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Cx Digital Project Owner Coordinator

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Nissan Motor Corporation

1mo ago

  • Job
    Full-time
    Senior Level
  • Amsterdam
  • Quick Apply

AI generated summary

  • You need a customer-centric mindset, project management skills, analytical thinking, and technical acumen in digital marketing. Proven experience in optimizing customer journeys is essential.
  • You will enhance customer experience across digital platforms, manage projects, analyze performance, collaborate with teams, and drive innovation in digital CX strategies and initiatives.

Requirements

  • Customer-Centric Mindset: Deep understanding of customer behavior, digital touchpoints, and journey mapping.
  • Project Management: Ability to manage multiple projects simultaneously, ensuring on-time and within-budget delivery.
  • Analytical Thinking: Proficient in analyzing data to measure effectiveness and identify actionable insights.
  • Communication & Collaboration: Strong interpersonal skills to work across teams and present strategies effectively.
  • Problem-Solving: Proactive approach to identifying and addressing challenges in CX implementation.
  • Technical Acumen: Familiarity with digital platforms, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Experience Manager).
  • Bachelor's degree in Marketing, Digital Marketing, or a related field (or equivalent experience).
  • Proven experience in digital marketing, preferably in the automotive sector.
  • Proven track record of optimizing digital customer journeys to drive lead generation and sales.
  • Experience with data analysis and reporting tools.
  • Knowledge of UX/UI principles and digital marketing strategies.
  • Strong organizational skills and attention to detail.
  • Strong analytical skills and the ability to interpret data to drive actionable insights.
  • Strong project management skills.
  • Familiarity with automotive industry trends and consumer behavior in the digital space.
  • Excellent communication, interpersonal, and project management skills.
  • Creative thinking and problem-solving abilities in a fast-paced environment.
  • Fluent in English. Additionally, fluency in one of the regions native languages (French, Dutch, Danish, Norwegian or Swedish) both written and spoken is a plus.

Responsibilities

  • Guarantee an optimal customer experience across all digital platforms, ensuring relevance for targeted audiences.
  • Develop and implement seamless customer journeys aimed at maximizing lead generation and sales conversions.
  • Collaborate with central UX/UI teams to refine platform usability and ensure customer-centric design principles by providing, data-based, local insights.
  • Manage pan-European & local digital/Data projects within given timeframes, including Nissan website, dealer Website project, eCommerce Benelux, data integration etc.
  • Ensure timely and effective rollout of digital initiatives across websites, apps, and other platforms.
  • Coordinate with internal stakeholders and external vendors to maintain alignment and achieve project objectives.
  • Monitor and analyze the effectiveness of implemented CX strategies using relevant KPIs and metrics including VOC.
  • Provide regular reporting on digital platform performance, customer engagement, and conversion rates.
  • Identify areas of improvement and propose actionable plans to optimize digital journeys and outcomes.
  • Work closely with marketing, IT, sales, after sales and product teams to align CX initiatives with broader business goals.
  • Maintain strong relationships with external partners, including agencies and technology providers.
  • Effectively communicate digital strategies, and performance results to internal stakeholders, including marketing managers, senior leadership, regional teams and dealers. Present findings and recommendations in a clear and concise manner.
  • Stay up to date with industry trends, emerging technologies, and best practices in digital CX.
  • Drive innovation by identifying and implementing new tools and approaches to enhance the customer experience.
  • FMI management of Cx Digital Projects.

FAQs

What is the primary focus of the Cx Digital Project Owner Coordinator role?

The primary focus is to oversee the implementation, optimization, and analysis of customer experience (CX) strategies across all digital platforms for the newly created RBU in the Netherlands, Belgium, Norway, Sweden, and Denmark.

What qualifications are required for this position?

Candidates should have a Bachelor's degree in Marketing, Digital Marketing, or a related field, along with proven experience in digital marketing, preferably in the automotive sector.

What skills are important for success in this role?

Important skills include project management, analytical thinking, communication and collaboration, problem-solving, and technical acumen, particularly familiarity with digital platforms and analytics tools.

Is experience in the automotive sector necessary?

While not mandatory, proven experience in the automotive sector is preferred for this position.

What languages should candidates be fluent in?

Candidates must be fluent in English, and fluency in one of the region's native languages (French, Dutch, Danish, Norwegian, or Swedish) is a plus.

How will performance be monitored and reported in this role?

Performance will be monitored through relevant KPIs and metrics, with regular reporting on digital platform performance, customer engagement, and conversion rates provided.

Will the Cx Digital Project Owner Coordinator collaborate with other teams?

Yes, the role involves close collaboration with marketing, IT, sales, aftersales, and product teams to align CX initiatives with broader business goals.

What is the emphasis on customer experience in this role?

The role emphasizes guaranteeing an optimal customer experience across all digital platforms and developing seamless customer journeys aimed at maximizing lead generation and sales conversions.

What is the commitment to diversity and inclusion at Nissan?

Nissan is committed to being a diverse, equitable, and inclusive company that empowers all employees to bring their best and most authentic selves to work, recognizing that diversity and well-being are key to success.

Where is this position located?

The Cx Digital Project Owner Coordinator position is based in Amsterdam, Netherlands.

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Nissan Motor Corporation

Driving innovation to enrich people’s lives.

Automotive
Industry
10,001+
Employees
1933
Founded Year

Mission & Purpose

Nissan is a renowned automotive manufacturer with a global presence, known for producing a wide range of vehicles including cars, trucks, and electric vehicles. With a focus on innovation, Nissan strives to deliver exceptional performance, cutting-edge technology, and sustainable mobility solutions. Their ultimate mission is to enrich people's lives by providing reliable and high-quality vehicles that cater to diverse customer needs and preferences. Nissan's purpose is to shape the future of mobility, embracing electric and autonomous technologies, while prioritising safety, environmental sustainability, and customer satisfaction. Through continuous research, development, and collaboration, Nissan is committed to creating a sustainable and connected automotive ecosystem that enhances the driving experience and contributes to a more sustainable world.