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Group Head Digital Operations (Mensch)

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Mindshare

Yesterday

  • Job
    Full-time
    Senior Level
  • Marketing
  • Frankfurt

AI generated summary

  • You have a degree in Marketing or related field, 5+ years in digital media campaigns, deep media landscape knowledge, strong analysis skills, project management expertise, and are empathetic, organized, and responsible.
  • You will lead and develop a team, plan and monitor digital campaigns, analyze media trends, advise clients on strategies, ensure smooth technical operations, and collaborate with various teams.

Requirements

  • Abgeschlossenes Studium im Bereich Marketing, Medienwissenschaften, Wirtschaft oder einem verwandten Bereich
  • Mindestens 5 Jahre Berufserfahrung in der Leitung von digitalen Mediakampagnen, idealerweise in einer Mediaagentur
  • Tiefgehendes Verständnis der digitalen Medienlandschaft, Grundverständnis von programmatischer Werbung, Social Media, Suchmaschinenmarketing, Content- und Performancemarketing
  • Erfahrung im Umgang mit Analysetools und der Interpretation von Performance-Daten und Erfolgs-KPIs von Mediakampagnen
  • Ausgeprägte Fähigkeiten im Projektmanagement und in der strategischen Planung
  • Darüber hinaus bist du:#empathisch #organisiert #verantwortungsbewusst

Responsibilities

  • Leitung, Motivation und Weiterentwicklung eines hochqualifizierten Teams von Spezialisten im Bereich digitaler Mediakampagnen
  • Planung, Ausführung und Überwachung von digitalen Mediakampagnen
  • Beobachtung der aktuellen Entwicklung der Mediennutzung und des Marktes, Ableitung von Handlungsempfehlungen für passende Werbeplatzierungen, Formate und Targetings
  • Unterstützung der Kundenberatung in Bezug auf digitale Mediastrategien und -taktiken sowie Kampagnenoptimierung, inklusive selbstständiger Handlungsempfehlungen
  • Sicherstellung optimaler technischer Kampagnenabläufe zwischen externen Media-Vermarktern, AdServern und Third-Party-Anbietern wie Nielsen, IAS und Double Verify
  • Enge Zusammenarbeit mit den SEA, Social und Programmatic Teams und dem Investment Management und Trading

FAQs

What is the main responsibility of the Group Head Digital Operations?

The main responsibility includes the strategic and operational leadership of a team that executes digital media campaigns.

What qualifications are required for this position?

A completed degree in marketing, media studies, business, or a related field is required, along with at least 5 years of experience in leading digital media campaigns, ideally in a media agency.

Is experience in specific areas of digital marketing necessary?

Yes, a deep understanding of the digital media landscape, programmatic advertising, social media, search engine marketing, content, and performance marketing is essential.

How many vacation days do employees receive?

Employees receive 30 vacation days plus one additional flexible day, with December 24th and 31st also being paid holidays.

What type of training and development opportunities are offered?

Diverse training options are provided for employees who are eager to further their education and professional development.

How is work-life balance supported in this role?

The company offers a hybrid work model allowing for 60% remote work, accommodating personal life circumstances.

Are there any events for team bonding?

Yes, the company organizes memorable events such as summer parties, Christmas celebrations, and other social highlights.

What personal qualities are valued in candidates for this position?

Empathy, organization, and a sense of responsibility are key personal qualities sought in candidates.

Who can I contact for more information about this job?

You can contact Celina Bähren at +491745875418 for any questions regarding the position.

We are a global media agency network of 10,000 people united by our desire to drive good growth. #TeamMindshare

Marketing & Advertising
Industry
5001-10,000
Employees

Mission & Purpose

Mindshare is a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate Good Growth for our clients by using Precisely Human Intelligence that combines data science and behavioural science to understand consumers and their motivations better and we act on that intelligence through the intentional use of media, connecting brands with consumers around their shared values. We were the first purpose built company created by WPP and today our 10,000 people operate in 116 offices in 86 countries, helping to drive Good Growth for our clients, our people, the industry and the world.