FAQs
What is the role of the Demand Generation Manager at CARTO?
The Demand Generation Manager will own end-to-end demand generation campaigns across multiple channels, optimize the customer journey, and create customer marketing and advocacy programs.
What qualifications are required for this position?
The ideal candidate should have 5+ years of B2B demand generation experience, preferably in SaaS or enterprise software, deep experience with marketing automation platforms and CRM systems, and strong understanding of B2B marketing metrics.
What type of work environment does CARTO offer?
CARTO offers a focused but casual work environment with flexible work hours.
Are there opportunities for professional development in this role?
Yes, there are opportunities for mentoring from leading B2B marketers in Spain and the UK, along with an education stipend for further learning.
Is copywriting experience important for this position?
Yes, exceptional copywriting skills are required for crafting compelling narratives and content flows.
Does CARTO provide health insurance?
Yes, CARTO offers health insurance as part of their benefits package.
How many vacation days do employees receive?
Employees receive 24 vacation days per year.
Is prior experience with account-based marketing strategies preferred?
Yes, knowledge of account-based marketing strategies and best practices is preferred for this role.
What types of campaigns will the Demand Generation Manager be responsible for?
The Demand Generation Manager will be responsible for campaigns across email, social media, virtual events, and account-based marketing initiatives.
Are diverse backgrounds encouraged to apply for this position?
Yes, CARTO welcomes applications from candidates regardless of their background, age, gender, ethnicity, orientation, or ability.