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Community Engagement/Partnerships Lead (San Diego, CA)

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Brightline

1mo ago

  • Job
    Full-time
    Senior Level
  • Marketing
  • San Diego

AI generated summary

  • You should have community engagement experience, strong communication skills, and be adept at relationship building. Knowledge of pediatric mental health and Spanish is a plus.
  • You will initiate outreach, build relationships, conduct research, develop marketing strategies, attend community events, educate parents, track metrics, and report insights to optimize engagement efforts.

Requirements

  • Community engagement and or relevant work experience
  • A deep understanding of communication strategies and proven expertise in engaging specific demographics, cultures, and ethnicities.
  • Experience navigating public and community health and school-based systems to build programs and gain adoption within the community
  • Excited to be recognized as a respected advocate for child mental well-being within the community.
  • Experience in cold outreach, relationship building, and developing high-touch nurture campaigns.
  • Proficiency in utilizing online platforms and research methods to source contacts and gather relevant information.
  • Strong organizational skills and the ability to track and report on performance metrics and use data to inform decisions.
  • Excellent interpersonal and communication skills, both written and verbal.
  • Comfortable with public speaking and event participation.
  • Knowledge of pediatric mental health, public or community health, community needs and related services is a plus.
  • Proficiency in another language (ie Spanish) is a plus
  • Must be based in California and have reliable transportation

Responsibilities

  • Initiate cold outreach via email, phone calls, and in-person meetings to establish connections with key stakeholders in schools, faith-based organizations, and community-based groups.
  • Leverage existing networks and research methods to identify contacts within the target county, utilizing platforms such as ZoomInfo, Google, LinkedIn, and district websites.
  • Build and nurture relationships with individuals and organizations to facilitate collaborations and promotions for the launch of HelloBrightline's services on January 1st.
  • Conduct in-depth research on potential partners to tailor outreach and engagement strategies, ensuring a high-touch and personalized approach.
  • Develop comprehensive outreach and marketing strategies tailored to the specific demographics, cultures, and ethnicities of the target county.
  • Create a partnership strategy that fosters mutual referrals, positioning HelloBrightline as a valuable resource within the community.
  • Attend, organize, and participate in various activation tactics such as events, school fairs, and community gatherings to promote HelloBrightline's offerings.
  • Provide informative materials and engaging discussions to educate parents about the importance of child mental well-being and the services offered by HelloBrightline.
  • Distribute branded swag and conduct webinars or in-person sessions to increase awareness and engagement.
  • Establish and track key metrics related to outreach, engagement, and conversion rates.
  • Regularly report progress, insights, and recommendations to manager, marketing team and upper management to inform decision-making and optimize strategies.
  • Continuously gather insights from engagement efforts and incorporate feedback to quickly enhance outreach and marketing strategies.
  • Identify opportunities for new assets and content to address evolving needs, particularly in nurturing long-term relationships.

FAQs

What is the primary focus of the Community Engagement/Partnerships Lead role?

The primary focus of the Community Engagement/Partnerships Lead role is to initiate outreach and develop partnerships with key stakeholders in schools, community organizations, and other entities to promote HelloBrightline's virtual behavioral and mental health services for children.

What qualifications are required for this position?

Candidates should have community engagement experience, a deep understanding of communication strategies, familiarity with public health and school-based systems, experience in outreach and relationship-building, strong organizational skills, and proficiency in performance tracking and reporting.

Is proficiency in another language preferable for applicants?

Yes, proficiency in another language, such as Spanish, is considered a plus for applicants.

What is the compensation range for this position?

The compensation range for this position is $71,000 to $89,000, based on performance and potential.

What kind of benefits does Brightline offer?

Brightline offers a comprehensive benefits package that includes medical, dental, and vision insurance, paid holidays, flexible PTO, sick days, parental leave, learning and development reimbursement, health and wellness stipends, as well as a 401k plan.

Will the role involve travel?

Yes, the role will require travel primarily within the county where the lead resides for outreach activities.

Are there opportunities for professional development in this position?

Yes, Brightline offers learning and development reimbursement, allowing employees to pursue further education and professional growth.

How does Brightline support a diverse and inclusive workforce?

Brightline is committed to building a diverse, equitable, and inclusive workforce by creating an environment that encourages employees to show up authentically, reach their highest potential, and ensures equal opportunity for all.

What types of community engagement activities will the lead be involved in?

The lead will participate in various activation tactics, such as events, school fairs, and community gatherings, to promote HelloBrightline's offerings and educate parents about child mental well-being.

Are there any specific counties mentioned for this position?

Yes, the position is primarily hiring within San Diego and surrounding counties, as well as Marin, San Francisco, Alameda, and neighboring counties in Northern California.

Science & Healthcare
Industry
201-500
Employees
2019
Founded Year

Mission & Purpose

Brightline is the first place where technology enables extraordinary behavioral health care—so we can help children and families reach a brighter future. Founded in 2019 by leading digital health entrepreneurs Naomi Allen and Giovanni Colella, we’re reinventing pediatric behavioral health, bringing together the best of technology and real-world care into an extraordinary experience for families. With Brightline, cutting-edge technology, data-informed progress tracking, and science-backed clinical programs unite with multidisciplinary care teams working together with families. From virtual therapy and modern clinics to groundbreaking digital treatments in our mobile app, everything we do is to move children and families forward. Learn more at hellobrightline.com.