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Events and Shows Manager

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Kia America

5d ago

  • Job
    Full-time
    Senior Level
  • Marketing
  • Irvine

AI generated summary

  • You need a relevant degree, 6-8 years in marketing (auto industry preferred), event experience, travel flexibility, MS Office proficiency, strong communication, and budget management skills.
  • You will manage events and shows, oversee budgets, coordinate vehicle logistics, support marketing initiatives, analyze data, and assist with dealer meetings and consumer activations.

Requirements

  • Bachelor’s degree in Marketing, Communications, Hospitality and Management.
  • Event Planning or CMP Credential is a plus.
  • Minimum six to eight years in a marketing environment. Preferably within the Automotive Industry.
  • Travel will be required domestically and/or internationally.
  • May need to work additional hours outside of normal business hours as required by the job, including weekends or holidays.
  • Perform other duties as assigned.
  • Four to six years’ experience working within an auto show environment.
  • Proficient with Microsoft Office Suite – Outlook, Excel, PowerPoint
  • Detail-oriented and proactive
  • Ability to monitor budget
  • Ability to react to and anticipate delays/challenges
  • Must have excellent verbal and written communication skills
  • Excellent analytical & organizational skills
  • Strong interpersonal skills

Responsibilities

  • Support National Manager with respect to the Annual Auto Show Program, National Dealer Meeting and Event Recommendations, Plans and Execution.
  • Manage and support direct report with day-to-day operations, budgets, defined scope of work, contracts and overall planning of auto shows, meetings and events.
  • Interact with field/regional staff regarding Floorplans, regional messaging.
  • Work with the Vehicle Coordination and Company Vehicles team along with the Marketing teams to manage the vehicle ordering process through the regions.
  • Assist with lead generation and CRM initiatives.
  • Budget management skills & invoice processing, legal reviews, and scope of work development.
  • Analyze market/competitive data.
  • Coordinate presentations & overview decks.
  • Engage with the Social Media team to employ leverage activities.
  • Support the planning of the Auto Show Season including selection of shows, markets, agency partner/s, arrange and secure the right model mix of vehicles, digital engagement tools (data capture) and overall reporting.
  • Develop, organize, evaluate, and execute, all production and hospitality elements associated with Kia’s National Dealer Meeting and key dealer events; generate ideas to enhance/expand current offering.
  • Support the planning of Auto Show Ride and Drive and other consumer-facing experiential initiatives. Work includes selection of agency partner’s, identifying appropriate shows/venues, arranging for and securing the right model mix of vehicles, data capture and overall reporting.
  • Assist Regions/DMGs with Ride and Drives and or display activations.

FAQs

What is the job title for this position?

The job title is Events and Shows Manager.

Where is this position located?

The position is based at our corporate campus in Irvine, California.

What are the primary responsibilities of the Events and Shows Manager?

The primary responsibilities include supporting the planning of the Annual Auto Show Program, managing day-to-day operations and budgets, coordinating dealer events, and engaging with the vehicle coordination and marketing teams.

What qualifications are required for this role?

A Bachelor's degree in Marketing, Communications, Hospitality, or Management is required; an Event Planning or CMP Credential is a plus.

How much experience is needed for this position?

A minimum of six to eight years in a marketing environment, preferably within the automotive industry, is required.

Is travel required for this role?

Yes, travel will be required domestically and/or internationally.

What is the pay range for this position?

The pay range is $92,768 - $128,882, based on various factors including skills, experience, and education.

Are there any specific skills needed for this role?

Yes, proficiency in Microsoft Office Suite, excellent verbal and written communication skills, budget monitoring abilities, and strong analytical and organizational skills are needed.

Does the company provide equal employment opportunities?

Yes, Kia provides equal employment opportunities to all employees and applicants without regard to various protected characteristics.

Will extra hours be required for this position?

Yes, additional hours outside of normal business hours, including weekends or holidays, may be required as part of the job.

Kia America

The official LinkedIn of Kia America.

Automotive
Industry
501-1000
Employees
1994
Founded Year

Mission & Purpose

Kia America is headquartered in Irvine, California and is a subsidiary of Kia Corporation. Kia’s technology-rich product lineup of cars, SUVs, and alternative-powered vehicles are backed by the industry-leading Kia 10-year/100,000-mile warranty program. Kia vehicles are sold and serviced through more than 700 dealerships nationwide and nearly half of those sold in the U.S. are built at Kia Manufacturing Georgia. Recent accolades for Kia include the highest ranked mass market brand in initial quality for six consecutive years according to J.D. Power and recognition as one of the 100 Best Global Brand by Interbrand.