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GTM Product Manager

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Lenovo

19d ago

  • Job
    Full-time
    Senior Level
  • IT & Cybersecurity
    Product
  • Bangalore

AI generated summary

  • You need a bachelor's degree, 5+ years in product management, eService experience, strong go-to-market skills, IT knowledge, excellent communication, and the ability to drive adoption and revenue.
  • You will develop go-to-market strategies, collaborate with sales, enhance product portfolios, conduct market analysis, and report on metrics to drive product adoption and performance.

Requirements

  • Educational Background: Bachelor’s degree in Business, Information Technology, or a related field.
  • 5+ years of experience in product management, with a focus on go-to-market responsibilities in the IT industry.
  • Proven experience working with Lenovo eService products or similar IT solutions.
  • Strong knowledge of go-to-market planning, execution, and sales enablement.
  • Experience collaborating with sales teams to drive product adoption and revenue growth.
  • Solid understanding of IT solutions, cloud computing, and enterprise services.
  • Ability to translate technical concepts into customer-centric value propositions.
  • Strong problem-solving skills and ability to prioritize tasks effectively.
  • Proficiency in analyzing market data and customer insights to inform product decisions.
  • Excellent presentation and communication skills to engage with sales teams, customers, and stakeholders.
  • Ability to lead cross-functional teams and influence decision-making across the organization.

Responsibilities

  • Go-to-Market Strategy and Execution:
  • Develop and execute go-to-market strategies for Lenovo eService IT products, ensuring alignment with business objectives.
  • Collaborate closely with sales teams to create effective sales enablement materials, including product positioning, messaging, and competitive differentiation.
  • Plan and execute product launches, including training sessions, customer-facing presentations, and marketing campaigns.
  • Monitor product adoption, customer feedback, and market performance to refine strategies and improve outcomes.
  • Engagement With Sales Teams And Customers
  • Partner with sales teams to understand customer requirements, pain points, and use cases.
  • Support sales efforts by participating in customer meetings, delivering product presentations, and addressing technical inquiries.
  • Act as the primary point of contact between customers and internal teams, ensuring customer needs are reflected in product development.
  • Product Portfolio Design And Enhancement
  • Design and manage the Lenovo eService IT product portfolio, ensuring offerings address current market trends and customer requirements.
  • Continuously analyze product performance and customer feedback to identify opportunities for portfolio enhancements and expansions.
  • Prioritize product features and enhancements based on customer impact, market demand, and business value.
  • Product Operation And Cross-Functional Collaboration
  • Monitor and address production issues and feedback. Work closely with engineering, RD, and marketing teams to ensure product development aligns with market needs and company strategy.
  • Partner with marketing teams to create impactful campaigns that drive awareness and adoption of Lenovo eService IT products.
  • Collaborate with customer support and implementation teams to ensure a seamless customer experience.
  • Market And Competitive Analysis
  • Conduct in-depth market research to understand industry trends, emerging technologies, and competitive landscapes.
  • Use insights to position Lenovo eService IT products effectively and recommend new opportunities for growth.
  • Provide regular updates to leadership on market dynamics and product performance.
  • Metrics And Reporting
  • Define success metrics for product launches and ongoing performance.
  • Analyze data to evaluate the effectiveness of go-to-market strategies and product adoption.
  • Provide actionable recommendations to improve results and achieve business goals.

FAQs

What is the primary focus of the GTM Product Manager role at Lenovo?

The primary focus is to lead go-to-market strategies, drive product portfolio design and enhancements, support product operations, and actively engage with sales teams and customers for Lenovo's eService IT products.

How many years of experience is required for this position?

A minimum of 5 years of experience in product management with a focus on go-to-market responsibilities in the IT industry is required.

Is prior experience with Lenovo eService products necessary?

Yes, proven experience working with Lenovo eService products or similar IT solutions is essential for this role.

What kind of educational background is preferred for applicants?

A Bachelor's degree in Business, Information Technology, or a related field is preferred.

What skills are important for the GTM Product Manager role?

Important skills include go-to-market expertise, technical knowledge of IT solutions and cloud computing, analytical and strategic thinking, and strong communication and leadership abilities.

Will the GTM Product Manager be involved in product launches?

Yes, the GTM Product Manager will be responsible for planning and executing product launches, including training sessions, customer-facing presentations, and marketing campaigns.

What is the work environment like for this position?

The work environment is collaborative, requiring cross-functional teamwork with engineering, RD, marketing, and sales teams to ensure product success and align with market needs.

What type of analysis will the GTM Product Manager conduct?

The GTM Product Manager will conduct in-depth market research to understand industry trends, emerging technologies, and competitive landscapes to inform product positioning and identify growth opportunities.

Does this role involve customer engagement?

Yes, the GTM Product Manager will partner with sales teams to understand customer requirements, support sales efforts in customer meetings, and ensure that customer needs are reflected in product development.

Are there opportunities for career growth in this position?

Yes, the role offers opportunities for career growth as it involves high-level strategic responsibilities and cross-functional collaboration within a global technology powerhouse like Lenovo.

Technology
Industry
10,001+
Employees
1984
Founded Year

Mission & Purpose

Lenovo (HKSE: 992) (ADR: LNVGY) is a US$50 billion Fortune Global 500 company, with 57,000 employees and operating in 180 markets around the world. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world.