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Content Editor

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Boden

2mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Creative Arts & Fashion
  • London
  • Quick Apply

AI generated summary

  • You must have strong brand knowledge, fashion/retail experience, marketing skills across channels, a creative mindset, excellent communication, and proficiency in Excel and PowerPoint.
  • You will manage content campaigns, coordinate with teams, oversee production, report on market trends, handle budgets, and ensure alignment with brand vision and channel needs.

Requirements

  • Excellent knowledge of the brand and product
  • Proven experience driving brand fame in previous roles
  • Fashion/Retail background with an interest in the competitive landscape
  • An understanding of marketing channels, techniques, and tools (PPC, Email, Social, SEO, PR) and an interest in data and insight
  • Commercial understanding to inform marketing strategies
  • Experience working across multiple markets: an understanding of the US consumer is particularly valuable
  • A digitally-native marketeer, who understands how to use multiple channels to drive business goals
  • A creative thinker, with experience getting the best from creative and content teams
  • A proven champion for the role of brand within the business
  • Excellent people skills and can influence at all levels with a positive attitude
  • Superb written and verbal communication skills
  • Able to multi-task and work on multiple projects at one time
  • Intermediate Excel and Powerpoint skills

Responsibilities

  • Manage the end-to-end campaign process from planning and briefing to creative execution, ensuring a balance of storytelling and selling, key category strategies and propositions that align to our goals and ensure sufficient marketing coverage for key big buy products.
  • Working closely with Product Marketing, Press and the Creative teams, you will be responsible for the execution of content production and seasonal creative content campaigns.
  • Support the Brand Content team in the overall direction, planning & delivery of all brand storytelling.
  • Brief all editorial content and commercial launches, ensuring deliverables meet the needs of each of the channel requirements within the timeframes given.
  • Support the Head of Brand Creative Content in strategically driving the brand-vision, whilst implementing simplified processes and ways of working.
  • Provide seasonal market trend and culture reports, competitor activity and consumer behaviours in the US and UK, to help align messaging and focus on relevant content.
  • Support the technical briefing process. Ensuring the input of product and channel requirements.
  • Act as an ambassador for the Brand Marketing team by building relationships across the business and with external partners.
  • Manage the budget tracker for content creation & across brand team where required.
  • Support on broader team planning work & presentations, as required.

FAQs

What is the primary responsibility of the Content Editor?

The primary responsibility of the Content Editor is to manage the end-to-end campaign process, balancing storytelling and selling, while executing seasonal creative content campaigns and delivering brand messaging across all channels.

What benefits are offered to employees at Boden?

Employees at Boden receive flexible hybrid working, a targeted annual bonus scheme, a generous clothing allowance, discounts on current clothing ranges, increased holiday with years of service, an array of discounts and cashback offers, a group personal pension scheme, life insurance cover, 24/7 virtual GP service, free onsite parking, and a subsidized café.

What kind of experience is required for this role?

The ideal candidate should have excellent knowledge of the brand and product, proven experience in driving brand fame, a fashion/retail background, an understanding of marketing channels and techniques, commercial insight, and experience working across multiple markets, especially with an understanding of the US consumer.

Is prior experience in marketing and brand management necessary?

Yes, a strong background in marketing and brand management is necessary, with an emphasis on experience in driving brand awareness and working collaboratively with various teams.

Are there opportunities for advancement in this role?

Yes, there are opportunities for advancement as you contribute to the brand's strategy and operations while building relationships across the business and external partners.

What skills are essential for this role?

Essential skills include creativity, excellent written and verbal communication, strong people skills, the ability to multitask, and intermediate proficiency in Excel and PowerPoint.

Will the Content Editor be involved in budget management?

Yes, the Content Editor will manage the budget tracker for content creation and help oversee budget-related tasks across the brand team as required.

Is Boden an equal opportunity employer?

Yes, Boden is committed to being a friendly and open workplace, promoting diversity and equal opportunities in recruitment and working practices.

What is the company culture like at Boden?

Boden aims to foster a friendly and supportive company culture, valuing individuality and encouraging employees from diverse backgrounds to apply.

Will there be support available during the application process if needed?

Yes, Boden encourages applicants to reach out if they need reasonable adjustments or additional support during the application process.

Fashion & Arts
Industry
1001-5000
Employees
1991
Founded Year

Mission & Purpose

It started with a shirt. Well, eight to be precise. In 1991 when Johnnie couldn’t find a ‘just right’ shirt, he crafted them himself from his kitchen table. Years later and he’s fronting a major British clothing brand with a turnover of £350 million. It took hard work, determination – countless cups of tea – and brand values that we still champion today; stylish, grounded, uplifting. We’ve now outgrown Johnnie’s kitchen and are based at the significantly larger Boden House in West London. We’ve got a gigantic warehouse in Leicester, an office in a trendy part of Boston and a warehouse in Pittston, Pennsylvania Together we might put a spring in the step of over 1.7 million customers worldwide and a team of over 900 who take that joy and weave it into our colourful clothing. Stylist, grounded and uplifting ... these values live through everything we do at Boden. Without the collaboration, honesty and friendship between our teams, we wouldn’t be where we are today. We curate a world of beauty that’s ethical, inclusive – and importantly – good fun. We inspire you to live your best life. We are Boden.