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Event Director Healthcare

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CloserStill Media

10d ago

  • Job
    Full-time
    Senior Level
  • London

AI generated summary

  • You need event management expertise, marketing insight, strong sales leadership, excellent relationship-building skills, and exceptional organizational abilities to oversee budgets and timelines.
  • You will manage operations, collaborate on marketing, lead the sales team, build relationships with partners, and oversee the rebook process while maintaining a robust CRM database.

Requirements

  • Event Management Expertise: Proven experience in event operations, with a track record of managing events to budget while delivering a premium exhibitor and delegate experience.
  • Marketing Insight: Knowledgeable in developing and executing marketing strategies that drive event attendance and brand presence.
  • Sales Acumen: Strong sales leadership skills, capable of setting and achieving ambitious sales targets and motivating the team.
  • Relationship-Oriented: Skilled at cultivating positive, professional relationships with suppliers, clients, and industry partners to maximize event success.
  • Organisational Excellence: Able to oversee multiple moving parts while keeping the focus on timelines, budgets, and quality.

Responsibilities

  • Operations Management: Partner with the Operations Director to create an efficient, cost-effective operational strategy that enhances event production quality and exhibitor/delegate satisfaction.
  • Marketing Collaboration: In conjunction with the Marketing Director, develop campaigns to attract the right audience demographics, feature compelling content, and manage visitor acquisition costs. Handle key industry partnerships and appoint agencies when needed.
  • Sales Leadership: Lead the sales team to surpass targets for exhibitor engagement, sponsorships, and other revenue streams. Ensure the sales team is motivated and on track with clear sales strategies and activity targets, conducting role-plays and best practice sessions to boost performance.
  • Relationship Building: Foster strong relationships with suppliers, associations, and commercial partners to maintain and expand our network, creating new business opportunities and strategic alliances.
  • Rebook Process & CRM Management: Oversee the rebook process, managing the rebook team to secure repeat exhibitors. Maintain an up-to-date prospect database that supports the overall CRM strategy and enhances exhibitor communication quality.

FAQs

What is the primary responsibility of the Event Director in Healthcare?

The primary responsibility of the Event Director is to oversee high-profile events from planning through execution, ensuring overall success through strategic planning, operational execution, sales, and marketing initiatives.

Is prior experience in event management required for this role?

Yes, proven experience in event operations and a track record of managing events to budget while delivering a premium exhibitor and delegate experience is required.

What key skills should I possess to apply for this position?

Candidates should have event management expertise, marketing insight, strong sales leadership skills, relationship-oriented capabilities, and organizational excellence.

What is the work environment like at CloserStill Media?

CloserStill Media is dedicated to building an environment that encourages excellence and innovation, valuing the contributions of its workforce known as "CloserStillians."

Does CloserStill Media provide sponsorship for this role?

No, CloserStill Media does not offer sponsorship for this role.

How does CloserStill Media approach diversity and inclusion?

CloserStill Media embraces diversity in all forms and is committed to developing a diverse and inclusive environment that encourages collaboration and innovation.

What are the opportunities for relationship building in this role?

The Event Director is expected to foster strong relationships with suppliers, associations, and commercial partners to maintain and expand the network, creating new business opportunities and strategic alliances.

What does the rebook process entail?

The rebook process involves managing the rebook team to secure repeat exhibitors and maintaining an up-to-date prospect database that supports the overall CRM strategy.

How does the Event Director collaborate with the marketing team?

The Event Director collaborates with the Marketing Director to develop campaigns aimed at attracting the right audience demographics, managing visitor acquisition costs, and handling key industry partnerships.

Who can I contact if I need adjustments during the recruitment process?

You can reach out to the HR team at hr@closerstillmedia.com for any reasonable adjustments needed during the recruitment process.

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CloserStill Media

CloserStill Media runs market leading business exhibitions in the learning, healthcare, technology and veterinary sector

Entertainment & Media
Industry
201-500
Employees
2009
Founded Year

Mission & Purpose

At CloserStill we believe that nothing beats doing business face-to-face. In the digital age, traditional marketing methods have been turned on their heads and the internet sweeps all before it, face-to-face contact is at even more of a premium than ever. Increasingly, companies wishing to sell or market to other businesses are employing a dual strategy that combines the internet with one-to-one marketing and events in all their guises. Face-to-face - the only marketing process that can`t be replicated online - sharing the kind of in-depth interaction that can only take place in real-time - events and exhibitions are the perfect complement to online marketing strategies. The days of the traditional, one-dimensional trade-shows are numbered. Now, marketers expect events to be multi-dimensional, content rich and deliver real value for visitors, sponsors and exhibitors. They expect to make structured one-to-one meetings while walking the show floor, they expect the shows to represent the market they serve in all three dimensions [serving the “community” beyond the event itself] and they expect to enjoy sharp, personalised communications delivered by new digital channels - with great websites to be the engine behind it all. Above all, markets should demand that their media shows have a deep commitment to and respect for the communities they are privileged to serve. It is this commitment – along with a commitment to absolute integrity –that is at the heart of everything we do.