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digital and e-commerce manager

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Henkel

4d ago

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
  • Johannesburg

AI generated summary

  • You should have a business degree in marketing, experience in eCommerce and online marketing, a keen sense of digital trends, strong analytical skills, and be a motivated team player.
  • You will drive e-commerce strategy, analyze sales data, manage operations, collaborate on marketing campaigns, oversee budgets, monitor performance, and stay informed on industry trends.

Requirements

  • Completed business studies with a focus on marketing/communication
  • Experience in online marketing in the areas of eCommerce, performance marketing, search engine optimization, and content marketing.
  • Strong sense of digital trends and communication, as well as a high affinity for social media.
  • Motivated team player.
  • Strong analytical and communication skills.

Responsibilities

  • Develop and execute a comprehensive e-commerce strategy to drive sales, increase customer engagement, and enhance the online shopping experience.
  • Analyze website traffic and sales data to identify opportunities for growth and improvement.
  • Manage the day-to-day operations of the e-commerce.
  • Work closely with the marketing team to create effective online campaigns and promotions that drive traffic and conversion.
  • Collaborate with cross-functional teams to ensure smooth post-sales operations, including customer service, shipping, and returns.
  • Develop a digital marketing strategy for the company's brand portfolio to improve marketing efficiency and effectiveness.
  • Implement new digital activation concepts for the defined focus brands.
  • Manage the defined digital budget and oversee all digital paid media campaigns (Brand, Social, Content & Performance).
  • Continuously monitor the implemented measures and closely coordinate appropriate next steps with brand management and corporate communications.
  • Stay updated with industry trends and best practices to drive innovation and competitive advantage.

FAQs

What role will the digital and e-commerce manager play at Henkel?

The digital and e-commerce manager will develop and execute a comprehensive e-commerce strategy to drive sales, enhance customer engagement, and improve the online shopping experience.

What are the key responsibilities of the digital and e-commerce manager?

Key responsibilities include managing day-to-day e-commerce operations, analyzing website traffic and sales data, collaborating with marketing for online campaigns, and overseeing digital paid media campaigns.

What qualifications are needed for the digital and e-commerce manager position?

Candidates should have completed business studies with a focus on marketing/communication and possess experience in eCommerce, performance marketing, search engine optimization, and content marketing.

Is there an emphasis on teamwork for the digital and e-commerce manager position?

Yes, the role requires a motivated team player with strong analytical and communication skills to collaborate effectively with cross-functional teams.

Are there opportunities for professional development within this role?

Yes, Henkel offers development opportunities and international career prospects as part of the benefits for employees.

What kind of benefits does Henkel offer for this position?

Henkel provides a range of benefits including performance bonuses, retirement plans, medical and life insurance, disability insurance, paid parental leave, and flexible working arrangements.

Where can I ask specific application-related questions?

For application-related questions, you can contact recruitment.ssa@henkel.com. However, applications should not be sent to this email address but submitted through the "Apply for this role" button.

What is the job type for the digital and e-commerce manager position?

The job type is regular and full-time.

Leading with our innovations, brands and technologies. We are: Pioneers at heart for the good of generations.

Manufacturing & Electronics
Industry
10,001+
Employees
1876
Founded Year

Mission & Purpose

Henkel operates worldwide with leading innovations, brands and technologies in two business areas: Adhesive Technologies and Consumer Brands. Founded in 1876, Henkel looks back on more than 145 years of success. The company holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies such as Persil, Schwarzkopf and Loctite. Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace. Our company purpose expresses what unites us all at Henkel: Pioneers at heart for the good of generations. We are a diverse team of more than 50,000 colleagues worldwide, striving to enrich and improve life every day through our products, services, and solutions. Our Purpose is built from our roots and carries a long-standing legacy of innovation, responsibility, and sustainability into the future. Our shared values and Leadership Commitments guide our decisions and actions every day.