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Creative Media Strategist

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Mindshare

23d ago

  • Job
    Full-time
    Senior Level
  • Marketing
    Creative Arts & Fashion
  • London
  • Quick Apply

AI generated summary

  • You excel in disruptive creativity, storytelling, and strategic thinking. You’re tech-savvy, a master producer, confident in client communication, and skilled in multimedia execution.
  • You will generate innovative media ideas, collaborate with agencies, refine creative briefs, lead partner briefings, review proposals, manage production, and showcase groundbreaking work.

Requirements

  • Disruptive Creativity: You can think out of the box, and engineer brilliant ideas across all types of creative work – from big campaign ideas to content program to tech-driven activation – and across media channels.
  • Storytelling Magic: You can weave a narrative that captivates and inspires through art, copy, and design. (briefs, treatments, storyboards, design layouts, etc)
  • Strategic Genius: You can transform audience insights into powerful creative concepts, and enhancing traditional media strategies with cutting-edge technological solutions.
  • Tech Savvy: You’re passionate and curious for innovative and immersive technologies (AR, VR, AI, etc.) and can spot their potential in media activations.
  • Presentation Rockstar: You can sell an idea like no one else, whether it’s pitching to clients (initial pitch or live briefs) or brainstorming with the team.
  • Master Producer: You have the knowledge and experience to oversee creative projects from idea to final execution.
  • You’ve got proven experience under your belt, crafting channel-agnostic ideas that work seamlessly across TV, Cinema, OOH, Radio/Audio, Social, Digital, Influencers, and even emerging tech like AR/XR, AI, and NFTs.
  • Whether you come from a media agency, digital creative agency, integrated creative shop, emerging tech hub, or even a non-traditional creative background, your experience speaks volumes.
  • You thrive in collaboration but can also take the reins and run with an idea independently.
  • Your skillset spans the entire process—from ideation to conception, design, and execution.
  • You have a strong copywriting background and know how to make words sing.
  • You understand the media landscape inside out and know how different channels play their part in the bigger picture.
  • You’re confident communicating with clients, building relationships, and making them fall in love with your ideas.
  • You work seamlessly with internal teams, partners, and media collaborators to bring visions to life.
  • Experience with graphic design software or other creative tools is a huge plus.
  • Got a foreign language up your sleeve? Even better!

Responsibilities

  • Generate boundary-pushing, media-agnostic creative ideas that work across TV, Cinema, OOH, Radio/Audio, Video, Social, Content, Digital, Influencers—and even leverage cutting-edge tech like AR/XR, AI, and beyond.
  • Partner with clients’ creative agencies to translate high-level concepts into actionable, media-driven ideas that captivate audiences.
  • Develop creative strategies for various Unilever Food/Nutrition brands rooted in media, working hand-in-hand with global media strategists to ensure every idea has impact.
  • Review, refine, and elevate creative briefs for media and tech partners to set the stage for greatness.
  • Lead or attend media partner briefings, ensuring everyone’s aligned and inspired.
  • Review creative proposals and provide constructive feedback to fine-tune ideas.
  • Give the final thumbs-up on assets before they go live, ensuring everything is pitch-perfect.
  • Help identify production partners and direct them from ideation to implementation stage.
  • Create/review treatments, storyboards, design layouts, campaign copy, and scripts that bring ideas to life.
  • Create / review user journeys, and identify related assets, CTAs etc.
  • Liaise with clients throughout the project lifecycle.
  • Work with Unilever Food/Nutrition category client leads and strategy teams to uncover creative media opportunities that push boundaries, and promote creativity & innovation.
  • Bring creativity into everything we do — whether it’s brainstorming with teams or sparking new ways of thinking.
  • Promote our team’s groundbreaking work internally and externally through client showcases, award submission, conferences, PR, and more.

FAQs

Is this a remote position?

No, this role is based in London and requires individuals to work from the office, with some travel involved (5-10%).

What types of clients will I be working with?

You will be working with Unilever, specifically within the Food/Nutrition category.

What are the primary responsibilities of a Creative Media Strategist?

Key responsibilities include generating creative ideas across various media channels, providing creative consultancy for media and tech production, directing creative processes, and developing the Invention practice.

What qualifications and skills are preferred for this position?

Ideally, candidates should have proven experience in crafting channel-agnostic ideas, a strong copywriting background, expertise in storytelling, strategic thinking capabilities, and a passion for emerging technologies.

How many days of holiday do employees get?

Employees start with 25 days of holiday, which increases with service to a maximum of 30 days, plus the option to buy an extra 5 days per year.

What is the company culture like at Mindshare?

Mindshare promotes a culture of Speed, Teamwork, and Provocation with values of Empathy, Energy, and Impact. The agency focuses on inclusivity and offers a range of Employee Resource Groups.

Are there opportunities for professional development?

Yes, Mindshare offers an extensive training program designed to guide career development across various levels.

What tools or technologies should I be familiar with for this role?

Familiarity with graphic design software and emerging technologies such as AR, VR, AI, and NFTs is a significant plus for this position.

What is the reporting structure for this role?

The Creative Media Strategist reports directly to the Creative Media & Tech Director.

What kind of projects will I be leading?

You will be leading the creation of innovative, tech-driven media campaigns that utilize storytelling, design, and production to achieve impactful results.

Is experience in a specific industry required?

While experience in a media agency, digital creative agency, or integrated creative shop is preferred, candidates from non-traditional creative backgrounds will also be considered.

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Mindshare

We are a global media agency network of 10,000 people united by our desire to drive good growth. #TeamMindshare

Marketing & Advertising
Industry
5001-10,000
Employees

Mission & Purpose

Mindshare is a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate Good Growth for our clients by using Precisely Human Intelligence that combines data science and behavioural science to understand consumers and their motivations better and we act on that intelligence through the intentional use of media, connecting brands with consumers around their shared values. We were the first purpose built company created by WPP and today our 10,000 people operate in 116 offices in 86 countries, helping to drive Good Growth for our clients, our people, the industry and the world.