FAQs
What is the primary responsibility of the Director, Customer Growth?
The primary responsibility of the Director, Customer Growth is to develop and manage marketing strategies and solutions in partnership with customers to drive value, increase beverage incidence, and profitability.
What qualifications are required for this position?
A Bachelor’s degree in Marketing/Business or equivalent education is required, with an MBA preferred. Additionally, 5+ years of business development experience in a consumer-packaged goods company or related role is necessary.
What type of leadership skills are expected for this role?
The position requires demonstrated personal leadership skills, influencing ability, and the ability to champion both customer and company imperatives.
Is customer relationship management experience necessary?
Yes, Customer Relationship Management (CRM) experience is a required qualification for the Director, Customer Growth role.
What type of analytical skills are important for this role?
Robust forecasting and planning skills, along with the usage and analytical application of account performance data tools, are important for supporting plans, opportunities, and stewardships.
What is the expected pay range for this position?
The pay range for the Director, Customer Growth position is $160,000 - $186,000, depending on geography, job-related knowledge, skills, and experience.
Are there any annual incentives associated with this role?
Yes, there is an annual incentive reference value of 30%. This value is based on market-based competitive practices for the role and indicates performance at target.
What types of brands will the Director be working with?
The Director will work with iconic and innovative brands within a portfolio that includes over 250 products, such as Coca-Cola, Simply, Fairlife, and Topo Chico.
Who will the Director collaborate with in their role?
The Director will collaborate with brands, R&D, commercialization teams, sales teams, and other internal and external stakeholders to support customer programming and initiatives throughout the year.
Are there opportunities for professional growth in this position?
Yes, this role is designed for a highly strategic and innovative marketing leader with an entrepreneurial spirit, providing opportunities for professional growth through impactful customer partnerships and marketing development.