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Communications specialist

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Canonical

14d ago

  • Job
    Full-time
    Mid & Senior Level
  • Customer Relations
    Marketing
  • Hamburg
    Remote

AI generated summary

  • You should have social media expertise, analytics knowledge, strong content skills, and project management experience. Excellent communication, planning abilities, and travel readiness are essential.
  • You will create and publish engaging social media content, analyze metrics, nurture audiences, execute growth tests, and promote campaigns and product launches creatively.

Requirements

  • Understanding of social media and communications best practices
  • Hands-on knowledge of social media management tools like Sprout Social, an understanding of web analytics tools (social and web like Google Analytics) is a plus
  • Proficiency with at least four social media platforms including LinkedIn, YouTube, Twitter, Facebook, Instagram and Reddit
  • An analytical eye and a good sense for the type of content that performs best depending on platform and objective
  • Understanding of educational content funnels, and using video as a core social media marketing asset
  • Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams
  • Excellent verbal and written communication skills, strong content marketer
  • Proven ability to prioritise and differentiate what matters from the noise, meeting deadlines without sacrificing quality
  • Affinity for planning is a must, experience with project management tools like Jira is an advantage
  • Willingness to travel up to 4 times a year for internal events

Responsibilities

  • Develop, schedule and publish content across multiple social media platforms
  • Share regular updates and reporting on social media metrics, content performance and campaigns results
  • Support the growth and nurturing of Canonical's social media audiences, while increasing engagement rates and valuable actions
  • Develop flair with copywriting and asset creation to create messaging that aligns with the brand and its personality, and drives audiences towards action
  • Be responsible for executing A/B and multivariate growth tests
  • Be audience centric, focusing on platform and community moderation, as well as direct audience engagement
  • Create awareness on integrated campaigns, product launches, webinar series, industry announcements and core content
  • Package all of Canonical's product offerings and educational material creatively, from bare metal, AI, Kubernetes to chats on diversity and CSR.

FAQs

Do we support remote work?

Yes, Canonical has a fully remote working environment and has been remotely operated since 2004.

What social media platforms will I be working with?

You will be working with at least four social media platforms, including LinkedIn, YouTube, Twitter, Facebook, Instagram, and Reddit.

Is experience with social media management tools necessary for this role?

Yes, hands-on knowledge of social media management tools like Sprout Social is required. Understanding web analytics tools like Google Analytics is also a plus.

Will I need to travel for this job?

Yes, you may be required to travel up to four times a year for internal events.

What is the expected salary range for this position?

Your base pay will depend on various factors including geographical location, level of experience, knowledge, and skills.

Do you offer opportunities for professional development?

Yes, Canonical provides all team members with a personal learning and development budget of 2,000 USD per annum.

Are there additional benefits beyond the base pay?

Yes, there are additional benefits, including annual bonuses and sales incentives based on revenue or utilisation, as well as other benefits depending on work location.

What qualities are you looking for in an ideal candidate?

We are looking for someone passionate about technology, driven, organized, attentive to detail, and equipped with exceptional interpersonal skills and strong content marketing abilities.

What kind of campaigns will I be responsible for?

You will be responsible for developing, scheduling, and publishing content across multiple social media platforms and executing A/B and multivariate growth tests.

Does Canonical have a commitment to diversity and inclusion?

Yes, Canonical is proud to foster a workplace free from discrimination and values diversity of experience, perspectives, and backgrounds.

What does the communication team focus on?

The communications team focuses on engaging with online communities, creating conversations, and promoting Canonical's products and initiatives.

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Canonical

Enterprise open source, secured and delivered by the publisher of Ubuntu.

Technology
Industry
501-1000
Employees
2004
Founded Year

Mission & Purpose

Canonical is a technology company known for developing and supporting Ubuntu, a popular open-source operating system. The company focuses on providing reliable, secure, and cost-effective solutions for cloud computing, IoT, and containers. By leveraging open-source technologies, Canonical aims to enable innovation and digital transformation for businesses and developers worldwide. The company is committed to ensuring high performance and scalability, promoting the adoption of open-source software, and fostering a global community of users and contributors.

Benefits

  • Remote working

    Canonical has been a fully distributed organisation since its origin in 2004. Digital collaboration allows us to enjoy our home environment and work with the best in the world in our domain. We meet each other at least twice per year during in-person sprints to nurture cross-team relationships.

  • We build trust

    Zero commute means more time for the things you enjoy. At the same time, we have very high expectations of commitment and independent execution. We invest in people who are self-driven, motivated and highly organised. We take our responsibility for the most critical elements of open infrastructure very seriously, and we are committed to quality in every aspect of our product and services.

  • We engineer excellence

    We aspire to lead on the global stage. There’s no other way to describe it than hard work, hard challenges and hard competition. You will need to show that you can compete in deeply challenging intellectual fields. Your colleagues are aiming for the top, and they depend on you to set the same standard in your area of responsibility. That’s tough but incredibly satisfying. We value those who take ownership of their area and take opportunities to be exceptional.

  • We travel

    We optimise our team structure for time zone overlap. Collaboration and inspiration takes time to fully develop but leadership at Canonical means building cross-team relationships. We nurture those relationships through regular global summits which bring diverse teams or their leaders together. We host these events around the world to discover great places to explore and appreciate in the process. Team events have taken place in Vancouver, Brugge, New York, Budapest, Orlando, Cape Town, Warsaw, Seoul, Paris, Portland, Lyon, London, Toronto and many more.