FAQs
What is the main responsibility of the CRM Manager at Dyson?
The main responsibility of the CRM Manager at Dyson is to define, support, and implement CRM and email campaigns to enhance the owner experience, alongside developing campaign strategies that align with overall marketing and business goals.
What qualifications or experience does a candidate need to apply for the CRM Manager position?
Candidates should have at least four years of experience implementing data-driven campaign strategies, expertise in CRM platforms such as Salesforce Marketing Cloud, and a proven track record of innovative digital marketing strategies.
What skills are required to succeed in this role?
Successful candidates should possess excellent communication skills, be proactive problem solvers, have strong attention to detail, and be adaptable in a dynamic environment.
Will I be required to lead teams internally and externally?
Yes, the CRM Manager will oversee internal and external teams effectively as part of campaign execution.
What type of campaigns will the CRM Manager be responsible for?
The CRM Manager will be responsible for developing and executing automated lifecycle and cross-channel marketing campaigns to drive customer loyalty and reduce churn.
Is there a need for fluency in any specific language for this role?
Yes, fluency in English is required for this role.
How does Dyson approach diversity and inclusion in hiring?
Dyson is an equal opportunity employer and welcomes applications from all backgrounds, making employment decisions without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status, or any other dimension of diversity.
What tools or platforms should the CRM Manager be proficient in?
The CRM Manager should be proficient in CRM platforms, specifically Salesforce Marketing Cloud, and other relevant tools.
Are there opportunities for career advancement in this role?
Yes, Dyson is dedicated to continuous improvement and encourages an entrepreneurial spirit, which opens opportunities for career advancement within the organization.
How does the role of CRM Manager fit into Dyson's overall business strategy?
The role of CRM Manager is central to Dyson's strategy of selling directly to global customers, enhancing owner experiences, and cultivating unique relationships that leverage brand loyalty and drive growth.