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Global Technology Investment Banking, Head of Marketing - Menlo Park, CA or New York City

  • Job
    Full-time
    Senior Level
  • Marketing
    Business, Operations & Strategy
  • New York

AI generated summary

  • You need 7+ years in marketing/communications, team leadership, tech industry familiarity, financial services insight, event management, strong writing skills, and a creative, self-starter attitude.
  • You will lead strategic marketing initiatives, manage high-profile events, generate content, enhance client engagement, analyze competitors, and boost alumni connections.

Requirements

  • Minimum of 7 years relevant experience in marketing and corporate communications roles, preferably with experience leading teams
  • Familiarity with top private and public technology companies
  • Experience working with financial services industry and understanding of investment banking a plus
  • Experience managing executive events or conferences
  • Strong written skills with experience authoring and publishing content
  • Comfortable leveraging technology and automation to scale marketing efforts
  • Self-starter, creative, and innovative. Ability to work independently or lead project execution teams.

Responsibilities

  • Lead our strategic marketing efforts. Expand and up-level the group's engagement with clients in all aspects of marketing, including executive client networking summits, investor conferences, targeted direct marketing to the C-suite/Board, print and digital media. Innovate beyond the team's current baseline of events and marketing activities to generate new ideas. Bring those ideas from ideation to planning to execution.
  • Lead the strategic direction to uplevel and scale our team’s world-class events and manage teams to execute them with white-glove service for our executive clientele. Lead efforts to attract tier 1 speakers in the entertainment/sports/author spaces to our summits.
  • Identify emerging themes with our clients by synthesizing insights from our senior bankers and understanding current market conditions. Proactively propose new marketing campaigns and activities that will resonate with our C-suite and Board client base to position our group as an industry-leading thought leader. Be the primary author in generating the content for these campaigns. Also work with publishers in the financial services industry to highlight this content and put our team’s accomplishments on display.
  • Lead our public relations and client communication strategy, including thematic mail blasts, podcasts, and social media outreach. Work with the firm's internal Corporate Communications team and external media to execute on this strategy. Harness the power of the Morgan Stanley network to bring our ideas to the forefront with clients.
  • Lead our demand generation and client prospecting efforts. Develop an ecosystem of events, digital communications, and services for earlier stage private companies. Build relationships with Founder/CEOs and VCs to create a funnel of opportunities for the team as these companies scale.
  • Analyze competitors' marketing/communications strategy and published content in order to enrich our own strategy. Report on this competitive analysis to senior management.
  • Gauge effectiveness of our marketing campaigns by collecting and analyzing engagement data to improve future campaigns.
  • Increase engagement with alumni to keep them connected with our team’s ongoing initiatives and accomplishments.

FAQs

What is the job title for this position?

The job title is Head of Marketing for Global Technology Investment Banking.

Where is this position located?

This position can be based in either Menlo Park, CA or New York City.

What kind of experience is required for this role?

A minimum of 7 years of relevant experience in marketing and corporate communications roles is required, preferably with experience leading teams.

Is experience in the technology sector important?

Yes, familiarity with top private and public technology companies is preferred.

What types of marketing initiatives will this role oversee?

The role will oversee strategic marketing efforts including executive client networking summits, investor conferences, targeted direct marketing to the C-suite/Board, and both print and digital media.

Will this position involve managing events?

Yes, the role includes managing and executing world-class events with a focus on providing exceptional service for executive clientele.

Is understanding of investment banking necessary?

While experience in the financial services industry and understanding of investment banking is a plus, it is not explicitly required.

What are the responsibilities related to public relations?

The role includes leading public relations and client communication strategies, which entail thematic mail blasts, podcasts, and social media outreach.

What type of content will be expected from this role?

The Head of Marketing will be the primary author in generating content for marketing campaigns and activities.

Will this role require collaboration with other teams?

Yes, the role involves collaboration with the Investment Banking Division management team and other coverage groups within the division.

What opportunities for career growth does Morgan Stanley provide?

Morgan Stanley provides a foundation for building a professional career, offering opportunities for learning, achievement, and growth within a diverse and inclusive culture.

Is this position expected to incorporate technology into marketing efforts?

Yes, the role requires leveraging technology and automation to scale marketing efforts effectively.

What is the expected salary range for this position?

Expected base pay rates will be between $85,000 and $140,000 for a Manager, and between $145,000 and $250,000 for a Vice President per year, depending on the individual's qualifications.

Does Morgan Stanley have a commitment to diversity and inclusion?

Yes, Morgan Stanley is committed to maintaining a diverse workforce and ensuring equal employment opportunity without discrimination or harassment.

Is remote work an option for this position?

This position supports remote work but is primarily in a hybrid format, requiring some in-office presence.

What kind of benefits does Morgan Stanley offer to employees?

Morgan Stanley offers some of the most attractive and comprehensive employee benefits and perks in the industry, supporting employees and their families at every point along their work-life journey.

Finance
Industry
10,001+
Employees
1935
Founded Year

Mission & Purpose

Morgan Stanley mobilizes capital to help governments, corporations, institutions and individuals around the world achieve their financial goals. For over 85 years, the firm’s reputation for using innovative thinking to solve complex problems has been well earned and rarely matched. A consistent industry leader throughout decades of dramatic change in modern finance, Morgan Stanley will continue to break new ground in advising, serving and providing new opportunities for its clients. Morgan Stanley is committed to maintaining the first-class service and high standard of excellence that have always defined the firm. At its foundation are five core values — put clients first, do the right thing, lead with exceptional ideas, commit to diversity and inclusion, and give back — that guide its more than 70,000+ employees across 41 countries.