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Content Manager

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onefinestay

1mo ago

  • Job
    Full-time
    Senior Level
  • Customer Relations
    Marketing
  • London

AI generated summary

  • You must have proven content creation experience, strong writing skills, project management ability, familiarity with CMS and SEO, and a collaborative spirit. Adobe skills and video experience are a plus.
  • You will create and manage diverse content, oversee the brand Journal, collaborate with creators, maintain brand consistency, update web content, optimize for SEO, and track performance metrics.

Requirements

  • Proven experience in content creation, content management, or a similar role.
  • Exceptional writing and editing skills, with a strong sense of storytelling and fluent written English.
  • Confident in briefing and managing creative contributors (writers, photographers, videographers).
  • Comfortable working with content management systems (e.g. WordPress).
  • Familiarity with SEO principles and content performance analytics.
  • Experience in managing or contributing to video production and photoshoots is a plus.
  • Highly organised, with strong project management skills and the ability to manage multiple priorities.
  • A collaborative team player with a proactive, hands-on approach.
  • Experience using Adobe is a plus.

Responsibilities

  • Support the development and execution of a compelling content strategy that supports brand and business goals.
  • Create, edit, and manage a variety of content types including written articles, social media posts, video scripts, and marketing collateral.
  • Oversee our brand Journal, commissioning guest writers and curating stories aligned with our passions and destinations.
  • Collaborate with freelance writers, videographers, photographers, and influencers to source and deliver exceptional content.
  • Lead the planning and production of high-quality video and photo content with support from agencies and partners.
  • Maintain a consistent brand voice, tone, and visual identity across all content and touchpoints.
  • Regularly review and update website content to ensure accuracy and brand alignment.
  • Uphold brand guidelines and ensure content reflects the premium nature of the onefinestay offering.
  • Own the content calendar and manage publishing across our core channels, ensuring deadlines are met and campaigns align with wider marketing plans.
  • Partner with the SEO Manager to optimise content for search performance.
  • Track and report on key content performance metrics - providing actionable insights and adapting strategies where needed.
  • Work cross-functionally with internal teams to support broader marketing and brand campaigns.
  • Manage external content partners and freelancers, ensuring timelines, budgets, and creative standards are met.
  • Keep up to date with industry trends, competitor activity, and best practices in content marketing.

FAQs

What is the role of the Content Manager at onefinestay?

The Content Manager is responsible for creating and delivering high-quality, engaging content across all marketing channels, ensuring alignment with the brand voice, values, and luxury positioning.

What types of content will I be creating and managing?

You will create, edit, and manage a variety of content types including written articles, social media posts, video scripts, and marketing collateral.

Who will I be collaborating with in this role?

You will work closely with the Head of Brand and Marketing, as well as a network of freelancers, creators, photographers, videographers, and internal teams.

What are the key responsibilities of the Content Manager?

Responsibilities include supporting content strategy development, overseeing the brand Journal, maintaining brand consistency, managing content calendars, optimizing for SEO, tracking content performance, and collaborating with internal teams.

What qualifications are required for this position?

A proven experience in content creation or management, exceptional writing and editing skills, familiarity with content management systems, knowledge of SEO principles, and strong project management skills are required.

Is experience in video production necessary?

While experience in managing or contributing to video production and photoshoots is a plus, it is not strictly necessary.

What is the salary range for this position?

The salary range for the Content Manager position is £40,000 - £45,000 depending on experience.

Where is the office located?

The office is located in Covent Garden, and the position follows a hybrid work model with 1 - 2 days a week on site.

What employee benefits are offered?

Benefits include discounted stays at Accor Hotel Group, Silver ALL member status, 25 days of holiday plus bank holidays, birthday off, a healthcare cash plan, and additional leave entitlements.

Are there any inclusivity policies in place for this role?

Yes, all roles are open to all individuals regardless of age, disability, sex, gender, sexual orientation, pregnancy and maternity status, race, religion or belief, and marital status.

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onefinestay

Enjoy the finest stays

Travel & Leisure
Industry
51-200
Employees
2010
Founded Year

Mission & Purpose

From beachside estates and historic homes to countryside villas and mountain chalets, we help our guests find their ideal home-from-home, whilst every stay is professionally managed to ensure an effortless and enjoyable rental experience. This includes a personal welcome, 24/7 guest support, extensive housekeeping and dedicated concierge services. Our unique approach to short and medium- term renting appeals to anyone looking for a vetted private place to stay and a premium hospitality experience to match.