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Global Medical Marketing Manager, Sore Throat

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Reckitt

2mo ago

  • Job
    Full-time
    Senior & Expert Level
  • Marketing
    Healthcare
  • Reading

AI generated summary

  • You need a science background, HCP content creation experience, KOL and agency management skills, plus industry experience in scientific communication or HCP marketing. Global exposure is a plus.
  • You will develop HCP engagement strategies, manage toolkits, collaborate on evidence pipelines, guide KOL partnerships, and optimize communication plans for product launches.

Requirements

  • Science background, health or communication professional experience
  • Experience in HCP content creation / medical writing
  • KOL and agency management experience
  • Industry experience within a scientific, communication, HCP marketing or HCP sales roles
  • International or Global experience would be desired

Responsibilities

  • Through a deep understanding of HCP/patient insights, category and brand science, develop robust and evidence-based HCP engagement and communication strategies which drive HCP awareness, advocacy and ascendancy (category leadership)
  • Develop the HCP insight plan in partnership with I&A which evolves the strategic direction for HCP engagement
  • Work hand in hand with global regulatory, global medical science, CGO marketing, global pharmacy sales and the countries to develop HCP strategies, HCP relevant evidence pipelines, evidence communication plans, NPD/EPD/BDI pipeline and copy approval of HCP toolkits
  • Creation of compelling and HCP validated communication narratives which are brought to life in HCP toolkits which allow the countries to activation across HCP channels of communication
  • Management of external agencies in the delivery of global HCP toolkits and educational initiatives
  • Manage long-term global KOL partnerships which support a range of HCP communication initiatives including brand fight, product launches, educational programme development and category guidelines
  • Support the development and optimisation of HCP communication go-to-market plans for launches and relevant product launches
  • Guide and drive the publication of brand & category data with internal and external experts to support HCP communication and recommendation

FAQs

What is the primary role of the Global Medical Marketing Manager for Sore Throat at Reckitt?

The primary role is to lead global health professional strategy and toolkit delivery activities for respiratory brands, primarily Strepsils, and to develop evidence-based HCP engagement and communication strategies.

What qualifications are sought for this position?

We're looking for candidates with a science background, health or communication professional experience, experience in HCP content creation/medical writing, KOL and agency management experience, and ideally international or global experience.

What personal attributes are important for success in this role?

Important personal attributes include being culturally aware, having strong communication and influencing skills, the ability to build relationships, and demonstrating resilience and analytical skills.

Will there be opportunities for professional growth in this position?

Yes, there will be extensive opportunities for growth and upskilling through Reckitt's leading-edge Marketing Academy and a global marketing community of 2500 professionals.

What type of projects will the Global Medical Marketing Manager be working on?

The manager will work on developing HCP strategies, creating HCP toolkits, managing KOL partnerships, and supporting the development of communication plans for product launches and other initiatives.

Is international experience preferred for this job?

Yes, international or global experience is desired for this role, as it aligns with the global nature of the position.

What kind of support does Reckitt offer for employees' wellbeing?

Reckitt invests in employee wellbeing through parental benefits, an Employee Assistance Program for mental health, life insurance, and a range of benefits aligned with the local market.

How does Reckitt approach workplace diversity and inclusion?

Reckitt values diversity and aims to create an inclusive environment, recognizing that great people may not always meet every requirement outlined in the job description. They are open to applicants with diverse backgrounds.

What types of skills are emphasized for success in this role?

Skills emphasized for success include data analysis, strategic selling, customer relationship management, medical marketing, digital activation, and ability to consolidate complex information into straightforward plans.

Are there any specific tools or methodologies that the candidate might use?

The candidate will likely use tools and methodologies related to HCP engagement, evidence communication plans, digital strategies for reaching HCPs, and customer value maximization techniques.

We exist to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world

Manufacturing & Electronics
Industry
10,001+
Employees

Mission & Purpose

Every day, in everything we do, our purpose is to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. And we have a fight on our hands. A fight to make access to the highest quality hygiene, wellness and nourishment a right and not a privilege. Each of our products is designed to do exactly this. Our well-loved brands have been making a difference to people’s daily lives around the world for more than 200 years. Brands including: Durex, Dettol, Enfamil, Nurofen, Strepsils, Gaviscon, Mucinex, Nutramigen, Lysol, Harpic, Cillit Bang, Finish and Vanish. By 2030, our ambition is to reach half of the world, every year. We’re a growing global community of over 43,000 people on a journey of transformation and sustainable growth. Together, our success will continue to positively impact communities everywhere, for a healthier planet and a fairer society.