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Content Marketing Manager

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • Manchester

AI generated summary

  • You should have 3+ years in corporate communications, strong organizational skills, expertise in online content creation, and familiarity with SEO and data optimization. Creative multitasker preferred.
  • You will create and manage engaging content, ensure SEO alignment, support the sales funnel, report on performance, and maintain voice consistency in the wellbeing sector.

Requirements

  • Minimum of 3 years' experience in corporate communications and online content.
  • High attention to detail and strong organizational skills.
  • Proven expertise in creating content for websites, emails, and social media.
  • Familiarity with SEO tools and data-led content optimization preferred.
  • Creative and strategic thinker with the ability to manage multiple projects.

Responsibilities

  • Create and manage engaging content across multiple platforms.
  • Adhere to briefs and deliver high-quality copy on time.
  • Collaborate with teams to align content with SEO strategies and commercial goals.
  • Tailor content for the wellbeing sector with a focus on clarity and engagement.
  • Support the sales funnel and report on content performance.
  • Maintain consistency in voice and style across all materials.

FAQs

What is the primary responsibility of the Content Marketing Manager?

The primary responsibility of the Content Marketing Manager is to create engaging marketing materials, such as blogs, case studies, and newsletters, while maintaining the company's tone of voice and collaborating with teams to ensure high-quality content that drives demand.

How many years of experience are required for this role?

A minimum of 3 years' experience in corporate communications and online content is required for this role.

What types of content will I be creating?

You will be creating a variety of content, including blogs, case studies, newsletters, and other marketing materials tailored for the wellbeing sector.

Is experience with SEO important for this position?

Yes, familiarity with SEO tools and data-led content optimization is preferred and important for aligning content with SEO strategies and commercial goals.

Will I need to work collaboratively with other teams?

Yes, collaboration with various teams is essential to align content with SEO strategies, commercial goals, and ensure high-quality output.

What is the work environment like for this position?

The work environment is fast-paced and dynamic, perfect for individuals who thrive on overcoming challenges and managing multiple projects.

Does the company invest in employee development?

Yes, the company invests in training and development, providing resources to help employees build their careers.

Is there a focus on the wellbeing sector in the content created?

Yes, there is a specific focus on tailoring content for the wellbeing sector with an emphasis on clarity and engagement.

What kind of reporting will I be responsible for?

You will be responsible for supporting the sales funnel and reporting on content performance.

What qualities are you looking for in a candidate?

We are looking for a creative and strategic thinker with high attention to detail, strong organizational skills, and the ability to communicate confidently while managing multiple projects.

Specialists in Credit Control, HR & Reward, Payroll & Procurement recruitment across the UK & Ireland.

Human Resources
Industry
51-200
Employees
1988
Founded Year

Mission & Purpose

The Portfolio Group is a specialist recruitment agency that focuses on placing professionals in payroll, HR, credit control, and procurement roles. Their mission is to connect exceptional talent with leading companies, ensuring the right fit for both candidates and employers. The agency's purpose is to provide tailored recruitment solutions that meet the unique needs of businesses, helping organisations build strong, effective teams while supporting professionals in advancing their careers.