pipeline of work through action and proactivity resulting in regular face to face and video meetings with decision makers
  • Attend industry events representing Lyst and our unique offering


What type of individual is best suited for the Brand Partnerships Director - EMEA role?

This role is best suited for a dynamic, entrepreneurial, and ambitious individual who thrives in a fast-paced, high-reward environment and is excited about growth and pushing through comfort zones.

What opportunities will the Brand Partnerships Director - EMEA have to work with big brands in the industry?

The Brand Partnerships Director - EMEA will have the opportunity to work with the biggest brands in the industry and implement their own on-platform ideas benefiting from the suite of talented internal data and product engineers at Lyst.

Fashion & Arts
Founded Year

Mission & Purpose

Lyst is a fashion e-commerce platform that brings together thousands of fashion brands and retailers, offering users a convenient way to discover and shop for clothing, shoes, accessories, and more. Their ultimate mission is to revolutionise the online fashion shopping experience by providing a personalised and curated platform that helps users find the perfect fashion items that match their style and preferences. Lyst's purpose is to connect fashion enthusiasts with a vast array of fashion choices, making the process of discovering and purchasing fashion items enjoyable and efficient.