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Group Director Strategy

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VML

2mo ago

  • Job
    Full-time
    Expert Level
  • Marketing
    Business, Operations & Strategy
  • Seattle

AI generated summary

  • You should have 10+ years in strategic planning, brand-building, and marketing, with managerial experience and a track record of award-winning work. Strong client relationship skills are essential.
  • You will align business objectives with brand vision, drive AI innovation, oversee operations, manage teams, optimize CRM, track performance metrics, and represent the brand in discussions.

Requirements

  • 10+ years’ experience in overall strategic planning and brand-building with proven experience managing fast-paced, complex businesses.
  • A multidisciplinary background in developing marketing strategy, consumer insights, and brand planning with depth of CRM and lifestyle marketing.
  • Telco experience a plus.
  • A proven track record of influencing award-winning creative work.
  • As a critical and analytical thinker, innovator, and visionary, you will play a crucial role in inspiring creativity and guiding the team toward success.
  • Managerial experience.
  • Able to develop strong client relationships and trust based on deep immersion in the client’s business.
  • Highly collaborative and able to work effectively across internal and external stakeholders.
  • Excellent written and verbal communication skills.

Responsibilities

  • Define and align business objectives with brand vision and AI transformation
  • Oversee multi-stream operations and cross-functional collaboration
  • Drive digital and AI-driven innovation
  • Streamline processes for scalability and performance
  • Ensure seamless coordination across teams and departments
  • Establish and track key performance metrics
  • Oversee enterprise CRM implementation and optimization
  • Leverage AI and data insights for personalization and automation
  • Enhance customer journey and retention strategies
  • Lead high-performing, cross-functional teams
  • Manage executive stakeholders and key decision-makers
  • Navigate shifting priorities and emerging technologies
  • Lead innovation and strategy workshops
  • Upskill teams on AI, efficiency, and transformation
  • Represent the brand in executive and industry discussions

FAQs

What is the primary responsibility of the Group Director Strategy at VML?

The primary responsibility is to lead a human-centered approach, translating empathy into impactful experiences and anticipating emerging opportunities at the intersection of people, culture, technology, and business.

What qualifications are necessary for the Group Director Strategy role?

Candidates should have 10+ years of experience in strategic planning and brand-building, with a multidisciplinary background in marketing strategy, consumer insights, and brand planning. Experience in CRM and lifestyle marketing is also essential, and telco experience is a plus.

What type of team will the Group Director Strategy be leading?

The Group Director Strategy will lead high-performing, cross-functional teams and manage executive stakeholders and key decision-makers.

Is prior experience in a fast-paced environment required for this position?

Yes, proven experience managing fast-paced, complex businesses is required for this role.

What is the salary range for the Group Director Strategy position?

The base salary range is between $100,000 and $230,000 USD, depending on job-related factors such as location, business needs, level of responsibility, experience, and qualifications.

How does VML support inclusion and diversity in the workplace?

VML is committed to fostering an all-inclusive work environment through its Inclusion, Equity & Belonging initiatives, as well as the VML Foundation, which reflects their dedication to giving back and making a positive impact in communities.

What should candidates expect after submitting their application?

After submitting an application, candidates are advised to review the Recruitment Privacy Policy, as it outlines how their personal data will be handled and how they can update or remove their information if necessary.

Will the Group Director Strategy be involved in client relationship management?

Yes, developing strong client relationships and building trust based on deep immersion in the client’s business is a crucial part of the role.

What sort of workshops will the Group Director Strategy facilitate?

The Group Director Strategy will lead innovation and strategy workshops, as well as upskill teams on AI, efficiency, and transformation.

What skills are emphasized for the Group Director Strategy role?

Critical and analytical thinking, innovation, vision, strong written and verbal communication skills, and the ability to work collaboratively with internal and external stakeholders are emphasized for this role.

We create connected brands to drive growth.

Marketing & Advertising
Industry
10,001+
Employees

Mission & Purpose

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience.