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Director, National Sales - BP

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The Coca-Cola Company

2mo ago

  • Job
    Full-time
    Senior Level
  • Sales & Business Development
    Marketing
  • Atlanta

AI generated summary

  • You need a bachelor's degree or equivalent, 5+ years in national sales in beverage/CPG, relationship management skills, supply chain expertise, and the ability to recommend win-win solutions.
  • You will lead business planning, develop account strategies, build relationships with key stakeholders, drive efficiencies in supply chain, activate innovations, and ensure top-tier customer service.

Requirements

  • Bachelor’s degree or equivalent work experience is required.
  • 5+ years of national sales experience within the beverage or CPG industries.
  • The ability to lead, prioritize, collaborate, and execute complex projects.
  • Relationship management (suppliers, contractors, bottlers) knowledge of third-party supplier/contractor culture/core competencies is required.
  • Knowledge of supplier capabilities and performance to enhance and manage relationships (specifically foodservice distributor suppliers) is required.
  • Supply Chain operations and transportation expertise is needed, along with an understanding of transportation planning and management of DPU, Intermodal and Over-the-Road carrier network.
  • Must possess the ability to seek alternatives and recommend best solutions that gain all parties support and lead to win-win results.

Responsibilities

  • Manages and leads collaborative business planning with the strategic goals to develop and execute key partnership initiatives, category programs and drive brand sales.
  • Contacts/visits customers to review and identify strategic direction, problem areas and opportunities to promote product growth.
  • Develops Account Business Plans including goals, key initiatives, major actions, key support needed, and new product recommendations.
  • Develop relationships with all key decision makers, both internal and external.
  • Collaborates and fosters relationships with our local bottling partners and distributor portfolio and builds sales capability and facilitate stewardship discussions.
  • Develops direct supply chain strategy and activation of initiatives for driving efficiencies across the Coca-Cola North America Product Supply and Foodservice distributors operations.
  • Keeps abreast of competitive activities within the responsible geographies and communicates appropriate activity in a timely manner.
  • Collaborates with cross-functional representatives to ensure that Coca-Cola North America delivers the full depth and breadth of resources that result in mutual benefits/results.
  • Leads the stewardship routines with responsible distributors that measures/communicates each partner’s activities against mutually agreed upon plans.
  • Activates Coca-Cola North America’s category innovation (Freestyle, Tea, Refresh Server, Juice & VEB brands) at national and local levels with Foodservice distributor network.
  • Champions change through elimination of barriers and ongoing service issues to provide highest level of distributor customer service.

FAQs

What is the primary responsibility of the Director, National Sales - BP?

The primary responsibility is to manage and lead collaborative business planning, develop relationships with customers, and drive brand sales through key partnership initiatives and category programs.

What qualifications are required for this position?

A Bachelor’s degree or equivalent work experience is required, along with 5+ years of national sales experience within the beverage or CPG industries.

What skills are essential for success in this role?

Essential skills include leadership, business planning, sales process expertise, account management, customer relationship management, effective communication, negotiation, and decision-making abilities.

What experience is needed in terms of relationship management?

Knowledge of relationship management with suppliers, contractors, and bottlers is required, particularly an understanding of third-party supplier/contractor culture and core competencies.

Is supply chain expertise necessary for the role?

Yes, supply chain operations and transportation expertise are necessary, including understanding transportation planning and managing carrier networks.

What types of customers will I be working with?

You will work with a diverse group of customers, including retail and grocery outlets, theme parks, movie theatres, restaurants, and more.

What is the pay range for this position?

The pay range is $141,000 - $165,200, depending on geography, job-related knowledge, skills, and experience.

Are there opportunities for annual incentives?

Yes, there is an annual incentive reference value percentage of 30%, which indicates competitive performance at target for the role.

What benefits does the company offer?

The company offers a full range of medical, financial, and other benefits, which are dependent on the position.

What types of brands will I be representing in this role?

You will be representing iconic and innovative brands, including Coca-Cola, Simply, Fairlife, and Topo Chico, among others in a portfolio of over 250 products.

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The Coca-Cola Company

Retail & Consumer Goods
Industry
10,001+
Employees
1892
Founded Year

Mission & Purpose

The Coca-Cola Company is a global beverage corporation that offers over 500 brands in more than 200 countries and territories, including well-known products such as Coca-Cola, Dasani, Fanta, and Sprite. Their ultimate mission is to refresh the world and inspire moments of optimism and happiness through their beverages. The company's purpose is to continually transform their portfolio by reducing sugar in their drinks, introducing innovative products, and minimising their environmental impact through initiatives like water replenishment and recycling. With their bottling partners, they employ over 700,000 people, contributing to economic opportunities in communities worldwide.