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Digital Marketing Supervisor

  • Job
    Full-time
    Senior Level
  • Marketing

AI generated summary

  • You need a relevant degree, 6+ years of digital marketing experience (2+ in leadership), expertise in email marketing tools, knowledge of Google Ads, and strong project management and communication skills.
  • You will create strategies, delegate tasks, mentor team members, foster teamwork, communicate across departments, analyze metrics, collaborate on technology, stay updated on trends, and participate in Agile processes.

Requirements

  • Bachelor's degree in marketing, communications, or a related field
  • Experienced in digital marketing with over 6 years with minimum 2 years in leading a team is desirable
  • Proficiency in email marketing platforms (Oracle Eloqua preferred) and marketing automation tools (Adobe Experience Platform (AEP) preferred)
  • Knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis.
  • Proven understanding of email marketing standard processes, deliverability, list management and segmentation strategies
  • Understanding of GDPR and CAN-SPAM Act regulations
  • Excellent project management skills (Workfront knowledge preferred), with the ability to prioritize tasks, handle multiple projects, and meet deadlines
  • Strong communication (English) and collaboration skills, with the ability to work effectively in a team environment
  • Continuous learning attitude, staying updated with emerging email marketing technologies and trends

Responsibilities

  • Create a roadmap and develop strategies to achieve the team's goals. This involves creating action plans, setting deadlines, and allocating resources efficiently
  • Delegate tasks to individual team members based on their skills, knowledge, and expertise. Effective delegation helps in distributing workload, fostering teamwork, and enhancing productivity
  • Be a mentor and provide guidance to team members whenever they face challenges or require assistance. This includes coaching, training, and mentoring team members to help them develop their skills and improve performance
  • Fostering a sense of unity, cooperation, and teamwork among team members. Encourage collaboration, promote a positive team culture, and recognize and appreciate individual and team achievements
  • Represent your team in meetings, communicate with other departments or partners, and coordinate efforts with other teams. Acting as a liaison ensures effective communication and collaboration across different areas of the organization
  • Contribute to our culture of data-driven continuous improvement by interpreting digital program metrics and adjusting execution to produce better results.
  • Collaborate with corporate digital marketing colleagues to enhance our division’s access to the company’s technology stack and internal resources; participate in pilot programs.
  • Stay updated with the latest digital marketing trends, technologies, and industry standards to drive continuous improvement
  • Participate in Scrum ceremonies and follow Agile principles
  • Be available during off-hours to participate in daily standups and attend meetings with peers based in the US as needed

FAQs

What is the work schedule for the Digital Marketing Supervisor position?

The work schedule is standard, Monday through Friday.

What are the environmental conditions of the job?

The job is based in an office environment.

What is the primary responsibility of the Digital Marketing Supervisor?

The primary responsibility is to lead a team to develop, implement, and optimize digital marketing campaigns, automation processes, SEO, and website management.

What qualifications are required for this position?

A Bachelor's degree in marketing, communications, or a related field is required, along with over 6 years of digital marketing experience, including a minimum of 2 years in a leadership role.

Which marketing automation tools should candidates be familiar with?

Candidates should be proficient in email marketing platforms such as Oracle Eloqua and marketing automation tools like Adobe Experience Platform (AEP).

What skills are important for project management in this role?

Excellent project management skills, including the ability to prioritize tasks, handle multiple projects, and meet deadlines, are important. Familiarity with Workfront is preferred.

Is knowledge of digital marketing regulations necessary for this position?

Yes, an understanding of GDPR and CAN-SPAM Act regulations is required.

What are the expectations for team management in this role?

The Digital Marketing Supervisor is expected to delegate tasks, mentor team members, foster teamwork, and represent the team in cross-departmental communications.

Will the Digital Marketing Supervisor need to collaborate with other teams?

Yes, the role involves collaborating with corporate digital marketing colleagues and other departments to enhance access to technology and internal resources.

Are there any expectations for availability outside of standard working hours?

Yes, the Digital Marketing Supervisor should be available during off-hours to participate in daily standups and meetings with peers based in the US as needed.

The World Leader In Serving Science

Science & Healthcare
Industry
10,001+
Employees

Mission & Purpose

Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them. Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD.