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Field Marketing Manager

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
  • Miami
  • Quick Apply

Requirements

  • Bachelor’s degree in marketing, business administration, communication or a related field.
  • 3-5 plus years of proven experience in field marketing and/or event management for B2B technology and/or SaaS organizations.
  • Excellent communication and interpersonal skills, with the ability to build relationships with internal teams, external partners and customers.
  • Project management skills with the ability to plan, prioritize and execute numerous initiatives simultaneously.
  • Flexibility and willingness to travel to different locations as required.
  • Keen attention to detail with strong organizational and project management skills

Responsibilities

  • Analytic Partners is seeking a talented and results-driven Field Marketing Manager to join our growing marketing team and drive field and event marketing activities across the North American market. You will play a key role in supporting pipeline growth through a variety of in-person and virtual events, and demand generation efforts. This role requires a combination of creativity, strategic thinking, strong project management skills and strong communication capabilities (verbal and written) to effectively plan and execute events and other marketing tactics.
  • Collaborate with the marketing and sales team to build and execute a field marketing strategy that fills the top of the funnel pipeline using online and offline events.
  • Identify, plan and execute events, trade shows, conferences and sponsorships to increase brand visibility and generate leads.
  • Travel to events to oversee onsite event logistics, including booth setup, staffing, collateral, and post-event follow-up.
  • Work closely with industry trade associations to maximize our relationship and leverage all event activations.
  • Collaborate with the Marketing and Sales teams, and various leaders to ensure that our events and programs are successful, and that all prospects and customers are receiving an on-brand, best-in-class experience regardless of how they interact with our programs.
  • Collaborate with cross-functional teams, including sales, CET and marketing to support content creation that resonate with target audience.

Adapt Evolve Thrive

Marketing & Advertising
Industry
201-500
Employees
2000
Founded Year

Mission & Purpose

Analytic Partners is the leader in commercial analytics. Our platform, GPS-Enterprise provides adaptive solutions for deeper business understanding and right-time planning and optimization for marketing and beyond. We turn data into expertise so that our customers can create powerful connections with their customers and achieve commercial success. Founded in 2000 and headquartered in Miami, Analytic Partners is privately held, with offices around the globe.