FAQs
What is the main responsibility of a Gold Loan Relationship Officer?
The main responsibility is to develop sourcing channels for generating leads of Gold loans and to tie up with Dealers, DSAs, and Brokers to enhance lead generation.
Is experience required for this role?
While specific experience requirements may vary, prior experience in sales and marketing, especially in financial products, is often preferred.
How does the Gold Loan Relationship Officer achieve business targets?
The officer achieves business targets by implementing sales promotional activities, maintaining the profitability of the business, and working closely with branch channels to drive Gold loans.
What type of sales activities will the officer be responsible for?
The officer will be responsible for conducting retail activities to increase brand visibility and expanding customer contact points, as well as executing promotional activities as per bank norms.
Is collaboration with other teams important in this role?
Yes, collaboration with branch channels and external partners such as Dealers and Brokers is crucial for driving lead generation and achieving business goals.
Will I need to participate in marketing events?
Yes, participating in marketing events to increase brand visibility and customer engagement is part of the role.
What is expected in terms of knowledge about Gold loans?
A strong understanding of Gold loan products, their features, and market dynamics is expected to effectively promote and develop the business.
Is there a focus on both volume and value of sales?
Yes, the role emphasizes achieving sales in terms of both volume and value, ensuring overall business growth.
Are there opportunities for career advancement within this role?
Yes, successful performance in this role can lead to opportunities for advancement within the company's sales and marketing divisions.