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eCommerce Merchant

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Corsair

26d ago

  • Job
    Full-time
    Senior Level
  • Marketing
    Product
  • Landshut

AI generated summary

  • You have 5-7+ years in eCommerce, a relevant degree, expertise in sales goals, Google Marketing Suite, and knowledge of computer peripherals, especially sim racing hardware.
  • You will drive D2C sales strategies, manage product campaigns, monitor performance metrics, and collaborate with teams to enhance the online shopping experience while ensuring inventory efficiency.

Requirements

  • 5-7+ years’ experience with digital product sales, category management or combination of digital marketing/business management/equivalent work experience, preferably with eCommerce businesses
  • BS/BA in marketing, economics, business, or other technical field preferred
  • Experience setting and managing to sales and margin goals using available analytics and cross-team resources
  • Experience in Google Marketing Suite (Analytics, Ads, Tag Manager, Search Console)
  • Knowledge of the computer peripheral and hardware industry; able to understand and forecast the competitive landscapes, trends, etc
  • Familiarity with sim racing hardware and/or previous experience participating in sim racing as a hobby

Responsibilities

  • Manage D2C business for range of categories
  • Responsible for developing and executing strategies to drive sales, margin, and inventory goal
  • Lead product sales, campaigns and promotions, and act as an internal stakeholder between D2C and other relevant departments
  • Plan and develop online D2C sales strategies that drive sales, margin and inventory goals
  • Translate ideas into profitable, promotional marketing programs
  • Collaborate with Channel Marketing, Go-To-Market and other teams to seamlessly launch products and campaigns
  • Expand traffic channels (SEO, PPC, Email) and continuously grow online conversions
  • Continuously monitor and adjust sales forecast based on historical performance and market trends to ensure in-stock position
  • Conduct financial analysis of business opportunities to drive internal initiatives that meet and exceed sales goals
  • Develop and update category and SKU sales forecasts and closely monitor sell-throughs
  • Regularly track and report on sales performance, profitability, discount rate, bundle performance, and other key metrics
  • Manage Fanatec’s D2C stores globally, providing sales forecasts, inventory monitoring, promotion updates, and collaboration with regional sales teams to ensure smooth operations
  • Work closely with other team members to enhance Fanatec D2C platform experience

FAQs

What is the primary responsibility of the eCommerce Merchant at Fanatec?

The primary responsibility of the eCommerce Merchant is to manage the direct-to-consumer (D2C) business across a range of categories, developing and executing strategies to drive sales, margin, and inventory goals.

What qualifications are needed for this role?

Candidates should have 5-7+ years of experience with digital product sales, category management, or a combination of digital marketing/business management. A BS/BA in marketing, economics, business, or a related technical field is preferred.

What tools and platforms should I be familiar with for this position?

Experience with Google Marketing Suite, including Analytics, Ads, Tag Manager, and Search Console is essential for the role.

Is familiarity with sim racing hardware important for this position?

Yes, familiarity with sim racing hardware and/or previous experience participating in sim racing as a hobby is preferred, as it helps in understanding the market and competitive landscape.

What are the key metrics the eCommerce Merchant will be responsible for tracking?

The eCommerce Merchant will track sales performance, profitability, discount rates, bundle performance, and other key metrics to ensure effective management of online sales.

Will I be collaborating with other teams in the organization?

Yes, the eCommerce Merchant will collaborate with Channel Marketing, Go-To-Market teams, and other departments to launch products and campaigns seamlessly.

How does the role contribute to the overall Fanatec experience?

The eCommerce Merchant works closely with team members to enhance the Fanatec D2C platform experience, ensuring that customers have a seamless online shopping journey.

What is the company's stance on innovation and excellence?

Fanatec is dedicated to excellence and innovation, continually pushing the boundaries of technology to create the most immersive and realistic racing experiences for customers.

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Corsair

Manufacturing & Electronics
Industry
1001-5000
Employees
1994
Founded Year

Mission & Purpose

Founded in 1994, CORSAIR (NASDAQ:CRSR) is a leading global developer and manufacturer of high-performance gaming and streaming gear. With 21 different product lines CORSAIR offers a complete range of products that help digital athletes perform at their peak and enable streaming creators to produce studio-quality content for their fans. CORSAIR has built a passionate base of loyal customers due to its gamer- and creator-centric design philosophy, commitment to high performance, and professional quality. The company has received more than 4,000 product awards and has a footprint that reaches customers in more than 75 countries. CORSAIR also includes subsidiary brands Elgato, which provides premium studio equipment and accessories for content creators, SCUF Gaming, which builds custom-designed controllers for competitive gamers, and ORIGIN PC, a builder of custom gaming and workstation desktop PCs and laptops.