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Client Solutions Manager | Advertising

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TikTok

17d ago

  • Job
    Full-time
    Mid & Senior Level
  • Customer Relations
    Sales & Business Development
  • Toronto

AI generated summary

  • You should have experience in account management within digital marketing, handle complex client issues, analyze campaigns, and possess strong communication, problem-solving, and organizational skills.
  • You will manage client relationships, develop media plans, analyze campaign performance, coordinate with teams, provide insights, lead discussions on product updates, and ensure successful campaign execution.

Requirements

  • Minimum Qualification:
  • Experience in an account management and/or client service role within digital marketing and/or advertising
  • Preferred Qualifications:
  • Experience with auction-based ad networks
  • Experience working directly with brand and/or performance advertisers, including agencies
  • Experience managing complex client and campaign issues
  • Experience analyzing campaign delivery, diagnosing and solving technical problems with product and engineering teams
  • Experience with ad verification partners (IAS, DV, MOAT)
  • Exceptional verbal and written communication skills and ability to effectively translate technical language to non-technical stakeholders
  • Adaptability and strong problem-solving skills
  • Impeccable attention to detail and highly organized

Responsibilities

  • Manage and grow post-sale client relationships with advertisers of all sizes
  • Create media plans that deliver against client KPIs
  • Coordinate with ad ops, product, and R&D teams internally to ensure a smooth and successful campaign execution
  • Monitor and analyze ad campaigns, and proactively take initiative to improve results
  • Investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign
  • Analyze campaign performance data to offer clients data-driven business insights and at the same time, use those insights to improve our advertising offerings
  • Collect marketplace feedback and insights to guide our advertising strategy and ad offerings
  • Support and work with the sales team on pre-sale research and pitch
  • Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team
  • Work to manage custom programs or sponsorships with other departments internally and lead the custom content campaigns to ensure assets are distributed and delivered on time
  • Kick-off campaigns with clients and manage all timelines, assets, and opportunities for optimization
  • Serve as external product consultant educating clients and agencies on product solutions and best practices, and ultimately grow existing business partnership
  • Proactively lead product update discussions, educate brands and agencies on TikTok’s new and existing products, and advise on best practices to drive optimal performance and groundbreaking campaigns

FAQs

What is the primary focus of the Client Solutions Manager role at TikTok?

The primary focus of the Client Solutions Manager role is to manage and grow post-sale client relationships, create media plans that align with client KPIs, and drive revenue through effective campaign execution and optimization.

What qualifications are required for the Client Solutions Manager position?

The minimum qualification required is experience in an account management and/or client service role within digital marketing and/or advertising.

Is prior experience with auction-based ad networks necessary for the role?

While not mandatory, experience with auction-based ad networks is preferred for the Client Solutions Manager position.

What kind of clients will I be working with in this role?

You will be working with advertisers of all sizes, including brand and performance advertisers, as well as agencies.

How does this role collaborate with other teams at TikTok?

The Client Solutions Manager will coordinate with ad operations, product, and R&D teams to ensure successful campaign execution and help troubleshoot client issues as they arise.

What skills are important for success in this position?

Important skills include exceptional verbal and written communication, adaptability, strong problem-solving abilities, attention to detail, and the capacity to translate technical language to non-technical stakeholders.

Is there an emphasis on educating clients in this role?

Yes, part of the role involves serving as a product consultant to educate clients and agencies on product solutions, new product updates, and best practices for optimal performance.

Does TikTok promote an inclusive workplace?

Yes, TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives, reflecting the diverse communities they reach.

What is the mission of TikTok that employees aim to achieve?

The mission of TikTok that employees strive to achieve is to inspire creativity and bring joy to users around the world.

Are accommodations available during the recruitment process?

Yes, TikTok is committed to providing reasonable accommodations in their recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs, or other protected reasons.

Entertainment & Media
Industry
10,001+
Employees
2017
Founded Year

Mission & Purpose

TikTok is a social media platform where users create and share short videos on various topics, including entertainment, education, and lifestyle. Their ultimate goal is to inspire creativity and bring joy to people's lives through engaging and entertaining content. TikTok's purpose is to provide a platform for self-expression and connection, fostering a global community where individuals can express themselves authentically and connect with others who share similar interests and passions.