FAQs
What is the primary responsibility of the Global Manager Marketing Transformation for Content Strategy at Henkel?
The primary responsibility is to lead the development, execution, and deployment of the future Henkel Consumer Brand’s Content Strategy, as well as shape recommendations for a new creative operating model to enhance creative effectiveness.
What qualifications are required for this position?
A Master’s degree in Marketing, Communications, or a related field, along with 5+ years of experience in content strategy and transformation initiatives, is required.
Is experience in managing creative projects important for this role?
Yes, experience in managing creative projects from ideation to execution, preferably in a global or regional context, is essential.
What kind of skills related to technology are expected from the candidate?
The candidate should be tech-savvy with a solid understanding of Generative AI (GenAI) and other content-related technologies.
Is the role focused solely on content creation?
No, the role encompasses shaping the overall Marketing Transformation, especially regarding Content Transformation, which includes designing the content operating model and defining future production processes.
What kind of environment does Henkel promote?
Henkel promotes a diverse and vibrant culture, embracing uniqueness and welcoming applications from individuals across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
Will the Global Manager be required to work with cross-functional teams?
Yes, the manager will be responsible for orchestrating complex and technical workstreams across cross-functional teams on key topics related to Content Strategy.
What kind of advice is expected from the person in this position?
The person in this position is expected to provide strategic advice on topics related to the marketing transformation process.
Are there opportunities for professional development in this role?
Yes, there are numerous opportunities to explore new paths and develop skills within Henkel’s future-led businesses.
How does Henkel view the individuality of its employees?
Henkel believes that the uniqueness of all employees is the power of the company, and they encourage all individuals to bring their uniqueness to the team.