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Head Of Strategy

  • Job
    Full-time
    Expert Level
  • Consulting
    Marketing
  • Melbourne
  • Quick Apply

AI generated summary

  • You must have expertise in the agency’s 4A process, blend thought leadership with practical insights, enhance strategic products globally, and translate strategy into channel planning.
  • You will lead team meetings, set action plans, guide client deliverables, ensure personnel growth, manage resources, innovate strategies, and foster collaboration with key stakeholders.

Requirements

  • Direct / hands-on understanding and expertise of the agency’s 4A process
  • Ability to seamlessly combine thought leadership with hard practitioner’s perspective
  • Ability to elevate all strategic products in collaboration with the global network
  • Ability to translate strategy into channel planning.

Responsibilities

  • Weekly WIPs with team + all directs individually
  • Action plan setting & tracking
  • Training & skillset development
  • Personnel growth plan development
  • Ongoing guidance on all client deliverables
  • Resource planning at national level
  • Retention planning
  • Hiring
  • Ongoing strategic dev and QC-ing on major client briefs in your patch.
  • Development of the national ‘strategy product plan’ (in conjunction with CSO)
  • Integration of Planning and Strategy products
  • Ongoing product innovation and new product development
  • Ongoing product innovation for the new business pitching
  • Direct relationship ownership with the Media Heads / CMOs of the top-5 clients
  • Thought leadership seminars / presentations to senior client stakeholders
  • Collaboration with MD and CPs in tracking / delivering their numbers as per the QRF
  • Collaborate with ExCo in landing all new business pitches
  • Work with the CSO to be be the glue between Strategy and planning communities, bringing them together both as experts, as well as colleagues

FAQs

What is the primary purpose of the Head of Strategy position?

The primary purpose of the Head of Strategy position is to lead world-class, evidence-based strategies that deliver tangible business outcomes for allocated client patches and new business pitches.

What are the key responsibilities associated with this role?

Key responsibilities include managing and nurturing a team of strategists, creating measurement frameworks for business, marketing, and media KPIs, facilitating training and development within the strategy community, and ensuring comprehensive integration of strategy and planning products.

Who will I be managing in this position?

In this position, you will directly manage one strategist based in Melbourne, alongside guiding and supporting the broader strategy team.

What is expected in terms of client relationships?

You will be expected to own direct relationships with Media Heads and CMOs of the top five clients, providing ongoing strategic guidance and conducting thought leadership seminars and presentations.

What qualifications are required for this role?

This role requires a direct and hands-on understanding of the agency's 4A process, the ability to combine thought leadership with practical insights, and the capability to elevate strategic products in collaboration with the global network.

Will I be involved in new business development?

Yes, you will collaborate with ExCo to land all new business pitches and be involved in ongoing product innovation for new business pitching.

How does this position contribute to the culture of the agency?

This position contributes to the culture of the agency by acting as a bridge between the strategy and planning communities, fostering collaboration as both experts and colleagues.

Are there opportunities for professional development in this role?

Yes, you will facilitate training and skillset development to meet the current and future needs of the strategy community at EssenceMediacom.

How will success be measured in this role?

Success will be measured through the delivery of effective strategic outcomes, the growth and performance of your team, the ability to build strong client relationships, and the overall enhancement of the agency's strategic offerings.

What type of tools and frameworks will I be utilizing?

You will drive the understanding, adoption, and implementation of EM proprietary tools in the development of strategies across the agency, as well as create measurement frameworks for business, marketing, and media KPIs.

We are EssenceMediacom. GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands.

Marketing & Advertising
Industry
5001-10,000
Employees
1986
Founded Year

Mission & Purpose

Hello. We are EssenceMediacom. GroupM’s newest and largest agency, committed to delivering marketing breakthroughs for brands. We have disrupted the old models across media, creative, innovation and analytics to find new opportunities for advertisers and deliver truly integrated media solutions. Born out of two pioneering agencies, EssenceMediacom fuses Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise. Our ‘breakthrough’ ambition is underpinned by our commitment to ‘continuous learning’. We aim to ensure our people fulfil their potential by investing their whole-person wellbeing, careers and capabilities, which in turn helps grow our clients’ businesses. With 10,000 people across 120 offices in 96 markets, we are one of the world’s leading communications specialists with billings of more than US$22 billion (Source: COMvergence, 2022). Our global client roster includes adidas, Coca-Cola (TCCC), Dell, Google, Hasbro, Mars, NBC Universal, P&G, Richemont, Shell, Sony and Uber.