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Business Development Director - Industry Sales (m/f/d)

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Kantar

9d ago

  • Job
    Full-time
    Senior & Expert Level
  • Sales & Business Development
    Marketing
  • Frankfurt
  • Quick Apply

AI generated summary

  • You should have B2B sales experience, marketing or market research knowledge, strong client acquisition skills, be KPI-driven, familiar with digital tools, and fluent in German and English.
  • You will identify and secure new client opportunities, leverage cold calls, develop strategies, build industry relationships, and proactively manage sales proposals until closure.

Requirements

  • Experience in sales in the B2B sector
  • Relevant experience in marketing, consulting and/or market research
  • High level of customer orientation, proactivity, and initiative
  • Excellent and engaging presentation skills
  • Proven success in client acquisition
  • Structured, KPI-driven approach
  • Familiarity with digital tools and platforms that can enhance business development efforts, such as CRM systems and marketing automation tools
  • Fluent in written and spoken German and English

Responsibilities

  • Finds and initiates new opportunities and converts them to wins with new clients or new buying points within existing clients.
  • Is an expert in cold calls, discovery calls and pitching to new clients. Turns new opportunities into winning businesses.
  • Takes an agnostic view of opportunities to sell on-strategy, connecting with client service experts and ensuring that we bring the right products for the right opportunity.
  • Understands Kantar and the wider Insights offer. Takes ownership to build-out own learning plan to support the knowledge build.
  • Develops and implements short & long-term strategies that align with the company's goals and market trends.
  • Networking, building and maintaining relationships with key industry players and potential clients.
  • Defines a clear Sector Sales Strategy and Target Account list.
  • Continuously screens structural changes in the sector, new entrants etc. to keep lead pipeline filled.
  • Generates efficient leads by building networks and enhancing visibility and credibility.
  • Acts proactively on all fronts – opening new conversations with leads and prospects; developing Opportunities and Proposals relentlessly until the sale is closed (together with Domain support).

FAQs

What is the primary responsibility of the Business Development Director in the Industry Sales team?

The primary responsibility is to identify potential clients in the Tech & Media / Entertainment industry and build strong relationships to generate new business opportunities.

What experience is required for this role?

Experience in sales in the B2B sector, relevant experience in marketing, consulting, and/or market research are required for this role.

What sales approach does the Business Development Director need to utilize?

The Director should define a clear Sector Sales Strategy, continuously screen for structural changes in the sector, generate efficient leads, and proactively develop opportunities and proposals until the sale is closed.

Are both full-time and part-time applications accepted for this role?

Yes, full-time as well as part-time applications are welcome.

What language proficiency is required for this position?

Fluency in written and spoken German and English is required for this position.

What behavioral attributes does Kantar value in its employees?

Kantar values behaviors that include always getting better, making today count, and winning together.

Will I be provided with training and support for my learning?

Yes, you are expected to take ownership of your own learning plan to support knowledge building about Kantar and its wider insights offer.

Is prior experience in digital tools and platforms necessary?

Familiarity with digital tools and platforms that can enhance business development efforts, such as CRM systems and marketing automation tools, is required.

Where is the position located?

The position is located in Frankfurt, Darmstädter Landstr. Germany.

How does Kantar approach employee compensation and rewards?

Kantar has a market-competitive and pay-for-performance culture where rewards and career progression opportunities are linked to individual performance.

Understand people. Inspire growth.

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

Kantar is the world’s leading marketing data and analytics company. We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.